I'm Sofia Geraghty, a content creator, presenter and award-winning journalist with eight years’ experience building engaging content across travel, lifestyle, finance and media. Currently deputy editor at Travel Weekly Australia in Sydney, I blend editorial expertise with audience-focused storytelling to deliver compelling, high-impact work across text, visuals and social media. I’m comfortable on camera and in person, translating experiences into aspirational, relatable content while maintaining high-quality tone and production standards. I have deep knowledge of travel, wellness, movement and lifestyle trends, with a natural ability to build trust, community and brand affinity through authentic storytelling. I excel at short-form video, on-camera presenting, and campaign messaging, and I’m open to ambassador and long-term creator partnerships that connect with modern audiences.

Sofia Geraghty

I'm Sofia Geraghty, a content creator, presenter and award-winning journalist with eight years’ experience building engaging content across travel, lifestyle, finance and media. Currently deputy editor at Travel Weekly Australia in Sydney, I blend editorial expertise with audience-focused storytelling to deliver compelling, high-impact work across text, visuals and social media. I’m comfortable on camera and in person, translating experiences into aspirational, relatable content while maintaining high-quality tone and production standards. I have deep knowledge of travel, wellness, movement and lifestyle trends, with a natural ability to build trust, community and brand affinity through authentic storytelling. I excel at short-form video, on-camera presenting, and campaign messaging, and I’m open to ambassador and long-term creator partnerships that connect with modern audiences.

Available to hire

I’m Sofia Geraghty, a content creator, presenter and award-winning journalist with eight years’ experience building engaging content across travel, lifestyle, finance and media. Currently deputy editor at Travel Weekly Australia in Sydney, I blend editorial expertise with audience-focused storytelling to deliver compelling, high-impact work across text, visuals and social media. I’m comfortable on camera and in person, translating experiences into aspirational, relatable content while maintaining high-quality tone and production standards.

I have deep knowledge of travel, wellness, movement and lifestyle trends, with a natural ability to build trust, community and brand affinity through authentic storytelling. I excel at short-form video, on-camera presenting, and campaign messaging, and I’m open to ambassador and long-term creator partnerships that connect with modern audiences.

See more

Language

English
Fluent

Work Experience

Senior Reporter at Misfits Media
September 1, 2024 - Present
Writing news, analysis and feature articles on the latest trends shaping the ANZ travel industry; hosting industry events; maintaining a network of industry contacts; reporting on travel industry developments; supporting Travel Weekly’s LinkedIn news presence; covering industry events and features.
Senior Reporter at B&T / Misfits Media, Sydney
November 1, 2022 - September 1, 2024
Researching and writing news analysis on the latest trends shaping the Australian advertising, marketing and media industry; producing a high volume of news stories under tight deadlines; editing and sending content for the daily newsletter; interviewing key marketing and media personnel including CMOs, CEOs and TV producers; covering the Australian TV industry with articles on ratings, content and TV advertising campaigns.
Broadcast Journalist at Insure TV / Asset TV (Think Digital), London
May 1, 2021 - October 1, 2022
Presenting live and pre-recorded panel debates and 1-1 interviews on topics including cyber security, sustainable energy and asset management; interviewing CEOs, CFOs and portfolio managers across the UK financial services industry; heading the channel’s content strategy and overseeing conception, briefing guests, hosting and editorial edits; won BIBA Best Broadcast or Digital Media Award and shortlisted for Headline Money’s B2B General Insurance Journalist of the Year.
Public Speaking Coach at School of Connection
June 1, 2022 - October 1, 2022
Helped people overcome fear of public speaking to embody their authentic and confident selves, including hosting workshops and training courses.
Account Manager at MNI Market News
April 1, 2020 - March 1, 2021
Target-driven role responsible for managing and growing a portfolio of business worth $600,000 per annum; promoted after securing more revenue than any other sales executive in 2020.
Investigative Journalist at Trading Risk / Insurance Insider (now part of Delinian)
April 1, 2017 - December 1, 2019
Reporting on the insurance industry, breaking exclusive news sourced from my network; hosting panel discussions, attending events globally and interviewing C-Suite executives; shortlisted for BIBA’s Most Promising Newcomer Award in 2019.
Business Analyst at Crowe Horwath Risk Consulting
September 1, 2015 - December 1, 2016
Client-facing project role supporting the programme manager on a large risk transformation programme at a leading life insurer.
Deputy Editor / Content Creator at Travel Weekly Australia
September 1, 2024 - Present
Create daily written and social content for one of Australia’s leading travel media brands. Cover destinations, luxury travel, aviation, cruises, hotels and emerging consumer trends. Attend launches, media events and travel experiences to produce engaging real-time content. Manage the publication’s LinkedIn presence and audience engagement, host industry events, and confidently represent the brand in public settings. Produce high-volume content under deadlines while maintaining quality and tone.
Senior Reporter at B&T
November 1, 2022 - September 1, 2024
Produced high-performing news, features and trend-led content across marketing, media and culture. Interviewed CMOs, CEOs, producers and senior industry leaders. Edited daily newsletters and contributed to audience growth. Covered major campaigns, TV launches and entertainment news.
Broadcaster Journalist / Presenter at Insure TV / Asset TV
May 1, 2021 - October 1, 2022
Presented live and pre-recorded panel discussions and executive interviews; interviewed CEOs, CFOs and portfolio managers across UK finance and insurance. Led content strategy from concept to production; managed double-channel view year-on-year and contributed to award-winning broadcasts.

Education

BA English and Related Literature at University of York
January 11, 2030 - April 21, 2026
A Levels and GCSEs at Chatham and Clarendon Grammar School
January 11, 2030 - April 21, 2026
BA English and Related Literature (2:1) at University of York
January 11, 2030 - April 21, 2026
A Levels at Chatham and Clarendon Grammar School
January 11, 2030 - April 21, 2026

Qualifications

BIBA Best Broadcast or Digital Media Award
January 11, 2030 - April 21, 2026
Headline Money – B2B General Insurance Journalist of the Year (shortlisted)
January 11, 2030 - April 21, 2026
Public Speaking Coach Certification
June 1, 2022 - October 1, 2022

Industry Experience

Media & Entertainment, Travel & Hospitality, Financial Services, Professional Services