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I’m passionate about creating cinematic films that tell captivating stories and elevate brand identity. With over 10 years experience in video production and post-production, I specialize in directing photography, filming, and creative storytelling. My approach is collaborative and imaginative, always aiming to deliver impactful and visually engaging content. Aside from filmmaking, I am involved in music production and sound design, enhancing multimedia projects with rich audio elements. I thrive in fast-paced creative environments and enjoy working on diverse projects from music videos to documentaries.…I’m passionate about creating cinematic films that tell captivating stories and elevate brand identity. With over 10 years experience in video production and post-production, I specialize in directing photography, filming, and creative storytelling. My approach is collaborative and imaginative, always aiming to deliver impactful and visually engaging content. Aside from filmmaking, I am involved in music production and sound design, enhancing multimedia projects with rich audio elements. I thrive in fast-paced creative environments and enjoy working on diverse projects from music videos to documentaries.

James Padfield

Digital Marketer, SEO Expert, Graphic Designer, +2

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I’m passionate about creating cinematic films that tell captivating stories and elevate brand identity. With over 10 years experience in video production and post-production, I specialize in directing photography, filming, and creative storytelling. My approach is collaborative and imaginative, always aiming to deliver impactful and visually engaging content. Aside from filmmaking, I am involved in music production and sound design, enhancing multimedia projects with rich audio elements. I thrive in fast-paced creative environments and enjoy working on diverse projects from music videos to documentaries.…I’m passionate about creating cinematic films that tell captivating stories and elevate brand identity. With over 10 years experience in video production and post-production, I specialize in directing photography, filming, and creative storytelling. My approach is collaborative and imaginative, always aiming to deliver impactful and visually engaging content. Aside from filmmaking, I am involved in music production and sound design, enhancing multimedia projects with rich audio elements. I thrive in fast-paced creative environments and enjoy working on diverse projects from music videos to documentaries.

Available to hire

I’m passionate about creating cinematic films that tell captivating stories and elevate brand identity. With over 10 years experience in video production and post-production, I specialize in directing photography, filming, and creative storytelling. My approach is collaborative and imaginative, always aiming to deliver impactful and visually engaging content.

Aside from filmmaking, I am involved in music production and sound design, enhancing multimedia projects with rich audio elements. I thrive in fast-paced creative environments and enjoy working on diverse projects from music videos to documentaries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Sinhala, Sinhalese

Fluent

Work Experience

Digital Marketing & IT Executive at MAC Holdings Private Limited

September 1, 2019 - Present

Coordinate with line managers, directors, and staff for digital marketing requirements. Maintaining company websites and social media pages such as Facebook, Twitter, LinkedIn, and YouTube. Managing social media paid promotions, updates, and postings. Increasing likes and followers on Instagram, Facebook, and LinkedIn according to KPIs. Managing MD’s personal Instagram and Facebook accounts with approval for content management and preparing various external marketing materials. Preparing brochures, leaflets, videos, flyers, and Microsoft Office materials. Designing and administrating company calendars, proposals, and banners. Developing products such as PPTs, profiles, and graphical designs for travel-related marketing activities. Website and social media maintenance. Working with the development team to ensure SEO best practices are properly implemented on the website. Creating infographic videos.

Junior Web Designer / Search Engine Optimization Junior Executive at Web Genius Lanka (Pvt) Ltd

September 1, 2019 - July 24, 2025

Tracking, reporting, and analyzing website analytics and PPC initiatives and campaigns. Optimizing copy and landing pages for search engine marketing. Performing ongoing keyword discovery, expansion, and optimization. Researching and implementing search engine optimization recommendations. Researching and analyzing competitor advertising links. Developing and implementing link building strategies. Working with the development team to ensure SEO best practices are implemented on newly developed code. Collaborating with editorial and marketing teams to drive SEO in content creation and programming. Recommending changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords. Maintaining website appearance by enforcing content standards. Designing visual imagery for websites in line with client branding. Incorporating website functionalities and features. Designing sample pages including colors and fonts. Preparing design plans and present

Graphic Designer at Selects Creations & Solution (Pvt) Ltd

December 31, 2014 - July 24, 2025

Planning concepts by studying relevant information and materials. Illustrating concepts by designing examples of art arrangement, size, type size, and style and submitting designs for approval. Preparing finished art by operating necessary equipment and software. Coordinating with outside agencies, art services, web designers, marketing, printers, and colleagues. Contributing to team efforts by accomplishing tasks as needed. Communicating with clients about layout and design. Creating a wide range of graphics and layouts for product illustrations, company logos, and websites using software such as Illustrator, Corel Draw, and Photoshop. Reviewing final layouts and suggesting improvements when necessary.

Digital Marketing & IT Executive at MAC Holdings Private Limited

September 1, 2019 - Present

Coordinate with line managers, directors, and staff for digital marketing requirements. Maintain company websites and social media pages including Facebook, Twitter, LinkedIn, and YouTube. Manage social media paid promotions, updates, and postings to increase likes and followers based on KPIs. Maintain the Managing Director's personal social media with approval. Prepare various marketing materials such as brochures, leaflets, videos, flyers, and Microsoft Office documents. Design and manage the company calendar, proposals, banners, and graphical designs for product development and travel-related marketing. Work with the development team to ensure SEO best practices on the website. Create infographic videos.

Junior Web Designer / Search Engine Optimization Junior Executive at Web Genius Lanka (Pvt) Ltd

September 1, 2019 - July 24, 2025

Tracked, reported, and analyzed website analytics and PPC initiatives and campaigns. Optimized copy and landing pages for search engine marketing and performed keyword discovery, expansion, and optimization. Researched and implemented SEO recommendations and competitor advertising links. Developed and implemented link building strategy. Worked with the development team to implement SEO best practices on new code. Collaborated with editorial and marketing teams to drive SEO in content creation and programming. Recommended changes to improve SEO positions. Maintained website appearance by enforcing content standards and designed visual imagery aligned with client branding. Incorporated functionalities and features into websites, designed sample pages including colors and fonts, and presented website structure.

Graphic Designer at Selects Creations & Solution (Pvt) Ltd

December 31, 2014 - July 24, 2025

Planned concepts by studying relevant information and materials. Illustrated concepts by designing examples of art arrangement, size, type size, and style and submitted them for approval. Prepared finished art by operating necessary equipment and software. Coordinated with outside agencies, art services, web designers, marketing, printers, and colleagues. Contributed to team efforts by accomplishing tasks as needed. Communicated with clients about layout and design. Created a wide range of graphics and layouts for product illustrations, company logos, and websites using Illustrator, Corel Draw, and Photoshop. Reviewed final layouts and suggested improvements when necessary.

Creative Director / Producer / DoP at Section 13

January 1, 2007 - Present

Lead creative direction, production management, and cinematography for various video projects including commercials, music videos, and social documentaries. Responsible for project conceptualization, filming, and post-production oversight to ensure high quality deliverables that meet client objectives.

Videographer / Photographer at The Creative Photographer

January 1, 2017 - August 8, 2025

Produced multimedia content including photography and videography focusing on branding and marketing materials. Worked closely with clients to capture high-impact visual content for social media and web platforms.

Musician / Music Producer at Independent

January 1, 2012 - Present

Composed, produced, and mixed original music tracks for independent release and commercial use. Utilized digital audio workstations and live instrumentation to create diverse musical genres.