I’m Shubham Dogra, a product marketing and growth leader based in Paris, with 6+ years of experience across SaaS and e-commerce. I focus on acquisition, activation, and product-led growth—building and scaling paid channels, running structured experiments, and improving funnel performance with strong analytics. Previously, I worked as a Product Manager at Amazon France, where I led customer experience strategy and delivered measurable engagement uplift through iterative testing and personalization. Earlier, as a Product Marketing Manager at SciSpace, I scaled MAU from 350K to 1.5M and supported ARR growth by strengthening go-to-market motions, optimizing conversion from free trials, and implementing a data stack for audience segmentation and lifecycle insights.

Shubham Dogra

I’m Shubham Dogra, a product marketing and growth leader based in Paris, with 6+ years of experience across SaaS and e-commerce. I focus on acquisition, activation, and product-led growth—building and scaling paid channels, running structured experiments, and improving funnel performance with strong analytics. Previously, I worked as a Product Manager at Amazon France, where I led customer experience strategy and delivered measurable engagement uplift through iterative testing and personalization. Earlier, as a Product Marketing Manager at SciSpace, I scaled MAU from 350K to 1.5M and supported ARR growth by strengthening go-to-market motions, optimizing conversion from free trials, and implementing a data stack for audience segmentation and lifecycle insights.

Available to hire

I’m Shubham Dogra, a product marketing and growth leader based in Paris, with 6+ years of experience across SaaS and e-commerce. I focus on acquisition, activation, and product-led growth—building and scaling paid channels, running structured experiments, and improving funnel performance with strong analytics.

Previously, I worked as a Product Manager at Amazon France, where I led customer experience strategy and delivered measurable engagement uplift through iterative testing and personalization. Earlier, as a Product Marketing Manager at SciSpace, I scaled MAU from 350K to 1.5M and supported ARR growth by strengthening go-to-market motions, optimizing conversion from free trials, and implementing a data stack for audience segmentation and lifecycle insights.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced
French
Intermediate
Hindi
Fluent

Work Experience

Product Manager - Insights & Innovation at Amazon
July 1, 2025 - January 1, 2026
Owned customer experience strategy and roadmap for a Made in France localization and discovery program. Drove 6.8% engagement uplift and sustained traffic growth through structured A/B testing, personalization initiatives, and iterative experimentation. Analyzed $4B+ in sales and product data to identify performance gaps, define KPIs and OKRs, and inform 12-month projections. Aligned technical and business stakeholders to execute priorities and roadmap across discovery and navigation surfaces.
Product Marketing Manager - SaaS at SciSpace
September 1, 2022 - July 1, 2024
Scaled MAU from 350K to 1.5M, supporting ARR growth to $2.5M through go-to-market and growth initiatives for AI tools. Built a 5% paid acquisition funnel across Google Search, Display, Meta, and TikTok, diagnosing funnel logic issues and restructuring the conversion strategy around free trials to improve trial-to-paid conversion. Ran high-tempo experimentation across acquisition, activation, and retention and translated learnings into repeatable playbooks while cutting underperforming channels. Developed a product analytics stack using GA4 and Amplitude for funnel attribution and audience segmentation, and partnered with Product and Engineering on ICP mapping, value-based messaging, and campaign optimization across developer and business-buyer segments.
Digital Marketing - Creative at Clayground Communications
March 1, 2019 - September 1, 2022
Built brand positioning, messaging, and campaign narratives for 9+ B2B and consumer clients across healthcare, education, FMCG, and media. Led integrated campaigns end-to-end across paid social, display, print, outdoor, and offline activation, coordinating internal teams, clients, and third-party creatives.

Education

MSc in Digital Transformation & Leadership (Fintech Specialisation) at ESCP Business School
January 1, 2026 - September 4, 2026
BA (H) English at University of Delhi
January 1, 2018 - September 4, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Education, Retail, Healthcare, Media & Entertainment, Financial Services