Available to hire
I’m a social media marketing strategist and digital content creator with 10+ years of experience helping brands grow online through storytelling, strategic content systems, community building, and paid + organic campaigns.
I’ve worked remotely with global teams and clients across industries including sustainable transportation, retail, Medicare/insurance, travel, coaching, and service-based businesses.
I specialize in creating high-converting content strategies, managing end-to-end production, building engaged audiences, and driving measurable revenue growth through social media, email marketing, SEO-focused content, and sales funnels.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
French
Fluent
Arabic
Fluent
Spanish; Castilian
Fluent
Work Experience
Digital Marketing Strategist & Social Media Manager at Ibaline Media
January 1, 2017 - October 30, 2025Developed multi-platform social media strategies, increased engagement and follower growth for clients across wellness, fashion, real estate, insurance, and sustainable transportation. Created content calendars, scripts, brand stories, and assets (video, copy, reels, short-form content). Managed Facebook & Instagram campaigns, improved conversion rates and lowered CPA for client funnels. Designed and launched websites and landing pages (Squarespace). Built email funnels and lead magnets, driving subscriber growth and client acquisition. Produced analytics reports and dashboards to optimize content strategy + ad performance. Built online communities and content systems for consistent organic growth. Scaled digital presence for a sustainable transportation startup. Increased organic reach and inbound leads for multiple insurance agents across the US. Produced content + social strategy for boutique fashion & lifestyle brands. Supported personal brands/coaches in growing online visibility
Google Ads Certified Agency Development Manager at Google LLC
December 31, 2016 - December 31, 2016Led operations, vendor contracts, logistics, and marketing campaigns. Increased visibility and bookings through SEO, Travel Advisor, and social media content.
Founder & Strategy Consultant at Saloua Baline Inc.
January 1, 2013 - October 30, 2025Helped entrepreneurs and professionals build strategic plans, set accountability systems, and scale online income. Guided clients through brand strategy, personal development, and business roadmaps.
Education
A.S. in Business Management at ASAC College, NYC
January 11, 2030 - October 30, 2025Life & Business Coaching Certification at Fowler International Academy
January 11, 2030 - October 30, 2025Event Management Program at Fitz William Institute, NYC
January 11, 2030 - October 30, 2025Qualifications
Certified Event Planner
January 1, 2010 - December 31, 2014Life & Business Coaching Certification
January 11, 2030 - October 30, 2025Event Management Program
January 11, 2030 - October 30, 2025Industry Experience
Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Real Estate & Construction
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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