Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m a visual systems and design strategist working with startups and growing brands across industries. I specialize in brand identity, packaging, editorial design, website frameworks, and signage systems, focusing on creating clear, scalable, and consistent design systems rather than one-off visuals. I collaborate with clients who want structured, scalable design that makes their brand consistent and memorable.…I’m a visual systems and design strategist working with startups and growing brands across industries. I specialize in brand identity, packaging, editorial design, website frameworks, and signage systems, focusing on creating clear, scalable, and consistent design systems rather than one-off visuals. I collaborate with clients who want structured, scalable design that makes their brand consistent and memorable.

Shruti Maheshwari

Graphic Designer, Brand Designer, Brand Strategist, +6





I’m a visual systems and design strategist working with startups and growing brands across industries. I specialize in brand identity, packaging, editorial design, website frameworks, and signage systems, focusing on creating clear, scalable, and consistent design systems rather than one-off visuals. I collaborate with clients who want structured, scalable design that makes their brand consistent and memorable.…I’m a visual systems and design strategist working with startups and growing brands across industries. I specialize in brand identity, packaging, editorial design, website frameworks, and signage systems, focusing on creating clear, scalable, and consistent design systems rather than one-off visuals. I collaborate with clients who want structured, scalable design that makes their brand consistent and memorable.

Available to hire

Bhilwara, India

I’m a visual systems and design strategist working with startups and growing brands across industries.

I specialize in brand identity, packaging, editorial design, website frameworks, and signage systems, focusing on creating clear, scalable, and consistent design systems rather than one-off visuals.

I collaborate with clients who want structured, scalable design that makes their brand consistent and memorable.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Hindi

Fluent

Work Experience

Lead Designer at Dhruvi Radiance

September 1, 2025 - December 6, 2025

Developed the branding and packaging system for a skincare and haircare brand, including visual identity direction, packaging structure, and label design. Created a cohesive system that ensures consistency across multiple products while maintaining a clear, premium, and approachable brand presence.

Lead Designer at Maval Delights

August 14, 2025 - Present

Designed packaging for upcoming dairy products, focusing on clear product communication, shelf visibility, and consistency across variants. Worked on layout, typography, colour systems, and information hierarchy to ensure the packaging aligned with brand positioning and regulatory requirements.

Design Intern at Flourish Food Products Pvt. Ltd.

January 1, 2025 - April 30, 2025

Contributed to the design of packaging for upcoming products, along with creating supporting visual assets such as books, social media posts, presentations, branding visuals, and posters. This role helped me understand how visual systems adapt across different formats while maintaining brand consistency.

Design Intern at Penguin Random House

July 1, 2024 - September 30, 2024

Worked in the Children’s Department on the design and development of educational books, including colouring books and a Hindi Vyakaran (grammar) book. I was involved from content planning and structuring to final book layout and visual design, ensuring the books were engaging, age-appropriate, and easy for children to understand.

Design Intern at Oronyo Games

June 1, 2024 - July 31, 2024

Designed and developed the visual design and game mechanism for an educational board game based on endangered species in India. The game was created to make learning fun for children, combining gameplay mechanics with informative content to raise awareness about wildlife conservation.

Education

Bachelor of Design (B.Des) at Anant National University

July 1, 2021 - May 31, 2025

Bachelor’s degree in design with a focus on communication and visual design, with training in brand identity, packaging, editorial design, and visual systems.