Available to hire
Hi, I’m Sophie Dennett, a results-driven digital marketing professional with 8+ years of experience across social media, SEO, paid advertising, and email marketing. I’m passionate about combining creativity with data to boost online engagement, sales, and ROI while championing sustainable business practices.
I enjoy building and training distributed teams, turning insights into action, and delivering marketing strategies that help businesses grow responsibly in competitive markets.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Marketing Coordinator at Travel by Inspire
August 1, 2022 - June 30, 2025Led strategic management of multi-brand social media channels, increasing direct customer sales by 149.43% (£2.4 million). Created content and managed paid advertising campaigns for multiple sub-brands, planned and optimized paid ad campaigns while tracking KPIs such as website traffic, call volume, and bookings. Grew social media presence generating 400 new followers per month and 266 direct customer calls via social content and paid media. Delivered a 25% uplift in website traffic, surpassing previous company performance. Designed workshops for 50+ remote travel agents to support growth with branded content and training. Developed a CRM system improving internal communication and agent engagement. Produced training videos, national conference event management, and marketing materials distribution to remote agents.
Business Owner (Marketing Lead) at Ethical Organic Seeds
November 1, 2020 - July 8, 2025Founded and managed digital marketing, SEO, and website UX for a sustainable seed brand. Achieved a 51% year-on-year sales increase through paid advertising, content strategy, and email marketing. Built a strong brand community and engagement on social platforms. Executed email campaigns with a 30% open rate generating up to £250 sales per email.
Freelance Digital Marketer & Web Designer at Self-employed
September 1, 2020 - September 30, 2021Collaborated with various design clients to build two full e-commerce websites. Developed an SEO blog that increased traffic by 1,000 daily visitors and generated £3,000 sales in one week.
Recruiter & Marketing Executive at Alderpoint Partners
August 1, 2017 - September 30, 2020Managed digital presence including LinkedIn, website design, SEO, and Google Ads for a recruitment company in housebuilding construction. Worked with clients such as Keepmoat Homes and Bellway Homes.
Sales Advisor at Vodafone
September 1, 2015 - July 31, 2017Consistently top-performing store sales advisor, achieving high regional sales rankings.
Senior Digital Marketing Executive (Part-Time) at Worker Bee Tea & Coffee
July 1, 2025 - February 28, 2026Led SEO enhancements, social media growth, and e-commerce optimization for a Manchester-based retailer; implemented automated email flows and B2B lead generation, resulting in increased organic traffic, higher engagement, and revenue growth.
Education
BA (Hons) at Coventry University
January 1, 2014 - December 31, 2014Data Analysis at NCFE
July 1, 2026 - June 1, 2026Digital Marketing Associate at Meta Blueprint
January 1, 2025 - June 1, 2026Google Digital Marketing & E-commerce Certificate at Coursera
January 1, 2025 - June 1, 2026Level 4 Certificate in Professional Digital Marketing at CIM
January 1, 2021 - June 1, 2026BA (Hons) Fine Art & Illustration at Coventry University
January 11, 2030 - January 1, 2014Data Analysis at NCFE
January 11, 2030 - July 1, 2026Google Search Ads Certification at Google Skillshop
January 11, 2030 - January 1, 2025Digital Marketing Associate at Meta Blueprint
January 11, 2030 - January 1, 2025Google Digital Marketing & E-commerce Certificate at Coursera
January 11, 2030 - January 1, 2025Level 4 Certificate in Professional Digital Marketing at CIM
January 11, 2030 - January 1, 2021BA (Hons) Fine Art & Illustration at Coventry University
January 11, 2030 - January 1, 2014Qualifications
Google Search Ads Certification
January 1, 2025 - December 31, 2025Digital Marketing Associate
January 1, 2025 - December 31, 2025Google Digital Marketing & E-commerce Certificate
January 1, 2025 - December 31, 2025Level 4 Certificate in Professional Digital Marketing
January 1, 2021 - December 31, 2021NCFE Data Analysis
July 1, 2026 - June 1, 2026Google Search Ads Certification
January 1, 2025 - June 1, 2026Digital Marketing Associate – Meta Blueprint
January 1, 2025 - June 1, 2026Google Digital Marketing & E-commerce Certificate – Coursera
January 1, 2025 - June 1, 2026Level 4 Certificate in Professional Digital Marketing
January 1, 2021 - June 1, 2026BA (Hons) Fine Art & Illustration
January 11, 2030 - January 1, 2014NCFE - Data Analysis
January 11, 2030 - July 1, 2026Google Search Ads Certification
January 11, 2030 - January 1, 2025Digital Marketing Associate - Meta Blueprint
January 11, 2030 - January 1, 2025Google Digital Marketing & E-commerce Certificate
January 11, 2030 - January 1, 2025Level 4 Certificate in Professional Digital Marketing
January 11, 2030 - January 1, 2021Industry Experience
Travel & Hospitality, Retail, Consumer Goods, Professional Services, Media & Entertainment, Software & Internet, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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