Sobana Munir
I’m Soban Munir, a detail-oriented Virtual Assistant and marketing professional with 3+ years of experience supporting businesses across Australia, USA, Canada, and Malaysia.
About
I’m Soban Munir, a detail-oriented Virtual Assistant and marketing professional with 3+ years of experience supporting businesses across Australia, USA, Canada, and Malaysia. I manage performance marketing and growth tasks end-to-end—especially Meta Ads and Google Ads—while also building and maintaining high-converting email automations with Klaviyo and other platforms.
I handle everything from social media scheduling and community engagement to e-commerce store support on Shopify/Wix and CRM automation using HubSpot, GoHighLevel, and Zapier. I’m comfortable working independently on AU hours, creating content in Canva with AI assistance, maintaining clean data and inboxes, and improving customer experience through fast, consistent responses.
- 3 years' experience
- Joined October 2026
Skills· 17
Languages
- EnglishAdvanced
- UrduFluent
- HindiFluent
- MalayAdvanced
Industry experience
- Media & Entertainment
- Retail
- Software & Internet
- Non-Profit Organization
- Professional Services
- Energy & Utilities
- Education
- Financial Services
Work experience· 10 roles
Managed Meta Ads (Facebook and Instagram) for lead generation, including creating, monitoring, optimizing campaigns, and providing weekly performance reporting. Set up and maintained Klaviyo email marketing automations such as welcome sequences, follow-up flows, and promotional campaigns with A/B testing. Managed social media accounts across Facebook/Instagram/LinkedIn with content creation, scheduling, engagement, and DM/comment responses. Created branded Canva + ChatGPT content (graphics, banners, visuals). Handled customer enquiries using ChatGPT-powered knowledge bases, and automated lead management/marketing workflows with GoHighLevel, Zapier, and HubSpot (CRM updates, pipeline management, dashboards). Supported daily administrative tasks including calendar scheduling, inbox management, and data entry, and updated WordPress site content and product pages with SEO improvements and fixes.
Managed Meta Ads (Facebook and Instagram) for lead generation—creating, monitoring, and optimizing campaigns with weekly performance reporting. Set up and maintained Klaviyo automations including welcome sequences, follow-up flows, and promotional campaigns with A/B testing. Managed social media accounts across Facebook, Instagram, and LinkedIn (content creation, scheduling, community engagement, and DM/comment responses). Created branded content using Canva and ChatGPT. Handled customer enquiries using ChatGPT-powered knowledge bases. Automated lead management and marketing workflows using GoHighLevel, Zapier, and HubSpot (CRM updates, pipeline management, dashboards). Managed calendar scheduling, email inbox, data entry, and daily admin tasks. Updated website content and product pages on WordPress with SEO improvements and page fixes.
Provided full virtual assistant support including email and calendar management, scheduling, document preparation, and digital operations. Managed billing, invoicing, and financial records using Wave (basic bookkeeping and transaction matching). Created and scheduled social media content and responded to stakeholder enquiries professionally.
Education
Certifications and awards· 8
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