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I’m a product designer with 8+ years of experience shaping end-to-end digital products across front-end development, UI/UX, and product strategy. I combine technical fluency with a user-centered approach to bridge business goals and real human needs—turning complex requirements into clear, accessible experiences. I currently focus on UX architecture and end-to-end product design leadership, owning product discovery through delivery and handoff. I architect scalable design systems from the ground up, map information architectures, and lead user research and usability testing to validate hypotheses and improve core flows with behavioral insights.…I’m a product designer with 8+ years of experience shaping end-to-end digital products across front-end development, UI/UX, and product strategy. I combine technical fluency with a user-centered approach to bridge business goals and real human needs—turning complex requirements into clear, accessible experiences. I currently focus on UX architecture and end-to-end product design leadership, owning product discovery through delivery and handoff. I architect scalable design systems from the ground up, map information architectures, and lead user research and usability testing to validate hypotheses and improve core flows with behavioral insights.

Sina Golforoosh

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I’m a product designer with 8+ years of experience shaping end-to-end digital products across front-end development, UI/UX, and product strategy. I combine technical fluency with a user-centered approach to bridge business goals and real human needs—turning complex requirements into clear, accessible experiences. I currently focus on UX architecture and end-to-end product design leadership, owning product discovery through delivery and handoff. I architect scalable design systems from the ground up, map information architectures, and lead user research and usability testing to validate hypotheses and improve core flows with behavioral insights.…I’m a product designer with 8+ years of experience shaping end-to-end digital products across front-end development, UI/UX, and product strategy. I combine technical fluency with a user-centered approach to bridge business goals and real human needs—turning complex requirements into clear, accessible experiences. I currently focus on UX architecture and end-to-end product design leadership, owning product discovery through delivery and handoff. I architect scalable design systems from the ground up, map information architectures, and lead user research and usability testing to validate hypotheses and improve core flows with behavioral insights.

Available to hire

I’m a product designer with 8+ years of experience shaping end-to-end digital products across front-end development, UI/UX, and product strategy. I combine technical fluency with a user-centered approach to bridge business goals and real human needs—turning complex requirements into clear, accessible experiences.

I currently focus on UX architecture and end-to-end product design leadership, owning product discovery through delivery and handoff. I architect scalable design systems from the ground up, map information architectures, and lead user research and usability testing to validate hypotheses and improve core flows with behavioral insights.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Persian

Fluent

English

Advanced

Work Experience

Product Designer & Co-Founder at Kandad — (Freelance/Company name unclear)

February 1, 2022 - Present

Delivered end-to-end product design for startups and SMEs across fintech, e-commerce, and SaaS. Designed responsive web and mobile experiences with a focus on information architecture, conversion optimization, and WCAG accessibility. Built custom component libraries and pattern documentation to help client teams scale products post-delivery. Facilitated design thinking workshops and stakeholder alignment sessions to define product roadmaps, personas, and feature prioritization. Designed user interfaces for web-based solutions serving Australian and international markets in remote, cross-timezone environments, leveraging front-end knowledge for pixel-perfect implementation.

UI/UX Designer

April 1, 2018 - October 1, 2020

Worked as a UI/UX designer from 2018 to 2020 (company name not provided in the resume excerpt).