Erik Shulim
I am a result-driven Growth Marketing Specialist with hands-on experience in setting up and managing Google Ads, Meta, and TikTok advertising.
About
I am a result-driven Growth Marketing Specialist with hands-on experience in setting up and managing Google Ads, Meta, and TikTok advertising. I’m an expert in building high-converting landing pages, configuring tracking (GA4, Pixels, Conversions), and optimizing campaigns for maximum ROAS. I’m highly motivated to join a strong team and bring measurable results from day one. Open to relocation and fully committed to delivering top-level performance.
- 3 years' experience
- Joined November 2025
Skills· 11
Languages
- EnglishAdvanced
- RussianFluent
- UkrainianFluent
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
- Education
- Other
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Work experience
Ran multi-channel paid campaigns for lead generation and e-commerce. Improved campaign ROI through ongoing optimization and audience segmentation. Conducted A/B testing for creatives and landing pages, increasing CTR and conversion rates. Collaborated with product and creative teams to shape effective marketing strategies.
Full setup of Google Ads accounts: conversions, tracking, campaigns, audience lists, analytics, pixel setup. Built landing pages optimized for high conversion, increasing lead generation performance by 30–60%. Launched and scaled ads on Google, Meta, and TikTok with high ROAS and stable cost-per-lead reduction. Managed budgets from small startups to mid-sized businesses, delivering measurable growth. Implemented advanced analytics: GA4 events, UTM tracking, retargeting funnels, lookalike audiences.
Education
Certifications and awards· 5
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