I am a versatile Graphic Designer with over 5 years of experience delivering impactful creative assets across diverse sectors such as FMCG, Tech, Automotive, and Retail. Known for balancing creativity and business impact, I specialize in brand identity, campaign design, and marketing collateral, ensuring projects are delivered on-brief, on-brand, and on-time while standardizing processes to enhance efficiency. My experience spans leading art direction for major brands like Cadbury, Zomato, and Fevicol at Ogilvy & Mather, mentoring junior designers, and collaborating closely with strategy and copy teams to produce integrated campaigns. Passionate about design, I continually refine workflows and bring a keen eye for detail to every visual project I undertake.

Shubham Soni

I am a versatile Graphic Designer with over 5 years of experience delivering impactful creative assets across diverse sectors such as FMCG, Tech, Automotive, and Retail. Known for balancing creativity and business impact, I specialize in brand identity, campaign design, and marketing collateral, ensuring projects are delivered on-brief, on-brand, and on-time while standardizing processes to enhance efficiency. My experience spans leading art direction for major brands like Cadbury, Zomato, and Fevicol at Ogilvy & Mather, mentoring junior designers, and collaborating closely with strategy and copy teams to produce integrated campaigns. Passionate about design, I continually refine workflows and bring a keen eye for detail to every visual project I undertake.

Available to hire

I am a versatile Graphic Designer with over 5 years of experience delivering impactful creative assets across diverse sectors such as FMCG, Tech, Automotive, and Retail. Known for balancing creativity and business impact, I specialize in brand identity, campaign design, and marketing collateral, ensuring projects are delivered on-brief, on-brand, and on-time while standardizing processes to enhance efficiency.

My experience spans leading art direction for major brands like Cadbury, Zomato, and Fevicol at Ogilvy & Mather, mentoring junior designers, and collaborating closely with strategy and copy teams to produce integrated campaigns. Passionate about design, I continually refine workflows and bring a keen eye for detail to every visual project I undertake.

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Work Experience

Senior Graphic Designer at Ogilvy & Mather, Mumbai
December 1, 2022 - Present
Led art direction and campaign visuals for major clients including Cadbury, Zomato, and Fevicol, delivering over 100 creative assets per quarter across digital, social, and out-of-home media. Standardized design systems to reduce turnaround times by 25% and revision cycles by 20%. Mentored and reviewed three junior designers, enhancing team efficiency on multi-brand campaigns. Collaborated with strategy and copywriting teams on integrated campaigns and presented creative work directly to stakeholders to ensure brand consistency and creative excellence.
Visualizer at MullenLowe Lintas, Mumbai
November 30, 2022 - August 23, 2025
Designed launch campaigns for notable brands such as Kia, Nivea, and boAt across social, retail, and digital platforms. Developed visual identity systems that improved campaign recall by approximately 30%. Produced marketing decks and case studies supporting new business pitches. Managed delivery of high-volume creative assets within tight timelines, enabling on-time product campaign launches.
Associate Designer at McCann Worldgroup, Delhi
October 31, 2020 - August 23, 2025
Created campaign visuals for Philips and Safola in print and digital media. Supported senior art directors with concept boards, pitch decks, and client presentations. Delivered production-ready design assets with zero errors for national campaigns.

Education

Diploma at MAAC Communication Design Diploma
January 1, 2019 - December 31, 2019
Graphic Design Specialization at California Institute of the Arts (via Coursera)
January 1, 2021 - December 31, 2021

Qualifications

Adobe Certified Professional (Illustrator & Photoshop)
January 1, 2023 - August 23, 2025
Google UX Design Certificate
January 1, 2022 - August 23, 2025
CALARTS Graphic Design Specialization — California (via Coursera)
January 1, 2021 - August 23, 2025
LinkedIn Learning Design Thinking for Innovation
January 1, 2020 - August 23, 2025
MAAC Communication Design Diploma
January 1, 2019 - August 23, 2025

Industry Experience

Consumer Goods, Retail, Software & Internet, Transportation & Logistics, Computers & Electronics