Shivam Verma

Available to hire

Data-Driven Creative Lead & Brand Strategist specialising in Brand Content, SEO, AI, and Video Production I am a Creative Lead and Brand Strategist with over 6 years of experience blending narrative storytelling,…

About

Data-Driven Creative Lead & Brand Strategist specialising in Brand Content, SEO, AI, and Video Production

I am a Creative Lead and Brand Strategist with over 6 years of experience blending narrative storytelling, performance marketing, and cutting-edge tech to scale brand visibility. My expertise spans the entire growth spectrum—from high-converting copy, SEO/GEO optimisation, and end-to-end social media strategies to full-scale video production, editing, and paid campaign management (Google & Meta Ads). By bridging the gap between high-level brand identity and hands-on content execution, I help businesses build meaningful connections with their audiences while driving measurable revenue growth.

Throughout my career, I’ve delivered rapid, tangible performance outcomes across diverse channels. At Justdial, I spearheaded an SEO and content strategy that successfully ranked over 61 blogs on the first page of Google within just 120 days. As a brand strategist and lead generator, I’ve built full-funnel marketing campaigns that generated over 7,800 sign-ups in 90 days and boosted client social and web engagement by 70%. My hands-on media production background also includes managing TV commercial workflows, scriptwriting, and directing video projects from initial concept to post-production delivery.

What sets me apart is my forward-thinking integration of AI technology with creative strategy. By building custom AI workflows, persona modelling, and AI video production processes (using tools like ChatGPT, Claude, Midjourney, and CapCut/Adobe), I’ve boosted content production efficiency by 180% without sacrificing quality or voice. Backed by an academic background in Psychology and English Literature, I leverage deep human-behaviour insights alongside advanced AI tools to build high-impact content, automated growth funnels, and visual media that outperform the competition.

  • Joined October 2025

Industry experience

  • Education
  • Media & Entertainment
  • Non-Profit Organization
  • Government
  • Professional Services
  • Other

Projects · 1

Work experience

SEO Project Lead · JustdialJan 2023 – Aug 2026 · 3 yrs 8 mos

Overseeing website content, social media, creative projects and making key decisions during the project. Brand strategy, content calendar, trend analysis, market research, content writing, project management. Led a 6-member content team, managing blog production, optimisation and publishing workflows. Drove organic growth strategy that ranked 61+ SEO blogs on Google’s first page in 120 days. Implemented an AI workflow in content production and saw a productivity boost of 180%

SEO Project Lead · Word of Mouth MediaJan 2021 – Jan 2023 · 2 yrs 1 mo

Content writing, social media management, marketing funnel, video scripts, LinkedIn ghostwriting. AI video creation, video optimisation, client communication, and video project management. Did LinkedIn marketing & ghost-writing for the CEO and founders, and delivered superb engagement. Executed brand campaign generating 7.8K+ sign-ups as lead generation within 90 days. Increased engagement by 70% on the client’s website and social media via growth marketing strategy

Creative Content Expert · DigiTouch StudiosJan 2019 – Jan 2021 · 2 yrs 1 mo

Worked closely with design, marketing, and product teams to ensure consistency, clarity and impact. Owned project budgets, timelines, and client executions while pitching and onboarding new business. Directed social media marketing from strategy to execution, driving measurable engagement growth. Managed end-to-end content distribution strategy and led television commercial and corporate film production, overseeing pre- and post-film production workflows.

Education

Master of Arts · University of Lucknow2016 – 2019
Bachelor of Arts · University of Lucknow2030 – 2026

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