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I am a resourceful digital marketing specialist with hands-on experience in social media strategy, content creation, and campaign management. I craft engaging visuals with Canva, write compelling copy, and use data-driven insights to grow online presence and attract clients. I also apply SEO, email marketing, and CRM workflows (HubSpot) to boost reach and conversions, and I translate analytics into targeted outreach. I’m excited to bring my skills in Lagos-based teams to drive brand growth and audience engagement.…I am a resourceful digital marketing specialist with hands-on experience in social media strategy, content creation, and campaign management. I craft engaging visuals with Canva, write compelling copy, and use data-driven insights to grow online presence and attract clients. I also apply SEO, email marketing, and CRM workflows (HubSpot) to boost reach and conversions, and I translate analytics into targeted outreach. I’m excited to bring my skills in Lagos-based teams to drive brand growth and audience engagement.

Soffiyah Muhammad Bello

Social Media Manager, Content Creator, Content Strategist, +4

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I am a resourceful digital marketing specialist with hands-on experience in social media strategy, content creation, and campaign management. I craft engaging visuals with Canva, write compelling copy, and use data-driven insights to grow online presence and attract clients. I also apply SEO, email marketing, and CRM workflows (HubSpot) to boost reach and conversions, and I translate analytics into targeted outreach. I’m excited to bring my skills in Lagos-based teams to drive brand growth and audience engagement.…I am a resourceful digital marketing specialist with hands-on experience in social media strategy, content creation, and campaign management. I craft engaging visuals with Canva, write compelling copy, and use data-driven insights to grow online presence and attract clients. I also apply SEO, email marketing, and CRM workflows (HubSpot) to boost reach and conversions, and I translate analytics into targeted outreach. I’m excited to bring my skills in Lagos-based teams to drive brand growth and audience engagement.

Available to hire

I am a resourceful digital marketing specialist with hands-on experience in social media strategy, content creation, and campaign management. I craft engaging visuals with Canva, write compelling copy, and use data-driven insights to grow online presence and attract clients.

I also apply SEO, email marketing, and CRM workflows (HubSpot) to boost reach and conversions, and I translate analytics into targeted outreach. I’m excited to bring my skills in Lagos-based teams to drive brand growth and audience engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Specialist (Freelance) at Remote Digitalsoffiyah

November 1, 2025 - Present

Cultivated and managed a personal brand on Instagram, developed and executed content strategies across Instagram, LinkedIn, and X, created engaging Canva visuals and copy, implemented SEO and email marketing to boost organic reach, and managed HubSpot CRM workflows for lead nurturing and client communication.

Digital Marketing Specialist (Freelance) at Digitalsoffiyah

November 1, 2025 - Present

Cultivated and managed a personal brand Instagram presence (@digitalsoffiyah) to showcase digital marketing expertise and attract remote clients. Developed and executed comprehensive content strategies across Instagram, LinkedIn, and X (Twitter), utilizing data-driven insights and platform analytics. Engineered engaging visual content with Canva and authored compelling copy tailored to target audiences. Implemented SEO and email marketing techniques to enhance organic reach and engagement. Administered HubSpot CRM workflows and campaigns for lead nurturing and client communication. Produced educational digital marketing content, fostering a consistent and engaged following.

Admin & Logistics Officer (NYSC) at African Circle Pollution Management

April 1, 2025 - March 1, 2026

Provided administrative and logistics support for daily office and field operations. Utilised SAP for inventory tracking, documentation, and management of operational records. Orchestrated logistics for field teams across multiple project sites. Managed safety equipment inventory and PPE distribution for over 50 staff members, ensuring 100% compliance. Prepared essential internal reports and correspondence for senior management.

Admin & Project Support Intern at Federal Ministry of Agriculture

July 1, 2023 - October 1, 2023

Facilitated daily office administration, including correspondence management, filing, and documentation. Maintained organised departmental records, thereby improving information accessibility and tracking efficiency. Contributed to data entry tasks and assisted in report preparation using Microsoft Word and Excel. Coordinated logistics for departmental projects and managed inventory to ensure smooth operational workflow.