Content and Brand Marketing Specialist with 7+ years of experience developing high-performing digital campaigns, social media strategy, and brand messaging for growing businesses. I turn brand messaging into content that drives visibility, engagement, and revenue across social platforms, supporting content strategy, influencer marketing, campaign development, and brand storytelling for brands and emerging businesses.…

Breanne Profile

Content and Brand Marketing Specialist with 7+ years of experience developing high-performing digital campaigns, social media strategy, and brand messaging for growing businesses. I turn brand messaging into content that drives visibility, engagement, and revenue across social platforms, supporting content strategy, influencer marketing, campaign development, and brand storytelling for brands and emerging businesses.…

Available to hire

Content and Brand Marketing Specialist with 7+ years of experience developing high-performing digital campaigns, social media strategy, and brand messaging for growing businesses.

I turn brand messaging into content that drives visibility, engagement, and revenue across social platforms, supporting content strategy, influencer marketing, campaign development, and brand storytelling for brands and emerging businesses.

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Language

English
Fluent

Work Experience

Influencer Partnerships Manager (Contract) at The Shelf
September 1, 2023 - January 31, 2024
Supported large-scale influencer marketing campaigns for global consumer brands by managing creator partnerships, coordinating campaign execution, and ensuring brand-aligned content across platforms. Managed influencer campaigns including brands such as Universal Music Group, Nature, Nestlé, and Zenni Optical. Identified and vetted influencers aligned with brand audiences, campaign goals, and creative strategy. Coordinated timelines, deliverables, approvals, and communications between influencers and brand teams; negotiated partnership terms and managed creator relationships to ensure brand guidelines and campaign expectations were met. Tracked performance metrics such as engagement, reach, and content delivery to support reporting and optimization.
Content & Brand Marketing Consultant / Influencer Partnerships Manager (Contract) at Soleil Media Group
July 1, 2021 - Present
Develop brand messaging and execute multi-platform digital marketing campaigns across social platforms (e.g., Instagram and Facebook), Meta Ads, email, and web. Lead campaign planning, creative direction, and content production for brand launches and audience growth initiatives. Create conversion-focused brand messaging and website/social copy to strengthen brand positioning and customer engagement. Coordinate with designers, editors, and creative specialists to deliver integrated multi-channel campaigns. Support organic and paid social amplification to improve campaign visibility and audience growth.
Content & Brand Marketing Consultant / Soleil Media Group at Soleil Media Group
July 1, 2021 - Present
Led brand messaging, content strategy, and digital marketing campaigns for emerging and established businesses. Developed and executed campaign plans with creative direction and content production for brand launches and audience growth initiatives. Wrote conversion-focused brand messaging, website copy, and social content to strengthen positioning and customer engagement. Coordinated with designers, editors, and creative specialists to deliver integrated multi-channel marketing campaigns. Supported organic distribution and paid social amplification to improve visibility and drive audience growth. (Dates listed as July 2021–present in resume; end date left empty.)

Education

BA Communications & Media Studies at Wilfrid Laurier University
January 1, 2013 - January 1, 2017
BA Communications & Media Studies at Wilfrid Laurier University
January 1, 2013 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Consumer Goods
    Creative Portfolio
    This is a full creative portfolio of the work I have done over the last 12 months. Everything from social media strategy and content creation, to paid ads campaigns and email marketing.…