Hello! I’m Patrícia Fernandes, a multidisciplinary brand designer and creative director who loves turning complex ideas into clear, visually compelling brands. I started as a local social media designer in Brazil and taught myself everything I needed to enter the international market, even without formal English education. I’ve worked with several Amazon-focused agencies and an in-house B2B brand, creating designs for Disney that are still live today. Portfolio: behance.net/p morita morita.…

Patrícia Fernandes

Hello! I’m Patrícia Fernandes, a multidisciplinary brand designer and creative director who loves turning complex ideas into clear, visually compelling brands. I started as a local social media designer in Brazil and taught myself everything I needed to enter the international market, even without formal English education. I’ve worked with several Amazon-focused agencies and an in-house B2B brand, creating designs for Disney that are still live today. Portfolio: behance.net/p morita morita.…

Available to hire

Hello! I’m Patrícia Fernandes, a multidisciplinary brand designer and creative director who loves turning complex ideas into clear, visually compelling brands. I started as a local social media designer in Brazil and taught myself everything I needed to enter the international market, even without formal English education.

I’ve worked with several Amazon-focused agencies and an in-house B2B brand, creating designs for Disney that are still live today. Portfolio: behance.net/p morita morita.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Beginner
Italian
Beginner
French
Beginner

Work Experience

Creative Director & Design Team Lead at Scale Strategy
September 20, 2024 - September 20, 2024
Led creative strategy and execution for Amazon-focused campaigns, including A+ pages, store fronts, and brand stories. Supervised a team of designers and content writers to meet social media timelines and KPIs, ensuring on-brand deliverables.
Freelance Amazon Graphic Designer at Skale Strategy
May 15, 2024 - September 30, 2024
Created comprehensive Amazon design assets, including infographics, premium and standard A+ content, storefronts, brand stories, and Amazon posts Delivered pixel-perfect, brand-aligned designs that met Amazon's strict guidelines and enhanced product visibility Managed multiple client projects simultaneously with quick turnaround times
Creative Director & Design Team Lead at Retail Ready
March 2, 2024 - Present
Lead creative strategy and execution for Amazon-focused campaigns, including A+ pages, storefronts, brand stories, and sponsored ads Coordinate team of designers and content writers to meet social media timelines and KPIs, ensuring on-brand deliverables Develop project schedules and delegate work to meet tight deadlines across multiple client accounts Design and coordinate website development from scratch on Squarespace, WordPress, and Shopify platforms Establish brand guidelines and visual strategies that drive engagement and business results
Marketing Designer at Metrobi (SaaS)
February 29, 2024 - February 29, 2024
Designed marketing assets for a B2B SaaS platform, created UI mockups and screens for the website, and produced motion graphics and video content to drive lead generation and client retention.
Marketing Designer at Metrobi
May 10, 2023 - February 29, 2024
Designed marketing assets for a B2B SaaS platform connecting businesses with delivery services across multiple industries Created UI mockups and screen assets for the website, showcasing software features and service capabilities Developed B2B social media content highlighting client success stories and platform benefits for local businesses Built and updated website pages, landing pages, and blog content using Elementor and WordPress Produced video content (reels) and email marketing campaigns to drive B2B lead generation and client retention Collaborated with marketing and product teams to ensure brand consistency across all digital touchpoints
Amazon Graphic Designer at Amazon-focused Agencies / In-house
April 30, 2023 - April 30, 2023
Produced high-quality Amazon design assets (A+ pages, storefronts, brand stories) for a diverse client portfolio; managed multiple client accounts; created production schedules and delegated tasks; trained new team members.
Graphic Designer (Freelance) at Local Brazilian Agencies (Freelance)
December 31, 2021 - December 31, 2021
Created visual content for outdoor, print, and digital campaigns across retail, education, hospitality, and entertainment sectors; built a foundation in social media design, branding, and client communications.
Graphic Designer / Amazon Graphic Designer at Buy Box Experts
May 10, 2021 - April 30, 2023
Produced high-quality Amazon design assets (A+ pages, storefronts, brand stories) for a diverse client portfolio Managed multiple client accounts, ensuring all deliverables maintained brand integrity and followed Amazon guidelines Created production schedules and delegated tasks to meet project deadlines Conducted training sessions for new team members and led refresher meetings on standard operating procedures
Game Moderator at Tarcade & Yoozoo Games
March 31, 2021 - March 31, 2021
Provided customer service for the Rangers of Oblivion mobile game community; created graphic content and events for Discord and Facebook channels; tested and reported game bugs to the development team.
Game Moderator at Rangers of Oblivion (Gaming Community)
March 1, 2021 - March 1, 2021
Provided customer service for the gaming community; created graphic content for Discord and Facebook channels; tested and reported game bugs to the development team.

Education

Bachelor's Degree in Product Design at Universidade Federal do Cariri
January 1, 2019 - November 6, 2025
Bachelor’s Degree in Product Design at Universidade Federal do Cariri
January 1, 2019 - November 7, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Software & Internet, Media & Entertainment, Retail, Professional Services, Education