Available to hire
Hi, I’m Shereen Zehra Rizvi, a senior product designer and frontend-focused professional based in Islamabad, Pakistan. I drive end-to-end product design by combining UX research, UI design, prototyping, and frontend implementation to deliver user-friendly digital experiences across fintech, e-commerce, telecom, and SaaS spaces. I enjoy collaborating with cross-functional teams to turn user insights into impactful, measurable results.\n\nI thrive on data-driven design decisions and building scalable design systems. I’ve led design improvements at Jazz HQ, revamped home screens, introduced new features, and mentored cross-functional teams to boost engagement and business growth. I’m proficient with Figma, Angular, HTML/CSS/JS, and modern tooling like Jira, Trello, and Notion, and I enjoy turning complex problems into elegant, accessible interfaces.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Senior Product Designer at Jazz HQ (Islamabad)
June 1, 2025 - September 27, 2025Led end-to-end product design, improved user experience, and contributed to frontend implementation. Revamped home screen for improved engagement, introduced a daily check-in feature, and used Firebase, Tableau, and Mixpanel for data-driven insights; conducted eye-tracking research with Tobii Glasses to inform iconography and UX strategy.
UI/UX Engineer at Quest - Hire a Hero
June 1, 2025 - September 27, 2025UI/UX Engineer and Angular Frontend Developer (Remote) delivering design systems and frontend implementations.
Senior Product Designer at Jazz HQ
June 1, 2025 - PresentSenior Product Designer responsible for end-to-end UX strategy, product design, and cross-functional collaboration to drive growth.
UI/UX Engineer | Angular Frontend Developer at Quest - Hire a Hero (Singapore)
June 1, 2025 - August 27, 2025Designed and developed web applications using Angular, TypeScript, HTML, CSS, and JavaScript, leveraging Figma for UI/UX design, Firebase for backend services, and Git for version control. Used Agile methodologies, Jira for task tracking, and stakeholder communication, strengthening ability to manage cross-functional teams, prioritize tasks, and streamline workflows.
Senior Product Designer at Jazz DHQ (Islamabad)
June 1, 2025 - PresentLeading user-centric improvements for Jazz SIMOSA by analyzing behavior, identifying pain points, and crafting innovative feature enhancements. Partnering with cross-functional teams to boost engagement, retention, and conversions. Managing end-to-end design processes, from user research and prototyping to UI/UX design and product strategy, ensuring seamless experiences and business growth. Promoted thrice due to performance. Developed and optimized web interfaces while conducting UX research to enhance user experience and product usability.
UI/UX Engineer | Angular Frontend Developer at QUEST - Hire a Hero (Singapore)
June 1, 2025 - August 27, 2025Remote full-time role designing and developing UI/UX front-end applications using Angular and TypeScript. Developed and optimized web interfaces by conducting UX research to enhance user experience and product usability. Collaborated with international teams to create impactful digital content with skills in graphic design, social media management, and video composing and editing.
Senior Product Designer at JAZZ DHQ
June 1, 2025 - PresentLeading product design and experience analysis onsite. Responsible for driving user-centric improvements by analyzing behavior, identifying pain points, and crafting innovative feature enhancements. Partner with cross-functional teams to boost engagement, retention, and conversions. Lead end-to-end design processes from user research and prototyping to UI/UX design and product strategy, ensuring seamless and engaging user experiences. Successfully promoted thrice during tenure due to outstanding performance.
UI/UX Engineer at Quest - Hire a Hero (Singapore) (Remote)
January 1, 2023 - September 27, 2025Full-time UI/UX engineering role focusing on product design, prototyping, and collaboration with cross-functional teams.
UI/UX Researcher | Associate Frontend Developer at Seif DAO.Finance (Slovakia)
January 1, 2023 - August 27, 2025Collaborated on UI/UX research and associate frontend development on a freelance part-time basis.
UI/UX Researcher | Associate Frontend Developer at Seif DAO.Finance (Slovakia)
January 1, 2023 - August 27, 2025Freelance part-time role focused on UX research and associate-level front-end development. Designed and delivered user-focused digital products primarily in fintech, e-commerce, telecom, and cryptocurrency domains.
UI/UX Researcher at SEIFDAO.FINANCE (Slovakia) (Freelance, Part-time)
September 1, 2022 - September 27, 2025UI/UX research focusing on user insights, testing, and data-driven design decisions.
UI/UX Researcher / Associate Front End Developer at SeifDAO.Finance
September 1, 2022 - September 27, 2025Freelance part-time UI/UX researcher and associate frontend developer.
Full-time Product Designer at Optera Digital (Islamabad)
September 1, 2022 - August 27, 2025Worked in a hybrid full-time role focusing on product design projects.
Full-time Product Designer at Optera Digital (Islamabad)
September 1, 2022 - August 27, 2025Hybrid full-time role engaging in product design tasks, enhancing user experiences and interfacing with digital applications.
Intern at World Vision International (Islamabad)
July 1, 2021 - September 27, 2025Education-focused internship supporting UX design initiatives and digital projects.
Intern at PTCL (Islamabad)
July 1, 2021 - September 27, 2025On-site internship involving project management tasks and frontend-related activities.
Intern at PTCL
July 1, 2021 - September 27, 2025Skill-based internship focusing on project coordination and basics of frontend/UX.
Intern at Optera Digital
July 1, 2021 - September 27, 2025Internship; on-site hybrid role supporting frontend development and design tasks.
Intern at World Vision International (Islamabad)
July 1, 2021 - August 27, 2025Contributed as an intern in a hybrid internship program.
Project Management Intern at PTCL (Islamabad)
July 1, 2021 - August 27, 2025Completed an on-site internship in project management.
Internship at World Vision International (Islamabad)
July 1, 2021 - August 27, 2025Hybrid internship, details not specified.
Project Management Intern at PTCL (Islamabad)
July 1, 2021 - August 27, 2025Onsite internship focusing on project management and coordination within a telecommunications environment.
Education
Masters in Technology Management & Entrepreneurship at Lahore University of Management Sciences (LUMS)
August 1, 2025 - December 1, 2026Bachelors of Science in Computer Science at Air University Islamabad (AU)
September 1, 2017 - June 1, 2021Primary Education - O/A Levels at Head Starts School Islamabad
May 1, 2017 - August 27, 2025Masters in Technology Management & Entrepreneurship (Weekend Program) at Lahore University of Management Sciences (LUMS)
August 1, 2025 - December 1, 2026Bachelors of Science in Computer Science at Air University Islamabad (AU)
September 1, 2017 - June 1, 2021Primary education - O/A Levels at Headstart School Islamabad
May 1, 2017 - May 1, 2017Bachelor of Science in Computer Science at Head Start School Islamabad
January 11, 2030 - May 1, 2017Master of Technology Management & Entrepreneurship (Weekend Program) at Air University Islamabad (AU)
September 1, 2017 - June 1, 2021Master of Technology Management & Entrepreneurship (Weekend Program) at Air University Islamabad (AU)
September 1, 2017 - June 1, 2021Bachelor of Science in Computer Science at Head Start School Islamabad
January 11, 2030 - September 27, 2025Qualifications
Alumni Award (Co-founder AU WiC)
September 1, 2017 - May 1, 2021Best Speaker, Honor Roll
January 11, 2030 - August 27, 2025Asia Pacific Lead Best Delegation Award
January 11, 2030 - August 27, 2025Product Innovation Award
September 1, 2017 - May 1, 2021Microsoft Learn Student Ambassador
January 1, 2022 - August 27, 2025Youth-led Policy Forum
January 1, 2022 - August 27, 2025Quest Annual Awards
November 1, 2024 - August 27, 2025Alumni Award (Co-founder AU WiC)
September 1, 2017 - May 1, 2021Best Speaker
January 11, 2030 - August 27, 2025Honor Roll
January 11, 2030 - August 27, 2025Asia Pacific Lead Best Delegation Award
January 11, 2030 - August 27, 2025Product Innovation Award
January 11, 2030 - August 27, 2025Microsoft Learn Student Ambassadors
January 1, 2022 - August 27, 2025Youth-led Policy Forum
January 1, 2022 - August 27, 2025Quest Annual Awards
November 1, 2024 - August 27, 2025Alumni Award (Co-founder AUWiC)
January 11, 2030 - September 27, 2025Best Speaker
January 11, 2030 - September 27, 2025Honor Roll Asia Pacific – Lead Delegation Award
January 11, 2030 - September 27, 2025Product Innovation Award
January 11, 2030 - September 27, 2025Industry Experience
Financial Services, Consumer Goods, Telecommunications, Software & Internet, Retail, Other, Media & Entertainment, Professional Services, Education, Gaming
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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