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I’m Sophie Gebhardt, an experienced website, SEO and digital marketing copywriter who loves creating high-quality, engaging content that performs. I bring strong research skills, a sharp eye for grammar and spelling, and a practical approach to clean, compelling writing. I work closely with marketing teams and agencies to produce SEO-focused content, manage publishing workflows in CMS platforms, and coordinate campaigns across email and social media. I’m deadline-driven, collaborative, and passionate about using best-practice SEO and digital marketing strategies to generate results.…I’m Sophie Gebhardt, an experienced website, SEO and digital marketing copywriter who loves creating high-quality, engaging content that performs. I bring strong research skills, a sharp eye for grammar and spelling, and a practical approach to clean, compelling writing. I work closely with marketing teams and agencies to produce SEO-focused content, manage publishing workflows in CMS platforms, and coordinate campaigns across email and social media. I’m deadline-driven, collaborative, and passionate about using best-practice SEO and digital marketing strategies to generate results.

Sophie Gebhardt

Copywriter, SEO Expert, Digital Marketer, +1

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I’m Sophie Gebhardt, an experienced website, SEO and digital marketing copywriter who loves creating high-quality, engaging content that performs. I bring strong research skills, a sharp eye for grammar and spelling, and a practical approach to clean, compelling writing. I work closely with marketing teams and agencies to produce SEO-focused content, manage publishing workflows in CMS platforms, and coordinate campaigns across email and social media. I’m deadline-driven, collaborative, and passionate about using best-practice SEO and digital marketing strategies to generate results.…I’m Sophie Gebhardt, an experienced website, SEO and digital marketing copywriter who loves creating high-quality, engaging content that performs. I bring strong research skills, a sharp eye for grammar and spelling, and a practical approach to clean, compelling writing. I work closely with marketing teams and agencies to produce SEO-focused content, manage publishing workflows in CMS platforms, and coordinate campaigns across email and social media. I’m deadline-driven, collaborative, and passionate about using best-practice SEO and digital marketing strategies to generate results.

Available to hire

I’m Sophie Gebhardt, an experienced website, SEO and digital marketing copywriter who loves creating high-quality, engaging content that performs. I bring strong research skills, a sharp eye for grammar and spelling, and a practical approach to clean, compelling writing.

I work closely with marketing teams and agencies to produce SEO-focused content, manage publishing workflows in CMS platforms, and coordinate campaigns across email and social media. I’m deadline-driven, collaborative, and passionate about using best-practice SEO and digital marketing strategies to generate results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

Work Experience

Blogger & Content Producer (Contract) at THRYV AUSTRALIA

July 1, 2019 - September 30, 2025

Conceptualised and wrote five blog articles for the TradieWives Business Blog, supporting trades businesses with online presence management, automating quotes and invoicing, marketing on a budget, and building customer loyalty. Developed accompanying Facebook posts and Instagram Stories to promote each blog article, following social media best-practice for engagement and effective storytelling.

Content (Website and SEO-focused) Copywriter (Contract) at AUSTRALIA POST

April 1, 2017 - March 31, 2019

Produced website and other customer-facing content for large Australia Post projects while working with multiple internal teams. Created content aligned to project briefs, met deadlines, and attended regular team WIPs. Achievements included producing disaster preparedness guides, creating eDM invitations with a high open rate, developing a disaster support landing page, and completing nine SEO-optimised blog articles on sending plants in the mail to position Australia Post as an authority.

Content Operations Manager at FOUND DIGITAL

April 1, 2016 - March 14, 2019

Managed Found Digital content operations, including scheduling and coordinating website content production and delivery, content marketing campaigns, and BAU content requirements. Oversaw BAU publishing across channels including blog articles, web pages, display advertising, social media content, eDMs, case studies and eBooks. Partnered with Product & Delivery leadership, digital design, developers, and strategy/analytics and SEO teams to implement best-practice SEO-oriented content. Developed content strategy via content auditing and competitor/UX analysis, and contributed to functional specification and design phases to ensure content was targeted and lead-generating. Wrote, edited and curated digital content across platforms to maintain quality and performance standards.

Digital & SEO Copywriter (Contract) at YELLOW PAGES

January 1, 2014 - March 31, 2021

Produced and maintained Business Hub content by uploading, updating, editing and ensuring articles adhered to SEO best practices and Yellow Pages’ style guidelines. Coordinated the monthly Hello Yellow! eNews, including curating content, writing eDM copy, and overseeing design. Created marketing copy for social media ads and eDMs. Liaised with an SEO agency on article topics, style and tone, managing fortnightly WIPs, proofreading and CMS uploads. Helped streamline eNews production to meet CRM deadlines and improved organic performance for Business Hub over time. Successfully transitioned Business Hub and eNews through multiple management and structural changes over six years.