I'm a technical, AI-first B2B digital marketing specialist with 8 years in marketing, including 6+ years running marketing and events end-to-end across global markets. I pair hands-on command of the modern martech stack with full-funnel demand generation across inbound and outbound. I bring deep sector knowledge in cybersecurity, resilience, risk, intelligence, and commodity/energy trading, and I apply an AI-enabled, lean-growth approach to scale output without increasing headcount. I'm excited to apply AI and automation to create measurable commercial impact for B2B brands in technology, risk, and industrial sectors, delivering creative campaigns and efficient operations that drive growth.

Soultana Papadopoulou

PRO

I'm a technical, AI-first B2B digital marketing specialist with 8 years in marketing, including 6+ years running marketing and events end-to-end across global markets. I pair hands-on command of the modern martech stack with full-funnel demand generation across inbound and outbound. I bring deep sector knowledge in cybersecurity, resilience, risk, intelligence, and commodity/energy trading, and I apply an AI-enabled, lean-growth approach to scale output without increasing headcount. I'm excited to apply AI and automation to create measurable commercial impact for B2B brands in technology, risk, and industrial sectors, delivering creative campaigns and efficient operations that drive growth.

Available to hire

I’m a technical, AI-first B2B digital marketing specialist with 8 years in marketing, including 6+ years running marketing and events end-to-end across global markets. I pair hands-on command of the modern martech stack with full-funnel demand generation across inbound and outbound. I bring deep sector knowledge in cybersecurity, resilience, risk, intelligence, and commodity/energy trading, and I apply an AI-enabled, lean-growth approach to scale output without increasing headcount.

I’m excited to apply AI and automation to create measurable commercial impact for B2B brands in technology, risk, and industrial sectors, delivering creative campaigns and efficient operations that drive growth.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert

Language

Greek, Modern
Fluent
English
Fluent

Work Experience

B2B Marketing & Lead Generation Specialist at Gnomic
June 1, 2026 - Present
Run end-to-end B2B demand generation and go-to-market for an early-stage AI software studio, building a qualified pipeline through prospect research, outbound LinkedIn and email outreach, and inbound enquiry follow-up. Plan and produce paid and organic campaigns that translate AI and automation solutions into clear commercial value for UK founders and decision-makers. Manage social media posting and content scheduling, shaping brand messaging for early market presence. Qualify leads, book discovery calls, and support early sales conversations; track outreach activity to sharpen targeting. Collaborate with the founder to shape outreach strategy and the client-acquisition engine from the ground up.
Senior Marketing Manager at Pulse Conferences
September 1, 2025 - May 31, 2026
Sole marketing function for a London-based B2B events business, owning strategy, campaigns, brand, CRM, and digital infrastructure for the CISO 360 and CSO 360 series across 45+ countries. End-to-end multi-channel demand generation (email, LinkedIn, cold outreach, paid media, partner channels) for delegates and sponsors. Built and nurtured partner networks, led lifecycle email marketing, and managed website redevelopment. Implemented GA4 and Looker Studio reporting and drove outbound prospecting in Apollo.
Digital Marketing Manager at Commodities People
December 1, 2023 - July 31, 2025
Led digital strategy and AI innovation for international commodity and energy trading conferences. Built five AI assistants (Claude, Chatbase) delivering faster results at lower cost, established full-funnel analytics (GTM, GA4, HubSpot, Looker Studio), and created HubSpot lead-scoring models to sharpen segmentation and sales prioritisation. Drove company-wide AI adoption and owned CRM data quality.
Senior Marketing Executive at Commodities People
November 1, 2022 - December 31, 2023
Built full-funnel analytics infrastructure (GTM, HubSpot Events, UTM tracking, conversion pixels) for reliable campaign tracking. Led design and brand consistency, oversaw website development on Webflow, and initiated high-value projects (AI integration, automation) to improve efficiency. Produced GA4 and Looker Studio reports to translate data into executive decisions.
Marketing Executive at Commodities People
February 1, 2021 - November 30, 2022
Designed and built the company’s entire WordPress-based website portfolio, managed PPC across LinkedIn and Google Ads, and produced marketing collateral. Analyzed web and campaign data to guide optimization and growth.
Web Administrator / WordPress Front-End Developer at Diligent Developments (Blue Mint Group)
July 1, 2020 - February 28, 2021
Managed and optimized three company websites; conducted technical SEO audits, improved performance and UX. Produced visuals in Adobe Creative Suite and handled backend maintenance.
Marketing & Business Development Executive at Citylife UK
March 1, 2019 - August 31, 2019
Ran end-to-end email marketing, managed the Instagram channel, created lead-generating content, sourced partnerships, and produced video content to strengthen brand storytelling.
WordPress Front-End Developer & Digital Marketer at Freelance / Self-Employed via Fiverr
June 1, 2015 - February 28, 2019
Delivered web builds, paid ads, and digital marketing for international clients; built e-commerce sites, automated blog workflows, set up pixel-tracked ads and funnels; developed brand assets for multiple markets.

Education

Oxford Artificial Intelligence Programme - Professional Certificate at Saïd Business School, University of Oxford
January 1, 2025 - May 31, 2025
Level 7 Diploma in Strategic Management & Leadership Practice at Chartered Management Institute (CMI)
June 1, 2023 - May 31, 2024
MSc International Business & Marketing Management at Oxford Brookes University
January 1, 2021 - January 1, 2023
Bachelor of Business Administration (BBA) - Marketing at International Hellenic University
January 1, 2015 - January 1, 2019

Qualifications

Oxford Artificial Intelligence Programme - Professional Certificate
January 1, 2025 - May 31, 2025
Google Analytics Individual Qualification
January 11, 2030 - June 25, 2026
HubSpot Email Marketing Certification
January 11, 2030 - June 25, 2026
HubSpot Inbound Marketing Certification
January 11, 2030 - June 25, 2026
HubSpot Social Media Certification
January 11, 2030 - June 25, 2026
Make Foundation Certificate
January 11, 2030 - June 25, 2026
Digital Marketing Institute Piloting AI for Marketers Series
January 11, 2030 - June 25, 2026
Certificate: IELTS/ECPE related English proficiency
January 11, 2030 - June 25, 2026

Industry Experience

Software & Internet, Energy & Utilities, Transportation & Logistics, Travel & Hospitality, Real Estate & Construction, Professional Services, Media & Entertainment, Retail