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Marketing & Events Specialist | Digital Marketing | Content Strategy | Social Media | Partnerships A Singapore-based marketing professional with 8+ years of experience in digital marketing, event management, partnerships, and brand communications. I've managed integrated campaigns, influencer collaborations, sponsorships, social media, content creation, and large-scale events for both private companies and public organisations. My background in theatre and live events gives me a unique storytelling approach, allowing me to create campaigns that are both strategic and engaging. I believe great marketing isn't about posting more, it's about connecting with the right audience.…Marketing & Events Specialist | Digital Marketing | Content Strategy | Social Media | Partnerships A Singapore-based marketing professional with 8+ years of experience in digital marketing, event management, partnerships, and brand communications. I've managed integrated campaigns, influencer collaborations, sponsorships, social media, content creation, and large-scale events for both private companies and public organisations. My background in theatre and live events gives me a unique storytelling approach, allowing me to create campaigns that are both strategic and engaging. I believe great marketing isn't about posting more, it's about connecting with the right audience.

SHERIL ISNANDAR

Digital Marketer, Marketing Automation Specialist, Community Manager, +7

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Marketing & Events Specialist | Digital Marketing | Content Strategy | Social Media | Partnerships A Singapore-based marketing professional with 8+ years of experience in digital marketing, event management, partnerships, and brand communications. I've managed integrated campaigns, influencer collaborations, sponsorships, social media, content creation, and large-scale events for both private companies and public organisations. My background in theatre and live events gives me a unique storytelling approach, allowing me to create campaigns that are both strategic and engaging. I believe great marketing isn't about posting more, it's about connecting with the right audience.…Marketing & Events Specialist | Digital Marketing | Content Strategy | Social Media | Partnerships A Singapore-based marketing professional with 8+ years of experience in digital marketing, event management, partnerships, and brand communications. I've managed integrated campaigns, influencer collaborations, sponsorships, social media, content creation, and large-scale events for both private companies and public organisations. My background in theatre and live events gives me a unique storytelling approach, allowing me to create campaigns that are both strategic and engaging. I believe great marketing isn't about posting more, it's about connecting with the right audience.

Available to hire

Singapore, Singapore

Marketing & Events Specialist | Digital Marketing | Content Strategy | Social Media | Partnerships

A Singapore-based marketing professional with 8+ years of experience in digital marketing, event management, partnerships, and brand communications. I’ve managed integrated campaigns, influencer collaborations, sponsorships, social media, content creation, and large-scale events for both private companies and public organisations.

My background in theatre and live events gives me a unique storytelling approach, allowing me to create campaigns that are both strategic and engaging.

I believe great marketing isn’t about posting more, it’s about connecting with the right audience.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Malay

Advanced

Work Experience

Constituency Manager at People’s Association

March 1, 2026 - June 30, 2026

Supported the CO’s communications and social media strategies including content creation and digital asset management. Managed community engagement by understanding residents’ needs, building networks, and developing relevant programmes. Worked with PAHQ, volunteers, and partners to strengthen outreach and amplify community communications. Monitored media and online conversations, prepared reports, and communicated government policies while gathering community feedback. Supported GRO and community development including volunteer management, event coordination, and financial/procurement compliance.

Marketing & Partnership Manager at Imaqine Creative Pte. Ltd.

November 1, 2022 - July 11, 2025

Planned and executed integrated marketing campaigns across digital, social, and OOH channels to drive lead generation and customer engagement. Built and managed strategic partnerships with global IP brands (e.g., Disney On Ice, Pokémon) to strengthen event visibility and market positioning. Spearheaded co-branded campaigns and sponsorship activations, boosting audience engagement and brand awareness. Managed social media calendars, content creation, and copywriting for consistent audience growth. Directed event production and vendor management to ensure seamless execution and strong ROI.

Marketing Executive at Quiren Organisation

February 1, 2021 - June 30, 2022

Designed and implemented lead generation campaigns delivering a steady pipeline of qualified prospects. Developed and managed digital marketing strategies across multiple platforms to drive traffic and increase conversions. Cultivated partnerships with KOLs, influencers, and media agencies to amplify brand reach. Coordinated office-based events and marketing activations to ensure operational excellence.

Production Manager at And so forth Pte. Ltd.

January 1, 2018 - January 1, 2021

Launched Southeast Asia’s first interactive theatre installation (22 Stories) in a 20,000 sq ft venue, achieving near-sold-out ticket sales. Managed a 40-member production and marketing team to deliver innovative, high-quality campaigns. Oversaw social media and marketing initiatives to increase engagement and ticket sales. Maintained vendor, client, and stakeholder relationships for project success.

Performer at Merlin Entertainments Singapore Pte. Ltd.

July 1, 2016 - January 1, 2018

Delivered engaging guest experiences and interactive performances for Madame Tussauds Singapore. Contributed to guest experience enhancement projects at Legoland and Malaysia. Conducted staff training workshops to improve audience engagement and service delivery. Generated 2,000+ qualified leads in a single quarter through optimized marketing campaigns. Negotiated high-value sponsorships to enhance event reach and brand collaborations. Consistently delivered content strategies that improved audience engagement and impressions.