Available to hire
Hi, I’m Shruti Jajoo, a Social Media Manager with 5+ years of experience scaling brands through data-driven campaigns and cross-functional collaboration. I’ve led paid and organic initiatives, built content and community strategies, and partnered with influencers to raise awareness and conversions. I’m now expanding into AI-powered marketing to drive high-impact results for eCommerce and EdTech brands, across Instagram, YouTube, and multi-channel campaigns.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Social Media Manager at Rhym
April 1, 2022 - March 31, 2023Headed end-to-end execution of SaaS startup marketing campaigns.
Reduced ad costs by 50% while doubling awareness & engagement.
Built a gamer-focused content calendar and organized interactive tournaments and activities, engaging 26K+ gamers on Discord.
Freelance Digital Marketing Consultant at Freelancer / Self-employed
July 1, 2019 - March 31, 2022Worked independently with digital marketing agencies catering to various industries. Designed & managed content calendars for 10+ brands (FMCG, healthcare, hospitality). Orchestrated campaigns for events & product/service launches. Increased a dermatologist's social media user base by 35% in 3 months. Produced and managed cross-platform content.
Social Media Manager at SG eCom X
March 10, 2025 - May 31, 2025Ran targeted paid campaigns to increase visibility of SG eCom X’s own Instagram page; Implemented AI-driven automation to eliminate repetitive tasks like scheduling & posting; Grew Instagram following for client Maurice Dante by 10% through tailored content strategy.
Performance Marketing Executive at Academy of Vedic Vidya
July 10, 2023 - August 9, 2024Managed Meta ads with a monthly spend of INR 700K; Conducted A/B testing, boosting CTR by 50% and conversion rate by 40%; Contributed 15% of total lead generation through organic strategies; Built Instagram audience from 1K to 50K; Created multiple video content with 5M+ plays; Led a team of 5 marketers & designers to align campaigns with business KPIs; Partnered with micro & macro influencers, increasing awareness by 15%
Education
Advanced Certificate in Digital Marketing & Communication at MICA
September 1, 2022 - June 30, 2023Bachelor of Commerce (Hons) at The Bhawanipur Education Society College
June 1, 2015 - July 31, 2018Qualifications
Industry Experience
Software & Internet, Education, Media & Entertainment, Retail, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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