I’m Sol Gimeno, sol-chicha.myportfolio.com a senior graphic designer, art director, and illustrator based in Salta, Argentina, with 15+ years of international experience across brand identity, campaign design, editorial visuals, and digital UI prototyping. I help teams turn complex ideas into clear, attractive visual communication—whether that’s key visuals, infographics, email and newsletter design, or storyboarding for larger creative productions. I’ve led visual projects for global brands such as Meta and WhatsApp, and worked across marketing and design with organizations like the FIFA Committee, Oracle, and BlackRock. I enjoy collaborating with cross-functional teams and using agile workflows to deliver efficiently, while integrating generative AI tools (like Adobe Firefly and ChatGPT) into research and production—always keeping the final artistic decisions grounded in human creative judgment and sensibility.

Sol Gimeno

I’m Sol Gimeno, sol-chicha.myportfolio.com a senior graphic designer, art director, and illustrator based in Salta, Argentina, with 15+ years of international experience across brand identity, campaign design, editorial visuals, and digital UI prototyping. I help teams turn complex ideas into clear, attractive visual communication—whether that’s key visuals, infographics, email and newsletter design, or storyboarding for larger creative productions. I’ve led visual projects for global brands such as Meta and WhatsApp, and worked across marketing and design with organizations like the FIFA Committee, Oracle, and BlackRock. I enjoy collaborating with cross-functional teams and using agile workflows to deliver efficiently, while integrating generative AI tools (like Adobe Firefly and ChatGPT) into research and production—always keeping the final artistic decisions grounded in human creative judgment and sensibility.

Available to hire

I’m Sol Gimeno, sol-chicha.myportfolio.com a senior graphic designer, art director, and illustrator based in Salta, Argentina, with 15+ years of international experience across brand identity, campaign design, editorial visuals, and digital UI prototyping. I help teams turn complex ideas into clear, attractive visual communication—whether that’s key visuals, infographics, email and newsletter design, or storyboarding for larger creative productions.

I’ve led visual projects for global brands such as Meta and WhatsApp, and worked across marketing and design with organizations like the FIFA Committee, Oracle, and BlackRock. I enjoy collaborating with cross-functional teams and using agile workflows to deliver efficiently, while integrating generative AI tools (like Adobe Firefly and ChatGPT) into research and production—always keeping the final artistic decisions grounded in human creative judgment and sensibility.

See more

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Graphic Design Coordinator at MediaV erse (Content Creators)
January 1, 2022 - January 1, 2026
Directed visual projects and campaign planning for global brands including Meta and WhatsApp. Collaborated with video production and animation teams to develop storyboards and custom illustrations, integrating agile methodologies to improve workflow efficiency and team collaboration. Used generative AI tools (Adobe Firefly, ChatGPT) to support image research, moodboarding, and production workflows—optimizing turnaround time while keeping final creative decisions driven by human judgment.
Graphic Design Coordinator at MediaVerse (Content Creators)
January 1, 2022 - January 1, 2026
Directly coordinated visual projects and campaign planning for global brands including Meta and WhatsApp. Partnered with video production and animation teams to create storyboards and custom illustrations, ensuring a cohesive visual direction across deliverables. Applied agile methodologies to improve workflow efficiency and strengthen collaboration within the team. Integrated generative AI tools (Adobe Firefly and ChatGPT) into research and production processes to speed up turnaround time, while keeping the final creative judgment firmly human and aligned with brand sensibility.
Senior Graphic Designer and Art Director at Coef ficient Marketing (California, USA)
January 1, 2020 - January 1, 2022
Led art direction for branding, web design, and social media campaigns. Designed and developed email design and newsletter campaigns for marketing initiatives, supporting consistent visual direction across multiple digital touchpoints.
Senior Graphic Designer and Art Director at Coefficient Marketing (California, USA)
January 1, 2020 - January 1, 2022
Led art direction for branding, web design, and social media campaign visuals. Designed and developed email design and newsletter campaigns to support marketing initiatives and improve communication effectiveness across digital channels.
Senior Graphic Designer at JBKnowledge (USA / Argentina)
January 1, 2015 - January 1, 2019
Created key visuals for corporate events and large-scale marketing campaigns. Collaborated with developers on UI projects using wireframing and prototyping, and helped maintain consistency by applying atomic design principles to build scalable design systems.
Graphic Designer at RED Comunicaciones Integradas (Puerto Rico)
January 1, 2011 - January 1, 2014
Advised clients on improvements to brand and communication strategy. Produced advertising campaigns and designed editorial layouts for newspapers and magazines, balancing clarity, structure, and visual appeal.
Graphic Designer at Ambar (Colombia)
January 1, 2009 - January 1, 2010
Developed branding and advertising materials for clients including Chevron and El Cerrejon, translating business needs into professional visual assets for campaign and communication use.

Education

Bachelor's Degree in Graphic Design at UNSTA
January 1, 2005 - January 1, 2009
Figma Basics at Domestika
January 1, 2023 - August 28, 2026
Figma Advanced at Udemy
January 1, 2023 - August 28, 2026
Copywriting Workshop at Ricardo Palmieri
January 1, 2011 - August 28, 2026
Bachelor's Degree in Graphic Design at UNSTA
January 1, 2005 - January 1, 2009

Qualifications

Figma Basics
January 1, 2023 - August 28, 2026
Figma Advanced
January 1, 2023 - August 28, 2026
Copywriting Workshop
January 1, 2011 - August 28, 2026
Figma Basics
January 1, 2023 - August 28, 2026
Figma Advanced
January 1, 2023 - August 28, 2026
Copywriting Workshop
January 1, 2011 - August 28, 2026

Industry Experience

Media & Entertainment, Professional Services, Other, Software & Internet, Consumer Goods, Financial Services
    Space Food

    I developed a series of space-themed illustrations for a corporate content agency, creating three illustrations in accordance with the client’s requirements.