Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m a storyteller. My dad raised me to always ask questions and to communicate the answers in the best possible way. Little did he realize he was creating a future Emmy Award, Marcom Award and Telly Award-winning journalist, now a senior corporate marketeer. For a decade-plus I’ve built and led communications functions and teams in the creation compelling messaging and content, optimized for reuse across multiple channels – television, social, digital, streaming video, web, print – and I still can’t believe I get paid to do it!…I’m a storyteller. My dad raised me to always ask questions and to communicate the answers in the best possible way. Little did he realize he was creating a future Emmy Award, Marcom Award and Telly Award-winning journalist, now a senior corporate marketeer. For a decade-plus I’ve built and led communications functions and teams in the creation compelling messaging and content, optimized for reuse across multiple channels – television, social, digital, streaming video, web, print – and I still can’t believe I get paid to do it!

Stefany Brothers

Writer, Content Producer, Content Creator, +7





I’m a storyteller. My dad raised me to always ask questions and to communicate the answers in the best possible way. Little did he realize he was creating a future Emmy Award, Marcom Award and Telly Award-winning journalist, now a senior corporate marketeer. For a decade-plus I’ve built and led communications functions and teams in the creation compelling messaging and content, optimized for reuse across multiple channels – television, social, digital, streaming video, web, print – and I still can’t believe I get paid to do it!…I’m a storyteller. My dad raised me to always ask questions and to communicate the answers in the best possible way. Little did he realize he was creating a future Emmy Award, Marcom Award and Telly Award-winning journalist, now a senior corporate marketeer. For a decade-plus I’ve built and led communications functions and teams in the creation compelling messaging and content, optimized for reuse across multiple channels – television, social, digital, streaming video, web, print – and I still can’t believe I get paid to do it!

Available to hire

I’m a storyteller. My dad raised me to always ask questions and to communicate the answers in the best possible way. Little did he realize he was creating a future Emmy Award, Marcom Award and Telly Award-winning journalist, now a senior corporate marketeer.

For a decade-plus I’ve built and led communications functions and teams in the creation compelling messaging and content, optimized for reuse across multiple channels – television, social, digital, streaming video, web, print – and I still can’t believe I get paid to do it!

Skills

Copywriting

Corporate Video

Podcast Production

Experience Level

Copywriting

Expert

Corporate Video

Expert

Podcast Production

Expert

Work Experience

PR Specialist III – Project Manager, Global Shopping Events at Amazon

September 1, 2025 - Present

Directed PR and media strategy for Cyber Monday 2025, driving a record-breaking 200% YoY increase in earned media coverage through aggressive agency management and cross-functional coordination. Acted as a primary strategic advisor for executive leadership, authoring high-stakes briefing materials and providing on-site media counsel during national on-air interviews. Spearheaded the executive digital presence for the VP of North America Marketing, managing high-level LinkedIn engagement and architecting a comprehensive Q1 2026 social strategy. Built the operational framework for Prime Day 2026, designing a centralized project architecture to synchronize 40+ global teams and 60+ complex workflows. Managed brand storytelling for "Super Saturday," co-authoring high-visibility editorial content and ensuring 100% technical accuracy for a Today Show broadcast segment. Mediated competing priorities across Marketing, Business, and PR agencies, reducing operational silos and ensuring messaging

Editorial Producer at CNN, Warner Brothers Discovery

January 1, 2023 - December 31, 2025

Promoted to work directly with senior leadership of shows across CNN-US, CNNi, and CNN Max, refining editorial and messaging strategy. Identified thought leaders across industries and developed pitches to attract top guests. Planned and managed editorial roadmaps, schedules, and on-air interviews, and provided newsroom coaching. Onboarded new hires and consultants, developing training content cited for reducing onboarding timelines.

Consulting Content Producer at International Newsource

January 1, 2022 - December 31, 2023

Developed and edited content (scripts, digital and social posts); coordinated international teams on live shoots; produced content that consistently ranked in the Top 5-10 downloads worldwide.

Content Producer at Domestic Newsource

January 1, 2022 - December 31, 2023

Leveraged assets from CNN’s global networks and partners to inform production and distribution for 1000+ CNN US affiliates. Led editorial decisions, copywriting/editing, and social/digital content promotion; ran editorial meetings; created digestible video cuts from long interviews; managed a team of 10-12 in cross-channel production; increased downloads by 45% by repurposing underutilized content and optimizing distribution.

Writer & Producer at HLN Morning Express

January 1, 2021 - December 31, 2022

Coordinated with upper management, production crews, and on-air talent to craft and execute a fast-paced live show structure and content. Wrote opening scripts, briefed guests, and led implementation of best practices that reduced admin time and increased viewer retention.

International News Producer at CNN

January 1, 2019 - December 31, 2021

Led development of communications and distribution frameworks that reached 3M+ viewers worldwide across CNN, CNNi, and CNN Max. Oversaw a team of writers, editors, on-air talent, and executives to deliver high-engagement content; produced video, sound, and graphics and distilled long interviews into digestible digital/TV videos.

Multimedia Communications Specialist (PR, Social, Digital, Video, Broadcast) at Miami-Dade County

January 1, 2016 - December 31, 2019

Produced Emmy-nominated 'What’s New in #OurCounty' segment; served as PR lead for a county of 2M+ residents—media relations, live on-air press conferences, webcasts. Expanded role to include marketing assets—commercials, promotional shows, and marketing presentations.

News Producer at CBS Miami (WFOR-TV)

January 1, 2013 - December 31, 2015

Managed team of 4; reviewed, edited, and copyedited content explaining complex concepts to broad audiences.

News Producer at KXAN-TV

January 1, 2012 - December 31, 2013

Wrote and produced three daily live newscasts; coordinated live shoots and editorial decisions in collaboration with affiliates.