Available to hire
I’m a digital marketing practitioner specializing in SEO and content strategy, with around three years of freelance and agency experience. I combine keyword research, competitor and audience insights, and on-page optimisation to plan and improve client content, working day to day in Ahrefs, SEMrush, Screaming Frog, GA4 and Search Console.
I hold an MSc in Digital Marketing and enjoy AI-driven workflow enhancements, building AI-assisted WordPress/Elementor sites, and creating AI assistants to speed up marketing tasks while delivering data-driven reporting on rankings and traffic.
Skills
Experience Level
Language
English
Fluent
Work Experience
SEO Freelancer at LA Digital Marketing
April 1, 2026 - PresentDeliver day-to-day on-page and technical SEO across client projects, using keyword research, competitor analysis and crawls in Ahrefs, SEMrush and Screaming Frog to inform content priorities. For a roofing client, fixed duplicate content across two domains, implemented 301 redirects and resubmitted the sitemap, growing ranking keywords from 52 to 99 in a few weeks; built a dedicated service page for local search and optimised the homepage to consolidate authority.
Freelance Digital Marketing Consultant at Self-Employed
December 1, 2023 - August 1, 2024For an e-commerce client, completed keyword research and on-page optimisation so around five product pages reached the first page of Google within one week. Reported on rankings, traffic and search performance for clients using Google Search Console and GA4.
Digital Marketing Executive at Bigbee Experience Management
September 1, 2023 - January 31, 2024Optimised blog content using keyword research and on-page techniques, helping multiple pages rank on the first page of Google. Updated and maintained website content in WordPress and produced blog posts and marketing assets to support organic visibility. Supported Google Ads and paid social campaigns and created Instagram and Facebook content with the design and content teams.
Education
MSc Digital Marketing with Advanced Practice at Heriot-Watt University, Edinburgh
January 1, 2024 - January 1, 2025Postgraduate Diploma in Digital Marketing at Digital Academy 360
January 1, 2023 - January 1, 2023Bachelor of Business Administration (BBA) at Jain College, Bangalore City University
January 1, 2018 - January 1, 2021Qualifications
Google Analytics Advanced
January 11, 2030 - June 26, 2026HubSpot SEO
January 11, 2030 - June 26, 2026HubSpot Content Marketing
January 11, 2030 - June 26, 2026Google Ads
January 11, 2030 - June 26, 2026Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Education
Skills
Experience Level
Hire a Content Strategist
We have the best content strategist experts on Twine. Hire a content strategist in Edinburgh today.