Brand Marketing Designer with 5+ years driving measurable growth for global and regional brands. Specialized in bridging creative direction with performance marketing across 11+ countries, generating 1,300+ MQLs per month and optimizing conversion metrics across Meta and Google campaigns. Independent Design Consultant & Creator, skilled in full-funnel integrated campaign design (social, CRM, landing pages, editorial, community, and print). Seeking senior design or creative lead roles in KSA within high-growth tech, lifestyle, or e-commerce environments.

Sofiya Rizvi

Brand Marketing Designer with 5+ years driving measurable growth for global and regional brands. Specialized in bridging creative direction with performance marketing across 11+ countries, generating 1,300+ MQLs per month and optimizing conversion metrics across Meta and Google campaigns. Independent Design Consultant & Creator, skilled in full-funnel integrated campaign design (social, CRM, landing pages, editorial, community, and print). Seeking senior design or creative lead roles in KSA within high-growth tech, lifestyle, or e-commerce environments.

Available to hire

Brand Marketing Designer with 5+ years driving measurable growth for global and regional brands. Specialized in bridging creative direction with performance marketing across 11+ countries, generating 1,300+ MQLs per month and optimizing conversion metrics across Meta and Google campaigns.

Independent Design Consultant & Creator, skilled in full-funnel integrated campaign design (social, CRM, landing pages, editorial, community, and print). Seeking senior design or creative lead roles in KSA within high-growth tech, lifestyle, or e-commerce environments.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Independent Design Consultant & Creator
December 1, 2025 - Present
Worked across 11+ countries by adapting creative for multiple markets and audiences. Collaborated with marketing and growth teams to execute full-funnel campaigns and deliver integrated assets across social media, CRM, landing pages, editorial, community, and print. Supported large-scale global campaigns and conducted social media training sessions to improve team efficiency and output quality. Achieved performance outcomes through conversion-focused creative optimization (A/B testing and CTR/CPA/ROAS improvements), generating 1,300+ MQLs per month and scaling high-performing creatives across global markets.
Creative Designer at Anastay
September 1, 2020 - August 31, 2022
- Led end-to-end creative execution for a fashion startup across digital and print. - Owned development of brand identity and marketing collateral including social media creatives and packaging, ensuring consistent brand storytelling. - Collaborated closely with marketing to shape campaign strategies and content direction, and worked cross-functionally with operations and fashion design teams to align visuals with product and brand narrative. - Built social media branding and visual identity and managed content/channel direction for multi-channel marketing efforts.

Education

Master of Business Administration (MBA) at Jamia Millia Islamia, New Delhi, India
January 1, 2020 - January 1, 2021
Bachelor of Science (BSc) at Mohanlal Sukhadia University, Udaipur, India
January 1, 2017 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Consumer Goods