Hi, I’m Silpa Menoth Unnikrishnan, a Marketing & Events professional based in Vienna, Austria. I specialize in creating engaging video content and coordinating seamless communications that connect brands with audiences. My focus is on producing platform-optimized videos and executing campaigns that boost engagement, grow followers, and promote events. In my current role at Tipsy Tuesday, I edited 50+ short-form videos and helped increase engagement by 35% while aligning with brand guidelines.
I enjoy collaborating with cross-functional teams to conceptualize campaigns and streamline processes. My background spans digital marketing, event operations, and client communications, and I’m proficient in data analytics and project management, always aiming to deliver positive guest experiences and measurable results.
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Produced and edited 15+ short-form videos (Reels, TikToks, and YouTube Shorts) to promote weekly Tipsy Tuesday events.
Applied trending formats, captions, and platform-specific optimizations, leading to a 45% increase in reach and consistent follower growth.
Integrated graphics, text overlays, and audio effects to enhance event storytelling and audience engagement.
Collaborated with the marketing and events team to align video content with brand identity and ensure timely promotion of each event.
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