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I’m a SaaS-focused content & SEO writer who turns high-intent search and buying-journey questions into BOFU/MOFU content that drives demos, signups, and revenue. I build keyword-mapped long-form pages, product comparison and alternatives content, and blog strategies aligned to acquisition, enablement, and retention. I’ve worked across multiple B2B SaaS tools and automation-driven environments, writing product-led blogs that support competitive positioning and high-intent lead generation. Alongside SEO, I also bring strong PR and communications experience—supporting brand visibility through content planning, social media management, and event/campaign storytelling for diverse clients.…I’m a SaaS-focused content & SEO writer who turns high-intent search and buying-journey questions into BOFU/MOFU content that drives demos, signups, and revenue. I build keyword-mapped long-form pages, product comparison and alternatives content, and blog strategies aligned to acquisition, enablement, and retention. I’ve worked across multiple B2B SaaS tools and automation-driven environments, writing product-led blogs that support competitive positioning and high-intent lead generation. Alongside SEO, I also bring strong PR and communications experience—supporting brand visibility through content planning, social media management, and event/campaign storytelling for diverse clients.

Shilpa Bhowmick

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I’m a SaaS-focused content & SEO writer who turns high-intent search and buying-journey questions into BOFU/MOFU content that drives demos, signups, and revenue. I build keyword-mapped long-form pages, product comparison and alternatives content, and blog strategies aligned to acquisition, enablement, and retention. I’ve worked across multiple B2B SaaS tools and automation-driven environments, writing product-led blogs that support competitive positioning and high-intent lead generation. Alongside SEO, I also bring strong PR and communications experience—supporting brand visibility through content planning, social media management, and event/campaign storytelling for diverse clients.…I’m a SaaS-focused content & SEO writer who turns high-intent search and buying-journey questions into BOFU/MOFU content that drives demos, signups, and revenue. I build keyword-mapped long-form pages, product comparison and alternatives content, and blog strategies aligned to acquisition, enablement, and retention. I’ve worked across multiple B2B SaaS tools and automation-driven environments, writing product-led blogs that support competitive positioning and high-intent lead generation. Alongside SEO, I also bring strong PR and communications experience—supporting brand visibility through content planning, social media management, and event/campaign storytelling for diverse clients.

Available to hire

I’m a SaaS-focused content & SEO writer who turns high-intent search and buying-journey questions into BOFU/MOFU content that drives demos, signups, and revenue. I build keyword-mapped long-form pages, product comparison and alternatives content, and blog strategies aligned to acquisition, enablement, and retention.

I’ve worked across multiple B2B SaaS tools and automation-driven environments, writing product-led blogs that support competitive positioning and high-intent lead generation. Alongside SEO, I also bring strong PR and communications experience—supporting brand visibility through content planning, social media management, and event/campaign storytelling for diverse clients.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

SaaS Content Writer & SEO Content (Product comparison/alternatives and SEO mapping) at AI, Felix Advisory, Konverge Technologies (B2B work)

December 1, 2022 - Present

Created BOFU comparison and alternatives pages, supporting competitive keyword rankings. Wrote product-led blogs mapped to different funnel stages and helped support demo-led and lead-generation goals through SEO-first content planning and execution.

AI, Content & Automation Writer / Content Writer (SEO/Content-led work for AI products) at Mobile Text Alerts, SwipePages, Smart Task, Peoplebox, Resolve.ai, SalesDuo, Encharge, Lifesight, AutomationFactory (AI)

December 1, 2022 - Present

Work across multiple SaaS/product brands by producing content that supports product positioning, onboarding, and conversion. Created high-intent SEO content to influence demos and lead generation, and supported product messaging through structured long-form content and category positioning.

SaaS Content & SEO Writer at Freelance

December 1, 2022 - Present

Create MOFU/BOFU SEO content and product-led writing for B2B SaaS. Develop comparison and alternatives pages, product-led blogs mapped to acquisition, enablement, and retention, and content that drives high-intent demo and lead generation. Produced competitive displacement content against tools such as Basecamp, Asana, and Trello, including pages that ranked #1 for competitive keywords, and supported onboarding and messaging with stakeholder-friendly collaboration.

SaaS Content & SEO Writer at Mobile Text Alerts, SwipePages, Smart Task, Peoplebox, Rezolve.ai, SalesDuo, Encharge, Lifesight, AutomationFactory, AI, Felix Advisory, Konverge Technologies

December 1, 2022 - Present

Owned end-to-end SEO/content execution across multiple SaaS brands: created BOFU comparison and alternatives pages (including competitive #1 rankings), mapped product-led blogs to customer journey stages, and produced high-intent SEO content to drive demos and lead generation.

SaaS Content & SEO Writer (Freelance) at Freelance

December 1, 2022 - Present

Create BOFU/MOFU SEO content and product-led assets focused on search intent, demo conversion, and signup growth. Develop BOFU comparison/alternatives pages that rank highly for competitive keywords, write long-form SEO articles mapped to acquisition/enablement/retention stages, and support product positioning against competing tools. Produce high-intent content to influence demos and lead generation.

Content Writer at TSD Corp

January 1, 2020 - October 1, 2020

Wrote social media and offline campaign copy, created marketing collateral, and handled copywriting for print, radio jingles, video scripts, and related assets. Managed portal and social media platform activities and increased engagement for the MP MyGov platform by growing Facebook page likes (~13%), post reach (~157%), and Twitter followers (~3.5%). Contributed to distinct brand identity for KVIC through storytelling-focused social creatives.

Editor & Content Specialist at The First Move Magazine

October 1, 2018 - October 1, 2020

Built magazine operations from scratch with content planning and writing processes. Managed end-to-end publishing: story selection, interviews, fact-checking, coordination with photographer and designer, and distribution. Supported startup funding outcomes by helping a new venture reach approximately 2.5 crore seed funding (as part of the overall effort).