Hi, I'm Smiti Mishra, a detail-oriented Social Media Manager with over 5 years of experience in content planning, short-form video creation, and audience engagement. I specialize in building multi-platform content calendars and coordinating workflows to deliver impactful campaigns. I enjoy working in Agile environments and leveraging data analytics to optimize social media performance. With a background as a web developer and designer, I bring a technical perspective to my marketing work, allowing me to create content that truly resonates with technical and SaaS audiences. I’m passionate about bridging the gap between developers and social media by translating complex concepts into engaging, accessible content.

Smiti Mishra

Hi, I'm Smiti Mishra, a detail-oriented Social Media Manager with over 5 years of experience in content planning, short-form video creation, and audience engagement. I specialize in building multi-platform content calendars and coordinating workflows to deliver impactful campaigns. I enjoy working in Agile environments and leveraging data analytics to optimize social media performance. With a background as a web developer and designer, I bring a technical perspective to my marketing work, allowing me to create content that truly resonates with technical and SaaS audiences. I’m passionate about bridging the gap between developers and social media by translating complex concepts into engaging, accessible content.

Available to hire

Hi, I’m Smiti Mishra, a detail-oriented Social Media Manager with over 5 years of experience in content planning, short-form video creation, and audience engagement. I specialize in building multi-platform content calendars and coordinating workflows to deliver impactful campaigns. I enjoy working in Agile environments and leveraging data analytics to optimize social media performance.

With a background as a web developer and designer, I bring a technical perspective to my marketing work, allowing me to create content that truly resonates with technical and SaaS audiences. I’m passionate about bridging the gap between developers and social media by translating complex concepts into engaging, accessible content.

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Experience Level

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Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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Language

English
Fluent

Work Experience

Freelance Marketing Strategist & Content Creator at Independent / Remote
April 1, 2024 - June 10, 2024
Created and managed content calendars across Instagram, LinkedIn, and Facebook to support brand storytelling and campaign goals. Designed and scheduled short-form videos, carousels, and stories using Canva and CapCut, achieving up to 15K impressions per post. Used Hootsuite and Notion to coordinate publishing schedules and ensure timely execution. Delivered monthly content performance reports with recommendations that improved engagement by 20%. Managed approval workflows with clients to reduce delays and align with campaign timelines.
Scrum Master (Volunteer) at Chingu.io
January 1, 2024 - June 10, 2024
Led sprint planning and retrospectives for marketing teams delivering content assets and campaigns. Enhanced collaboration through documentation and updates via Confluence and asynchronous tools.
Scrum Master & Web Designer at Lone Wolf Technologies
April 1, 2022 - April 1, 2024
Facilitated Agile sprints and managed tasks across marketing and design teams for timely campaign delivery. Designed internal assets, pitch decks, and microsites to support sales and product launches. Coordinated cross-functional timelines with stakeholders using project management tools (Jira, Confluence). Supported content development aligned with product and feature releases.
Social Media Marketing Consultant at Accenture
May 1, 2021 - July 31, 2021
Advised over 25 small business clients on Facebook Ad strategies based on performance data. Presented content and targeting improvements that led to an average 18% increase in click-through rates. Ensured content adhered to brand guidelines and Meta advertising policies.

Education

MBA at SVP Institute of Textile Management
January 1, 2017 - December 31, 2019
B.Tech at College of Engineering and Technology
January 1, 2012 - December 31, 2016

Qualifications

Certified ScrumMaster (CSM) – Scrum Alliance
January 1, 2022 - December 31, 2022
LinkedIn Marketing Insider
January 1, 2020 - December 31, 2020
AI Security & Governance – Securiti
January 1, 2023 - December 31, 2023

Industry Experience

Software & Internet, Professional Services, Media & Entertainment