SD

Silvie Dem

Available to hire

I am a marketing professional with over 15 years of experience driving brand growth and implementing B2B/B2C go-to-market strategies.

About

I am a marketing professional with over 15 years of experience driving brand growth and implementing B2B/B2C go-to-market strategies. I have a passion for marketing and enjoy creating high-impact campaigns that deliver measurable business outcomes. My expertise in multi-channel marketing allows me to lead teams effectively and coordinate with external partners.

  • 14 years' experience
  • Joined January 2026

Skills· 1

Languages

  • Romanian, Moldavian, MoldovanFluent
  • GermanFluent
  • EnglishFluent

Industry experience

  • Software & Internet
  • Professional Services
  • Media & Entertainment

More experts in Bucharest, Romania

Work experience· 5 roles

Marketing Lead · AdmetricsMar 2022 – Present · 4 yrs 9 mos

Led the full go-to-market strategy, scaled marketing operations by building and managing a cross-functional team, while coordinating external vendors. Implemented an automated SEO-first content strategy resulting in a spike in organic traffic and increased inbound lead volume.

Director of Marketing & Communications · TypingDNAAug 2019 – Mar 2022 · 2 yrs 8 mos

Led global marketing and communications strategy, shaping brand, GTM execution, and product positioning for B2B and developer audiences. Delivered 360° campaigns spanning SEO, webinars, inbound automation, and content marketing, leading to accelerated MQL growth.

Global PR & Communications Director · CyberGhost VPNJun 2015 – Jul 2019 · 4 yrs 2 mos

Defined and executed brand and communications strategy, doubling the user base from 5M to 10M+. Managed a team and external agencies across content, design, and PR. Delivered global media exposure and advocacy campaigns.

PR & Social Media Manager – DACH Region · BitdefenderAug 2013 – Jun 2015 · 1 yr 11 mos
Employer Brand Manager – DACH Region · FinastraNov 2011 – Aug 2013 · 1 yr 10 mos

Education· 8

MBA · Academy of Economic Studies, Bucharest2022
Master’s in Management & Business Communication · National School of Political and Administrative Studies, Bucharest2022
Bachelor’s in Communication & PR · National University of Political and Administrative Studies, Bucharest2030 – 2026
Journalism & PR · Westphalian Technical University, Germany2030 – 2026

Certifications and awards· 8

Google Brand Development Workshop2030 – 2026
Google Online Marketing Academy2030 – 2026
Professional Media Training2030 – 2026
Sworn German Translator Certification2030 – 2026

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