Senior Product & UI/UX Designer with 4+ years of experience designing and shipping end-to-end digital products across AI, SaaS, Fintech, and Marketplace platforms. Strong background in product discovery, UX research, and design systems, with hands-on experience partnering with founders and engineers to deliver MVPs and scalable products.

Adeshola Bello

Senior Product & UI/UX Designer with 4+ years of experience designing and shipping end-to-end digital products across AI, SaaS, Fintech, and Marketplace platforms. Strong background in product discovery, UX research, and design systems, with hands-on experience partnering with founders and engineers to deliver MVPs and scalable products.

Available to hire

Senior Product & UI/UX Designer with 4+ years of experience designing and shipping end-to-end digital products across AI, SaaS, Fintech, and Marketplace platforms. Strong background in product discovery, UX research, and design systems, with hands-on experience partnering with founders and engineers to deliver MVPs and scalable products.

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Language

English
Fluent

Work Experience

Founding Product Designer at Validus Nexus
February 1, 2025 - Present
Led end-to-end design of the Validus mobile app from concept to MVP launch for an invite-only, trust-based social network for verified founders, investors, and leaders. Defined product vision, MVP scope, and roadmap; designed onboarding, identity verification, credibility-led profiles, AI-powered business networking & matchmaking, private events creation & management, messaging, business engagement forums and opportunity discovery. Conducted product discovery and usability testing with 20–30 target users. Launched MVP on Play Store/App Store onboarding 50–100 verified users in 8 weeks with 70%+ onboarding completion and 40–50% weekly active usage. Established a scalable design system and collaborated closely with engineering, reducing design iteration cycles by 25%.
Lead Product Designer - Remote at NEMTIFY
September 1, 2025 - March 1, 2026
Lead end-to-end UX/UI and product design for a multi-modal NEMT cloud SaaS platform across web admin and driver mobile app, defining workflows for scheduling, dispatch, routing, onboarding, tracking, billing, and reporting. Conducted qualitative research and usability testing with 15 NEMT operators, dispatchers, and drivers, uncovering key constraints around time-sensitive bookings, no-show handling, and compliance needs. Launched UX improvements that contributed to 25–35% faster trip scheduling, 20–25% reduction in manual dispatch effort, and 15–20% improvement in on-time dispatch performance among early adopters. Established a scalable design system and component library, reducing cross-platform iteration cycles by ~30% and improving handoff efficiency with engineering.
Lead Products & Design at Amorse rv
August 1, 2023 - September 1, 2025
Led end-to-end design for 3 client-facing B2B/B2C SaaS solutions, owning user flows, wireframes, high-fidelity UI, and prototypes using Figma and Whimsical. Directed product discovery, user research, and usability testing, translating insights into actionable solutions that improved user experience and business outcomes. Built and maintained scalable design systems for web and mobile products, reducing design-to-development handoff time by ~25% and accelerating feature releases. Collaborated with CTO, engineering, product, and sales to define product strategy, roadmap, and feature prioritization. Mentored junior UX/UI designers and led design rituals to enhance team efficiency.
Product Designer at Eonace
April 1, 2023 - July 1, 2023
Lead Product Designer for the Eonace fintech platform, responsible for end-to-end website and mobile app design, conducting user research, competitive analysis, and usability testing to inform wireframes, interactive prototypes, and iterative design improvements. Also designed promotional marketing assets, including social media banners, posters, mockups, and flyers, ensuring a cohesive and user-centered brand experience.
UX/UI Designer at Appcake
February 1, 2023 - July 1, 2023
Worked collaboratively with a distributed multidisciplinary team (engineers, product managers and other designers) to design mobile application interfaces for iOS and Android according to app specification documents and user insights. Refined and adapted design system components and assets for various utility, consumer, and gaming app designs to ensure seamless design-to-dev collaboration. Crafted mobile game designs (Android/IOS) using the Unity game development platform, helping to craft gamified and intuitive interfaces and flows that enhanced app downloads, in-app purchases and engagement. Designed and crafted custom illustrations, animations, icons, graphics and images for mobile applications, marketing media and App store/Playstore media.
Junior Product Designer / Design Intern at ChigiSoft Technologies
June 1, 2022 - September 1, 2022
Junior Product Designer / Design Intern; assisted in design tasks and internship program. Refinement and adaptation of design system components and assets for various utility, consumer, and gaming app designs to ensure seamless design-to-dev collaboration.
Product Manager / Scrum Master at Eminent Technologies
October 1, 2021 - February 1, 2022
Product Manager / Scrum Master – oversaw product backlog, sprint planning and facilitation, aligning business value with technical feasibility and customer feedback.
Product Designer / Low Code Developer at Dev & Design Institute
June 1, 2022 - September 1, 2022
Product Designer/ Low Code Developer for multiple projects; designed and implemented design systems; collaborated cross-functionally to deliver SaaS solutions with faster handoffs.
QA Manager / PM at Enyata
January 1, 2020 - August 1, 2021
QA Manager / Project Manager; oversaw QA processes and project scheduling to ensure timely, quality software releases.

Education

Bachelor of Science in Computer Science at Olabisi Onabanjo University, Ogun State, Nigeria
January 11, 2030 - January 1, 2007

Qualifications

MTF UI Designer Professional Certification
January 1, 2024 - February 17, 2026
UX/UI Specialization Course
January 1, 2022 - February 17, 2026
Million Labs Certified Bubble Developer
January 1, 2022 - February 17, 2026
Professional Scrum Master I (PSM I)
January 1, 2021 - February 17, 2026
BSc in Computer Science
January 11, 2030 - January 1, 2007

Industry Experience

Computers & Electronics, Financial Services, Gaming, Healthcare, Media & Entertainment, Non-Profit Organization, Professional Services, Software & Internet, Retail, Transportation & Logistics, Telecommunications, Other
    uniE621 NEMTIFY
    Nemtify is a comprehensive Non-Emergency Medical Transportation (NEMT) cloud SaaS platform designed to streamline and optimize the operations of NEMT providers. By integrating AI optimized scheduling, routing, invoicing and billing, fleet management, and driver communication capabilities into a single, user-friendly system, Nemtify enables providers to efficiently manage their day-to-day operations, reduce operational costs, and improve service delivery for their clients. Read More: https://www.twine.net/signin
    uniE621 Airthreads Website Revamp
    Carried out UX audit and re-designed the onboarding, ordering and checkout flow user experience for Airthreads men's shirts online store - https://www.twine.net/signin webdesigner
    uniE621 Project Info B2B/B2C SaaS platform
    Product designer & Product Manager for an IT Field Management SAAS web application, responsibilities included collaborating with stakeholders to understand and document requirements, writing product documentation - product requirement specifications and user stories. Coming up with userflows/ journey maps and low fidelity designs, conducting user reviews to validate design decisions, creating wireframes and prototypes, designing intuitive user interfaces, managing & utilizing design systems for consistency, working closely with developers for implementation, managing the product backlog and iterating on designs based on updates and feedback. Live product: https://www.twine.net/signin
    uniE621 Eonace Fintech App: simplifying financial transactions
    Eonace is a fintech solution that is aimed at simplifying the user experience for bill payments, gift card shopping, converting airtime to cash, purchasing of event tickets and other financial transactions. Live App: https://www.twine.net/signin designer
    uniE621 Brand Design and Responsive Website Design for HotStampInk
    Helping to craft a visually attractive and engaging website interface while making information easily readable and accessible. As well as designing high quality brand assets and brand guide document. Live website: https://www.twine.net/signin webdesigner graphicdesigner branding designer