Available to hire
Content writer and copywriter helping brands stand out with distinctive voice and measurable SEO outcomes. Six years across content operations, digital marketing and brand storytelling across streetwear, e-commerce, food service, safety tech and community platforms.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Beginner
Language
Bengali
Fluent
English
Fluent
French
Beginner
Hindi
Fluent
Work Experience
Freelance Content Writer & Copywriter
January 1, 2022 - PresentDeliver brand voice, website copy, product content and SEO writing for D2C and early-stage brands. Develop a distinct editorial voice per client (no template reuse). Own the full cycle: research, brainstorming, drafting, SEO optimisation and publication for clients including Knitlly Original, Style Gear, Shecure.help, Plura.club and Fatboy Customs.
Digital Marketing Intern at Corporate Caterers South Houston
August 1, 2021 - January 31, 2022• Led social media management across LinkedIn, X, Facebook, Instagram and Google Business Profile for 5 regional food brands.
• Produced editorial content tailored to each brand's target audience — event coverage, photography, stories and video.
• Shaped the editorial calendar for all channels, selecting publication formats and analytics tools to guide planning.
• Created and distributed content across the website and social channels to grow brand visibility.
• Analysed performance data to build targeted email campaigns for local customers.
Content Specialist at Netscribes
October 1, 2017 - November 30, 2018Managed content operations, digitisation and editorial workflow for retail clients. Analysed backend product data and delivered real-time solutions for retail controllers while partnering with product managers to prioritise and resolve product issues. Maintained internal quality controls for editorial output.
Customer Service Executive at Tata Business Support Services Limited
March 1, 2017 - August 31, 2017Handled B2C client relationships with high-volume customer communication and issue resolution.
Coordinator at MediaFx
January 1, 2017 - March 31, 2017Managed B2B client servicing in a multicultural environment and developed creative design concepts for customised print products.
Education
MSc International Business at IÉSEG School of Management
August 13, 2019 - August 15, 2022Triple-accredited (EQUIS, AACSB, AMBA) · Ranked #17 globally, Financial Times
Finance & Risk: Global Finance, Operational Risk Management, Operations in Complex Industries
Marketing: Multi-Channel Marketing, Persuasion in Marketing Communication
Leadership & People: International HRM, Performance & Compensation, Negotiation for International Managers
Strategy & Delivery: Project Management, EU Relationship Management
MSc International Business at IÉSEG School of Management
January 1, 2019 - January 1, 2021BBA, Business Administration & Management at Amity University
January 1, 2014 - January 1, 2017Qualifications
Industry Experience
Manufacturing, Media & Entertainment, Retail, Software & Internet, Non-Profit Organization, Consumer Goods, Professional Services, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Beginner
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