Riley Walund
Hi, I’m Riley Walund, a Growth Marketing Manager based in Seattle with 8+ years of experience leading full-funnel strategies across digital channels.
About
Hi, I’m Riley Walund, a Growth Marketing Manager based in Seattle with 8+ years of experience leading full-funnel strategies across digital channels. I’ve helped real estate portfolios and media brands boost qualified traffic, improve conversion efficiency, and drive multi-million dollar portfolio revenue through data-driven experimentation and cross-functional collaboration.
I excel at turning insights from GA4, SEO, and paid media into actionable growth plays, partner with leasing teams to reduce vacancy risk, and build scalable reporting and attribution dashboards. I’m open to remote opportunities and excited to bring a growth mindset and hands-on leadership to new challenges.
- 11 years' experience
- Joined May 2026
Industry experience
- Real Estate & Construction
- Media & Entertainment
More experts in Seattle, United States
Work experience· 4 roles
Led full-funnel marketing across a 5-property portfolio supporting $20M+ in revenue, sustaining 95%+ occupancy. Managed $100K+ budget, reducing cost-per-lead by 15% through channel optimization. Increased website traffic by 20% via SEO and content strategy improvements. Leveraged GA4 to optimize conversion funnels and lead-to-lease efficiency. Built reporting frameworks for funnel performance, attribution, and ROI, enabling data-driven optimization. Partnered with leasing teams to improve conversion and reduce vacancy loss.
Directed digital marketing strategy across social, email, and web platforms, driving audience growth and engagement. Executed email campaigns reaching thousands of subscribers, improving audience retention and content distribution. Led campaign strategy for documentary releases, coordinating messaging across platforms.
Led brand growth through social, content, and influencer partnerships, increasing visibility and engagement. Managed 65-member ambassador program and executed national events to drive brand awareness.
Education
Certifications and awards
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