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I’m Jodie Beardmore—an award-winning photographer and marketer with 7+ years turning ideas into measurable results. I blend creative direction with structured campaign planning to keep everything sharp, on brand, and on track. I specialise in B2C and B2B marketing across email automation (Klaviyo, Pure360), social and paid ads (including Meta), plus SEO and content that drives engagement, retention, and revenue.…I’m Jodie Beardmore—an award-winning photographer and marketer with 7+ years turning ideas into measurable results. I blend creative direction with structured campaign planning to keep everything sharp, on brand, and on track. I specialise in B2C and B2B marketing across email automation (Klaviyo, Pure360), social and paid ads (including Meta), plus SEO and content that drives engagement, retention, and revenue.

Jodie Beardmore

Digital Marketer, Marketing Strategist, Photographer, +6

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I’m Jodie Beardmore—an award-winning photographer and marketer with 7+ years turning ideas into measurable results. I blend creative direction with structured campaign planning to keep everything sharp, on brand, and on track. I specialise in B2C and B2B marketing across email automation (Klaviyo, Pure360), social and paid ads (including Meta), plus SEO and content that drives engagement, retention, and revenue.…I’m Jodie Beardmore—an award-winning photographer and marketer with 7+ years turning ideas into measurable results. I blend creative direction with structured campaign planning to keep everything sharp, on brand, and on track. I specialise in B2C and B2B marketing across email automation (Klaviyo, Pure360), social and paid ads (including Meta), plus SEO and content that drives engagement, retention, and revenue.

Available to hire

I’m Jodie Beardmore—an award-winning photographer and marketer with 7+ years turning ideas into measurable results. I blend creative direction with structured campaign planning to keep everything sharp, on brand, and on track.

I specialise in B2C and B2B marketing across email automation (Klaviyo, Pure360), social and paid ads (including Meta), plus SEO and content that drives engagement, retention, and revenue.

Skills

Experience Level

Expert

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Intermediate

Language

Work Experience

B2C Digital Marketing & Email Strategist at Mira Marketing

October 1, 2024 - October 1, 2025

Planned, created and delivered end-to-end B2C email campaigns using Klaviyo, building lifecycles and automated, personalised segmented journeys. Campaign performance included top results reaching 63.7% open rate, 3.8% CTR and £10.5K revenue. Optimised Meta ad ROI through audience optimisation, creative testing, and refinement based on performance insights. Partnered cross-functionally with creative and client teams to align campaigns to business goals.

B2B Digital Marketing Executive at Hedgehog Lab

May 1, 2024 - October 1, 2024

Drove brand awareness and engagement by creating and managing strategic multi-platform content including blogs, case studies, reels, original copy and Canva-designed visuals to improve SEO and increase interaction. Represented the company at major industry events including Leeds Digital Festival and Havas Media Network Marketing Summit. Contributed to LGBTQ+ initiatives as part of Rainbow Hogs and supported internal team-building.

B2C Marketing Executive at The Artisian Travel Company

February 1, 2023 - May 1, 2024

Planned and delivered targeted email campaigns in Pure360 to improve engagement and drive repeat bookings. Expanded brand reach through influencer partnerships and proactive review management on Feefo. Supported award-winning marketing strategy efforts contributing to British Travel Awards (2023) for The Aurora Zone and Activities Abroad.

B2B & B2C Marketing Executive at Fablr Leeds

December 1, 2018 - February 1, 2023

Planned and delivered multi-channel content campaigns across web, social, and visual channels for a leading FMCG client, generating 18M+ impressions and 400%+ engagement growth. Managed campaign delivery and optimisation with a performance-driven approach while producing creative content assets to support client outcomes.

B2B & B2C Marketing Executive at Fab(r)r Leeds

December 1, 2018 - February 1, 2023

Planned and delivered multi-channel content campaigns (web, social, visual) for a leading FMCG client, generating +18M impressions and 400%+ engagement growth. Supported campaign planning and delivery across channels.

B2B & B2C Marketing Executive at Fabur Leeds

December 1, 2018 - February 1, 2023

Planned and delivered multi-channel content campaigns across web, social, and visual assets for a leading FMCG client. Generated +18M impressions and 400%+ engagement growth. Managed content planning and delivery to support campaign objectives.