Sonali Rani
I am an experienced Growth Marketing Specialist with a passion for building successful digital marketing campaigns.
About
I am an experienced Growth Marketing Specialist with a passion for building successful digital marketing campaigns. My journey in the marketing world has been rich and rewarding, leading teams towards achieving remarkable results in brand awareness and customer retention. I thrive on creativity and innovation, always eager to stay ahead of industry trends while implementing client-centered strategies that resonate with audiences.
In my free time, I enjoy exploring the latest digital marketing tools, and sharing insights with fellow marketers. I believe that continuous learning is key in this fast-paced field, and I am always looking for new challenges and opportunities to enhance my skills.
- 1 year's experience
- Joined November 2025
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
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Work experience· 5 roles
Lead the development and execution of targeted social media advertising strategies across Facebook and Instagram, managing a portfolio of 5 high-value accounts. Drive performance through strategic sales campaigns designed to maximize ROAS and achieve NCP goals, while overseeing and optimizing TOF, MOF, and BOF campaigns across paid platforms. Conduct comprehensive market research to stay ahead of industry trends.
Creating Digital Media Plan and launching new campaigns on programmatic ads to increase brand awareness. Handling a significant budget for India and Southeast Asia market while launching and scaling re-marketing campaigns.
Launching & scaling user acquisition with marketing methods and tools. Responsible for tracking daily budgets and running paid ads on various platforms, including Google and Facebook.
Education
Certifications and awards
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