Hi, I’m Shoaib Khan, a data-driven Digital Marketer specializing in Meta Ads and X Ads. I craft audience-targeted campaigns in Meta Ads Manager, run lead, traffic, and sales campaigns on Facebook, Instagram, and Twitter, and I use A/B testing and pixel data to optimize for lower CPL and better ROAS. I also work with Google Ads, Google Analytics, and Google Merchant Center, and I enjoy creative production using Canva and CapCut to iteratively improve ad performance. My results include a 4.2x average ROAS and a 38% CPA reduction for ecommerce and lead-gen clients while maintaining a strong focus on data accuracy and scalable campaigns.

Hi, I’m Shoaib Khan, a data-driven Digital Marketer specializing in Meta Ads and X Ads. I craft audience-targeted campaigns in Meta Ads Manager, run lead, traffic, and sales campaigns on Facebook, Instagram, and Twitter, and I use A/B testing and pixel data to optimize for lower CPL and better ROAS. I also work with Google Ads, Google Analytics, and Google Merchant Center, and I enjoy creative production using Canva and CapCut to iteratively improve ad performance. My results include a 4.2x average ROAS and a 38% CPA reduction for ecommerce and lead-gen clients while maintaining a strong focus on data accuracy and scalable campaigns.

Available to hire

Hi, I’m Shoaib Khan, a data-driven Digital Marketer specializing in Meta Ads and X Ads. I craft audience-targeted campaigns in Meta Ads Manager, run lead, traffic, and sales campaigns on Facebook, Instagram, and Twitter, and I use A/B testing and pixel data to optimize for lower CPL and better ROAS.

I also work with Google Ads, Google Analytics, and Google Merchant Center, and I enjoy creative production using Canva and CapCut to iteratively improve ad performance. My results include a 4.2x average ROAS and a 38% CPA reduction for ecommerce and lead-gen clients while maintaining a strong focus on data accuracy and scalable campaigns.

See more

Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

Urdu
Fluent
Pashto, Pushto
Fluent
English
Fluent

Work Experience

Social media manager at Syed cloth house
December 1, 2024 - July 1, 2026
Working as social media manager

Education

Bachelor of Computer Science at Bacha Khan University, Charsadda, Khyber Pakhtunkhwa, Pakistan
January 11, 2030 - January 1, 2015
DAE Electrical (Diploma of Associate Engineering Electrical Technology) at Government College of Technology, Tangi, Charsadda
January 11, 2030 - January 1, 2011
SSC (Science) at Secondary School Certificate
January 11, 2030 - January 1, 2008
Bachelor of Computer Science at Bacha Khan University, Charsadda, Khyber Pakhtunkhwa, Pakistan
January 11, 2030 - January 1, 2015
Diploma of Associate Engineering (DAE) Electrical Technology at Government College of Technology, Tangi, Charsadda
January 11, 2030 - January 1, 2011

Qualifications

Six Months Computer Diploma
January 11, 2030 - July 1, 2026
Digital Marketing Certification (DSTP2.0 Batch-08)
July 1, 2024 - October 1, 2024
SSC (Science)
January 11, 2030 - January 1, 2008
DigiSkills Digital Marketing Training (DSTP2.0 Batch 08)
July 1, 2024 - October 1, 2024
OSHA Certification
January 11, 2030 - July 4, 2026
IOSH Certification
January 11, 2030 - July 4, 2026
Primavera P6 Training
January 11, 2030 - July 4, 2026
Preparation of Work Schedule
January 11, 2030 - July 4, 2026
Cost Management (CBS)
January 11, 2030 - July 4, 2026
Resource Planning & Allocation
January 11, 2030 - July 4, 2026
S-Curves/Cash Flows
January 11, 2030 - July 4, 2026

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Other