I didn’t start my career in digital marketing. I began as a Chartered Accountancy student and, in 2012, while studying for the CA-CPT exam, I built a small website to help peers with study materials and exam tips. When strangers started discovering my content via Google, I became obsessed with one question: how do websites grow and how do businesses acquire customers online? That curiosity sparked a 9+ year journey building, ranking, losing, rebuilding, and helping businesses across multiple countries generate customers through search. Today, I specialize in Enterprise SEO, Local SEO & Google Business Profile Optimization, AI search visibility, Growth Strategy & Customer Acquisition, Technical SEO & Content Strategy, Analytics & Performance Reporting, and full-funnel paid acquisition with Google Ads, LSA, Meta Ads, and AI-powered optimization.…I didn’t start my career in digital marketing. I began as a Chartered Accountancy student and, in 2012, while studying for the CA-CPT exam, I built a small website to help peers with study materials and exam tips. When strangers started discovering my content via Google, I became obsessed with one question: how do websites grow and how do businesses acquire customers online? That curiosity sparked a 9+ year journey building, ranking, losing, rebuilding, and helping businesses across multiple countries generate customers through search. Today, I specialize in Enterprise SEO, Local SEO & Google Business Profile Optimization, AI search visibility, Growth Strategy & Customer Acquisition, Technical SEO & Content Strategy, Analytics & Performance Reporting, and full-funnel paid acquisition with Google Ads, LSA, Meta Ads, and AI-powered optimization.WWWW…