Passionate about all things beauty, wellness, and creative creations. I specialize in crafting content and marketing strategies that inform, inspire, and connect. With a background in social media management, brand storytelling, and digital marketing, I help health and beauty brands grow their presence authentically. As a content creator and on-camera talent, I bring creativity, warmth, and a results-driven mindset to every project — whether it's for a product campaign, tutorial, or brand launch.

Shayla Potts

Passionate about all things beauty, wellness, and creative creations. I specialize in crafting content and marketing strategies that inform, inspire, and connect. With a background in social media management, brand storytelling, and digital marketing, I help health and beauty brands grow their presence authentically. As a content creator and on-camera talent, I bring creativity, warmth, and a results-driven mindset to every project — whether it's for a product campaign, tutorial, or brand launch.

Available to hire

Passionate about all things beauty, wellness, and creative creations. I specialize in crafting content and marketing strategies that inform, inspire, and connect. With a background in social media management, brand storytelling, and digital marketing, I help health and beauty brands grow their presence authentically. As a content creator and on-camera talent, I bring creativity, warmth, and a results-driven mindset to every project — whether it’s for a product campaign, tutorial, or brand launch.

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Work Experience

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Education

Diploma in Marketing Management - Professional Sales at British Columbia of Institutional Technology
September 6, 2022 - May 25, 2024
Completed an intensive, advanced diploma program equivalent to four years of coursework condensed into two. The fast-paced curriculum focused on marketing strategy, digital media, sales techniques, and client relationship management. Specialized in Professional Sales with hands-on experience in branding, consumer behavior, and campaign development. Well-equipped to bring strategic thinking and creativity to the beauty, healthcare, and wellness industries.

Qualifications

Inclusion Scholarship - RSBC
September 6, 2022 - May 19, 2023
Awarded an Art Scholarship in recognition of academic excellence and leadership. Actively supported classmates, including individuals with disabilities, by fostering an inclusive, encouraging environment. Recognized for collaborative spirit and dedication to helping others succeed—contributing to becoming a top performer in class.
Leavitt Machinery Award
September 5, 2023 - May 24, 2024
Received a $500 scholarship in recognition of my work ethic, consistent dedication, and commitment to excellence throughout my academic program.

Industry Experience

Education, Healthcare, Non-Profit Organization, Travel & Hospitality, Professional Services, Consumer Goods, Media & Entertainment, Retail