Available to hire
I am a seasoned Brand and Marketing Strategist with extensive experience crafting compelling brand narratives and driving impactful campaigns across industries such as FinTech, wellness, FMCG, and community-focused initiatives. I specialize in translating complex concepts into relatable and culturally resonant messaging that connects deeply with target audiences.
As a creative director and strategist, I thrive on developing cohesive brand stories, leading creative teams, and ensuring consistency across all platforms. I am passionate about creating customer-centric solutions and helping brands grow through innovative marketing strategies and community engagement.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Marketing Strategist at RentSpace Technologies Limited
March 31, 2025 - July 24, 2025Developed and oversaw the implementation of comprehensive marketing strategies aligned with business objectives. Led the marketing team in planning and executing campaigns to drive user acquisition, engagement, and retention. Analyzed market trends, customer behavior, and competitive landscape to optimize marketing efforts. Collaborated with product and sales teams to ensure marketing initiatives align with product launches and sales objectives. Managed marketing budget allocation and performance tracking to maximize ROI. Fostered relationships with external partners, agencies, and influencers to amplify brand reach and awareness.
Marketing Strategist at RentSpace Technologies Limited
March 31, 2025 - July 24, 2025Developed and oversaw the implementation of comprehensive marketing strategies aligned with business objectives. Led the marketing team in planning and executing campaigns to drive user acquisition, engagement, and retention. Analyzed market trends, customer behavior, and competitive landscape to optimize marketing efforts. Collaborated with product and sales teams to ensure marketing initiatives align with product launches and sales objectives. Managed marketing budget allocation and performance tracking to maximize ROI. Fostered relationships with external partners, agencies, and influencers to amplify brand reach and awareness.
Marketing Strategist at RentSpace Technologies Limited
March 31, 2025 - July 24, 2025Developed and oversaw the implementation of comprehensive marketing strategies aligned with business objectives. Led the marketing team in planning and executing campaigns to drive user acquisition, engagement, and retention. Analyzed market trends, customer behavior, and competitive landscape to optimize marketing efforts. Collaborated with product and sales teams to ensure marketing initiatives align with product launches and sales objectives. Managed marketing budget allocation and performance tracking to maximize ROI. Fostered relationships with external partners, agencies, and influencers to amplify brand reach and awareness.
Marketing Strategist at RentSpace Technologies Limited
March 31, 2025 - July 24, 2025Developed and oversaw the implementation of comprehensive marketing strategies aligned with business objectives. Led the marketing team in planning and executing campaigns to drive user acquisition, engagement, and retention. Analyzed market trends, customer behavior, and competitive landscape to optimize marketing efforts. Collaborated with product and sales teams to ensure marketing initiatives align with product launches and sales objectives. Managed marketing budget allocation and performance tracking to maximize ROI. Fostered relationships with external partners, agencies, and influencers to amplify brand reach and awareness.
Marketing Strategist at RentSpace Technologies Limited
March 31, 2025 - July 24, 2025Developed and oversaw comprehensive marketing strategies aligned with business objectives. Led the marketing team in planning and executing campaigns to drive user acquisition, engagement, and retention. Analyzed market trends, customer behavior, and competition to optimize marketing efforts. Collaborated with product and sales teams to ensure marketing initiatives align with product launches and sales objectives. Managed marketing budget allocation and performance tracking to maximize ROI. Fostered relationships with external partners, agencies, and influencers to amplify brand reach and awareness.
Creative Director at Weird Motions
May 31, 2024 - July 24, 2025Developed and executed creative strategies that enhanced brand positioning and audience engagement. Led brainstorming sessions and inspired the team to generate innovative ideas. Ensured a cohesive visual and messaging identity across all brand touch points. Managed and mentored a team of designers, copywriters, and other creative professionals. Fostered a culture of creativity, collaboration, and continuous improvement. Worked closely with marketing, product, and sales teams to align creative output with business objectives. Developed compelling brand storytelling, visual identities, and campaign concepts. Ensured consistency in brand voice, tone, and aesthetics across all media.
Creative Director at Weird Motions
May 31, 2024 - July 24, 2025Developed and executed creative strategies that enhanced brand positioning and audience engagement. Led brainstorming sessions and inspired the team to generate innovative ideas. Ensured a cohesive visual and messaging identity across all brand touch points. Managed and mentored a team of designers, copywriters, and other creative professionals. Fostered a culture of creativity, collaboration, and continuous improvement. Worked closely with marketing, product, and sales teams to align creative output with business objectives. Developed compelling brand storytelling, visual identities, and campaign concepts. Ensured consistency in brand voice, tone, and aesthetics across all media.
Creative Director at Weird Motions
May 31, 2024 - July 24, 2025Developed and executed creative strategies that enhanced brand positioning and audience engagement. Led brainstorming sessions and inspired the team to generate innovative ideas. Ensured a cohesive visual and messaging identity across all brand touch points. Managed and mentored a team of designers, copywriters, and other creative professionals. Fostered a culture of creativity, collaboration, and continuous improvement. Worked closely with marketing, product, and sales teams to align creative output with business objectives. Developed compelling brand storytelling, visual identities, and campaign concepts. Ensured consistency in brand voice, tone, and aesthetics across all media.
Creative Director at Weird Motions
May 31, 2024 - July 24, 2025Developed and executed creative strategies that enhanced brand positioning and audience engagement. Led brainstorming sessions and inspired the team to generate innovative ideas. Ensured a cohesive visual and messaging identity across all brand touch points. Managed and mentored a team of designers, copywriters, and other creative professionals. Fostered a culture of creativity, collaboration, and continuous improvement. Worked closely with marketing, product, and sales teams to align creative output with business objectives. Developed compelling brand storytelling, visual identities, and campaign concepts. Ensured consistency in brand voice, tone, and aesthetics across all media.
Creative Director at Weird Motions
May 31, 2024 - July 24, 2025Developed and executed creative strategies that enhanced brand positioning and audience engagement. Led brainstorming sessions inspiring the team to generate innovative ideas. Ensured a cohesive visual and messaging identity across all brand touch points. Managed and mentored a team of designers, copywriters, and other creative professionals. Fostered a culture of creativity, collaboration, and continuous improvement. Worked closely with marketing, product, and sales teams to align creative output with business objectives. Developed compelling brand storytelling, visual identities, and campaign concepts, ensuring consistency in brand voice, tone, and aesthetics across all media.
Head of Media Ministry at Foursquare Gospel Church Sabo, Lagos
July 31, 2022 - July 24, 2025Managed all media activities including video production and editing, photography, graphic design, social media marketing, notice board, and website management. Developed and created social media plans and strategies to build online presence, increase engagement, and interactions.
Head of Media Ministry at Foursquare Gospel Church Sabo, Lagos
July 31, 2022 - July 24, 2025Managed all media activities in the organization including video productions and editing, photography, graphics design, social media marketing, notice board, and website. Developed and created social media plan/strategies to help build online presence, increase engagement and interactions.
Head of Media Ministry at Foursquare Gospel Church Sabo, Lagos
July 31, 2022 - July 24, 2025Managed all media activities in the organization; including video productions and editing, photography, graphic design, social media marketing, notice board, and website. Developed and created social media plan/strategies to help build online presence, increase engagement and interactions.
Head of Media Ministry at Foursquare Gospel Church Sabo, Lagos
July 31, 2022 - July 24, 2025Managed all media activities including video production and editing, photography, graphic design, social media marketing, notice board, and website. Developed and created social media plans and strategies to build online presence, increase engagement, and interactions.
Head of Media Ministry at Foursquare Gospel Church Sabo, Lagos
July 31, 2022 - July 24, 2025Managed all media activities including video productions and editing, photography, graphic design, social media marketing, notice board and website management. Developed social media plans and strategies to build online presence and increase engagement.
Brand Strategist/Manager at The Blank Kreative Limited
June 1, 2022 - PresentDeveloped and implemented brand strategies to position the company effectively in the market. Conducted market research to understand industry trends, consumer behavior, and competitive landscape. Defined brand identity, messaging, and positioning to maintain consistency across all touch points. Collaborated with marketing teams to create and oversee advertising and promotional campaigns. Ensured alignment of branding elements across all platforms including digital, social media, and print. Worked with creative teams to develop compelling storytelling strategies. Monitored brand health and tracked KPIs such as brand awareness, customer perception, and market share. Provided regular reports and recommendations based on campaign analytics and performance metrics. Optimized strategies based on feedback and market changes.
Brand Strategist/Manager at The Blank Kreative Limited
June 1, 2022 - PresentDeveloped and implemented brand strategies to position the company effectively in the market. Conducted market research to understand industry trends, consumer behavior, and competitive landscape. Defined brand identity, messaging, and positioning to maintain consistency across all touch points. Collaborated with marketing teams to create and oversee advertising and promotional campaigns. Ensured that branding elements (visuals, tone, and messaging) align across all platforms, including digital, social media, and print. Worked closely with creative teams to develop compelling storytelling strategies. Monitored brand health and tracked key performance indicators (KPIs) such as brand awareness, customer perception, and market share. Provided regular reports and recommendations based on campaign analytics and performance metrics. Optimized strategies based on feedback and market changes.
Brand Strategist/Manager at The Blank Kreative Limited
June 1, 2022 - PresentDeveloped and implemented brand strategies to position the company effectively in the market. Conducted market research to understand industry trends, consumer behavior, and competitive landscape. Defined brand identity, messaging, and positioning to maintain consistency across all touchpoints. Collaborated with marketing teams to create and oversee advertising and promotional campaigns. Ensured that branding elements (visuals, tone, and messaging) align across all platforms, including digital, social media, and print. Worked closely with creative teams to develop compelling storytelling strategies. Monitored brand health and tracked key performance indicators (KPIs) such as brand awareness, customer perception, and market share. Provided regular reports and recommendations based on campaign analytics and performance metrics. Optimized strategies based on feedback and market changes.
Brand Strategist/Manager at The Blank Kreative Limited
June 1, 2022 - PresentDeveloped and implemented brand strategies to position the company effectively in the market. Conducted market research to understand industry trends, consumer behavior, and competitive landscape. Defined brand identity, messaging, and positioning to maintain consistency across all touch points. Collaborated with marketing teams to create and oversee advertising and promotional campaigns. Ensured that branding elements align across all platforms including digital, social media, and print. Worked closely with creative teams to develop compelling storytelling strategies. Monitored brand health and tracked KPIs such as brand awareness, customer perception, and market share. Provided regular reports and recommendations based on campaign analytics and performance metrics. Optimized strategies based on feedback and market changes.
Brand Strategist/Manager at The Blank Kreative Limited
June 1, 2022 - PresentDeveloped and implemented brand strategies to position the company effectively in the market. Conducted market research to understand industry trends, consumer behavior, and competitive landscape. Defined brand identity, messaging, and positioning to maintain consistency across all touch points. Collaborated with marketing teams to create and oversee advertising and promotional campaigns. Ensured alignment of branding elements across all platforms including digital, social media, and print. Worked closely with creative teams to develop compelling storytelling strategies. Monitored brand health and tracked KPIs such as brand awareness, customer perception, and market share. Provided regular reports and recommendations based on campaign analytics and performance metrics. Optimized strategies based on feedback and market changes.
Brand Manager at Sound Character Initiative
May 31, 2021 - July 24, 2025Created content strategy and briefs. Managed the entire activities of the brand. Managed the website and social media pages of the brand. Supervised content creation and conducted general research to support branding activities.
Brand Manager at Sound Character Initiative
May 31, 2021 - July 24, 2025Created content strategy and briefs. Managed the entire activities of the brand. Managed the website and social media pages of the brand. Supervised content creation. Conducted general research.
Brand Manager at Sound Character Initiative
May 31, 2021 - July 24, 2025Created content strategy and briefs. Managed the entire activities of the brand. Managed the website and social media pages of the brand. Supervised content creation and performed general research tasks.
Brand Manager at Sound Character Initiative
May 31, 2021 - July 24, 2025Created content strategy and briefs. Managed the entire activities of the brand including website and social media pages. Supervised content creation and conducted general research to support brand development.
Brand Manager at Sound Character Initiative
May 31, 2021 - July 24, 2025Created content strategy and briefs. Managed all brand activities including website and social media pages. Supervised content creation and conducted general research to support brand efforts.
Content Production and Documentary Intern at Equilibrium Zone
May 31, 2020 - July 24, 2025Created content strategy for one of the in-house brands. Produced video content and managed the in-house brands. Produced creative content on a weekly basis for one of the in-house brands.
Content Production and Documentary Intern at Equilibrium Zone
May 31, 2020 - July 24, 2025Created content strategy for one of the in-house brands. Produced video content for the in-house brands. Managed the in-house brands. Produced creative content weekly for one of the in-house brands.
Content Production and Documentary Intern at Equilibrium Zone
May 31, 2020 - July 24, 2025Created content strategy for one of the in-house brands. Produced video content and managed the in-house brands. Produced creative content weekly for one of the brands.
Content Production and Documentary Intern at Equilibrium Zone
May 31, 2020 - July 24, 2025Created content strategy for one of the in-house brands. Produced video content and managed the in-house brands. Produced creative content weekly for the brands.
Content Production and Documentary Intern at Equilibrium Zone
May 31, 2020 - July 24, 2025Created content strategy for one of the in-house brands. Produced weekly video and creative content for the brands and managed their activities.
Education
B.Tech at Federal University of Technology Akure, Ondo State
January 1, 2011 - December 31, 2016Senior Secondary School Certificate (SSCE) at Western College Yaba, Lagos State
January 1, 2004 - December 31, 2009First School Leaving Certificate at Maromipin Nursery and Primary School, Lagos State
January 1, 1998 - December 31, 2003B.Tech at Federal University of Technology Akure, Ondo State
January 1, 2011 - December 31, 2016Senior Secondary School Certificate (SSCE) at Western College Yaba, Lagos State
January 1, 2004 - December 31, 2009First School Leaving Certificate at Maromipin Nursery and Primary School, Lagos State
January 1, 1998 - December 31, 2003B.Tech at Federal University of Technology Akure, Ondo State
January 1, 2011 - December 31, 2016Senior Secondary School Certificate (SSCE) at Western College Yaba, Lagos State
January 1, 2004 - December 31, 2009First School Leaving Certificate at Maromipin Nursery and Primary School, Lagos State
January 1, 1998 - December 31, 2003B.Tech at Federal University of Technology Akure, Ondo State
January 1, 2011 - December 31, 2016Senior Secondary School Certificate (SSCE) at Western College Yaba, Lagos State
January 1, 2004 - December 31, 2009First School Leaving Certificate at Maromipin Nursery and Primary School, Lagos State
January 1, 1998 - December 31, 2003B.Tech at Federal University of Technology Akure, Ondo State
January 1, 2011 - December 31, 2016Senior Secondary School Certificate (SSCE) at Western College Yaba, Lagos State
January 1, 2004 - December 31, 2009First School Leaving Certificate at Maromipin Nursery and Primary School, Lagos State
January 1, 1998 - December 31, 2003Qualifications
Project Management
September 1, 2023 - September 30, 2023Video Marketing Strategy
March 1, 2020 - March 31, 2020The Fundamentals of Digital Marketing
February 1, 2020 - February 29, 2020One Week Photography Training
May 1, 2019 - May 7, 2019Digital & Soft Skills Training
July 1, 2019 - July 31, 2019Post Production
July 1, 2019 - July 31, 2019Basic Digital Skills Training
July 1, 2019 - July 31, 2019Project Management
September 1, 2023 - September 30, 2023Video Marketing Strategy
March 1, 2020 - March 31, 2020The Fundamentals of Digital Marketing
February 1, 2020 - February 29, 2020One Week Photography Training
May 1, 2019 - May 7, 2019Digital & Soft Skills Training
July 1, 2019 - July 31, 2019Post Production
July 1, 2019 - July 31, 2019Basic Digital Skills Training
July 1, 2019 - July 31, 2019Project Management
September 1, 2023 - September 30, 2023Video Marketing Strategy
March 1, 2020 - March 31, 2020The Fundamentals of Digital Marketing
February 1, 2020 - February 29, 2020One Week Photography Training
May 1, 2019 - May 7, 2019Digital & Soft Skills Training
July 1, 2019 - July 31, 2019Post Production
July 1, 2019 - July 31, 2019Basic Digital Skills Training
July 1, 2019 - July 31, 2019Project Management
September 1, 2023 - September 30, 2023Video Marketing Strategy
March 1, 2020 - March 31, 2020The Fundamentals of Digital Marketing
February 1, 2020 - February 29, 2020One Week Photography Training
May 1, 2019 - May 7, 2019Digital & Soft Skills Training
July 1, 2019 - July 31, 2019Post Production
July 1, 2019 - July 31, 2019Basic Digital Skills Training
July 1, 2019 - July 31, 2019Project Management
September 1, 2023 - September 30, 2023Video Marketing Strategy
March 1, 2020 - March 31, 2020The Fundamentals of Digital Marketing
February 1, 2020 - February 29, 2020One Week Photography Training
May 1, 2019 - May 7, 2019Digital & Soft Skills Training
July 1, 2019 - July 31, 2019Post Production
July 1, 2019 - July 31, 2019Basic Digital Skills Training
July 1, 2019 - July 31, 2019Industry Experience
Financial Services, Healthcare, Consumer Goods, Non-Profit Organization, Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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