I'm a Social Media Manager with over 5 years of experience crafting digital strategies, planning content, and executing performance-focused social media campaigns for renowned global brands like McDonald's, Nestlé, and Chevrolet. I have a solid foundation in content strategy, social listening, benchmarking, and influencer planning. I'm wrapping up my MBA in Digital Marketing. I'm a strategic thinker, data-driven, and always focused on delivering results.…

Sol Monroy

I'm a Social Media Manager with over 5 years of experience crafting digital strategies, planning content, and executing performance-focused social media campaigns for renowned global brands like McDonald's, Nestlé, and Chevrolet. I have a solid foundation in content strategy, social listening, benchmarking, and influencer planning. I'm wrapping up my MBA in Digital Marketing. I'm a strategic thinker, data-driven, and always focused on delivering results.…

Available to hire

I’m a Social Media Manager with over 5 years of experience crafting digital strategies, planning content, and executing performance-focused social media campaigns for renowned global brands like McDonald’s, Nestlé, and Chevrolet.

I have a solid foundation in content strategy, social listening, benchmarking, and influencer planning. I’m wrapping up my MBA in Digital Marketing. I’m a strategic thinker, data-driven, and always focused on delivering results.

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Skills

Experience Level

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Analyst and Counter Strategist at Endavant
May 31, 2025 - Present
Creating digital strategies; Developing content strategies; Conducting digital diagnostics; Opportunity decks; Trend research; Managing social media platforms. Clients: Freskaleche, Vitad
Social Media Manager at DDB Col
April 3, 2023 - February 13, 2025
Creating digital strategies; Developing content strategies; Collaborating with creative teams on innovative digital strategies; Designing influencer strategies; Conducting digital diagnostics; Social listening and benchmarking; Strategic content planning; Editorial committees; Opportunity decks; Trend research
Community Manager at Ogilvy
October 13, 2021 - November 29, 2022
Crafting successful content (images, texts, and posts) Managing social media platforms Developing branding strategies Engagement generation through contests and interaction Content scheduling and thematic creation
Social Media Strategist at TBWA
June 4, 2018 - September 28, 2018
Crafting successful content Managing social media platforms Developing branding strategies Reporting metrics Event coverage
Analyst and Counter Strategists at Endavant
June 1, 2025 - Present
Creating digital strategies, developing content strategies, conducting digital diagnostics, opportunity decks, trend research, and managing social media platforms for clients such as Freskaleche and Vitad.
Social Media Manager at DDB Colombia
February 28, 2025 - September 10, 2025
Creating digital strategies; developing content strategies; collaborating with creative teams on innovative digital strategies; designing influencer strategies; conducting digital diagnostics; social listening and benchmarking; strategic content planning; editorial committees; opportunity decks; trend research.
Community Manager at Sancho BBDO
March 31, 2023 - September 10, 2025
Crafting successful content (images, texts, and posts); managing social media platforms (Facebook, Instagram, YouTube); developing branding strategies; reporting metrics; strategic planning for social media.
Community Manager at Ogilvy
December 31, 2022 - September 10, 2025
Crafting successful content; managing social media platforms; developing branding strategies; engagement generation through contests and interaction; content scheduling and thematic creation.
Social Media Strategist at TBWA Colombia
September 30, 2018 - September 10, 2025
Crafting successful content; managing social media platforms; developing branding strategies; reporting metrics; event coverage.
Analyst and Counter Strategists at Endavant
June 1, 2025 - October 31, 2025
Creating digital strategies; Developing content strategies; Conducting digital diagnostics; Opportunity decks; Trend research; Managing social media platforms.
Social Media Manager at DDB Colombia
February 1, 2025 - February 1, 2025
Creating digital strategies; Developing content strategies; Collaborating with creative teams on innovative digital strategies; Designing influencer strategies; Conducting digital diagnostics; Social listening and benchmarking; Strategic content planning; Editorial committees; Opportunity decks; Trend research.
Community Manager at Sancho BBDO
March 1, 2023 - March 1, 2023
Crafting successful content (images, texts, and posts); Managing social media platforms (Facebook, Instagram, YouTube); Developing branding strategies; Reporting metrics; Strategic planning for social media.
Community Manager at Ogilvy
December 1, 2022 - December 1, 2022
Crafting successful content (images, texts, and posts); Managing social media platforms; Developing branding strategies; Engagement generation through contests and interaction; Content scheduling and thematic creation.
Social Media Strategist at TBWA Colombia
September 1, 2018 - September 1, 2018
Crafting successful content; Managing social media platforms; Developing branding strategies; Reporting metrics; Event coverage.

Education

Digital Marketing Strategic at UAL
January 1, 2024 - March 28, 2024
Strategic Planning at NOGMA
July 4, 2022 - September 23, 2022
Communicator and journalist at Universidad Central
January 1, 2013 - January 1, 2017
MBA at CESTE
January 1, 2025 - September 10, 2025
Digital Marketing Strategic at UAL
January 1, 2024 - September 10, 2025
Strategic Planning at NOGMA
January 1, 2022 - September 10, 2025
Communicator and Journalist at Universidad Central
January 1, 2013 - December 31, 2017
MBA | Digital Marketing at CESTE
January 11, 2030 - January 1, 2025
Digital Marketing Strategic at UAL
January 11, 2030 - January 1, 2024
Strategic Planning at NOGMA
January 11, 2030 - January 1, 2022
Communicator and journalist at Universidad Central
January 1, 2013 - January 1, 2017

Qualifications

Effie 2025 - Plata: McDonald's campaign recognitions (DDB Colombia)
January 11, 2030 - September 9, 2025
Effie 2024 - Oro: Café sin pretensiones, café directo al grano
January 11, 2030 - September 9, 2025
Effie 2024 - Plata: McFlurry Milo, rompiendo el récord histórico a cucharadas
January 11, 2030 - September 9, 2025
Effie 2024 - Bronce: McFlurry Milo, rompiendo el récord histórico a cucharadas
April 12, 2023 - September 9, 2025
Effie Award 2025 - Plata (DDB Colombia)
January 1, 2025 - September 9, 2025
Effie Award 2024 - Oro (DDB Colombia)
January 1, 2024 - September 9, 2025
Effie Award - Plata: McFlurry Milo
January 1, 2024 - September 9, 2025
Effie Award - Bronce: McFlurry Milo
January 1, 2024 - September 9, 2025
Effie 2025 DDB Colombia Effie Plata
January 1, 2025 - September 10, 2025
Effie 2024 DDB Colombia Effie Oro
January 1, 2024 - September 10, 2025
Effie 2024 Plata: McFlurry Milo
January 1, 2024 - September 10, 2025
Effie 2024 Bronce: McFlurry Milo
January 1, 2024 - September 10, 2025
Effie 2025 - Plata (DDB Colombia)
January 1, 2025 - October 31, 2025
Effie 2024 - Oro (DDB Colombia)
January 1, 2024 - October 31, 2025
Effie 2024 - Plata (McFlurry Milo campaign)
January 1, 2024 - October 31, 2025
Effie 2024 - Bronce (McFlurry Milo campaign)
January 1, 2024 - October 31, 2025
MBA in Digital Marketing
January 11, 2030 - February 15, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Other, Travel & Hospitality, Manufacturing, Consumer Goods

Skills

Experience Level