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Hi, I’m Steffi Hidber, a bilingual copywriter and content creator with a passion for storytelling in beauty, wellness and lifestyle. I partner with brands and publishers to craft well-written, engaging content that resonates with readers and drives results. Since 2006 I’ve been freelancing as a copywriter and strategic planner, building clients across media, fashion and retail. I’m the founder of Hey Pretty Beauty Blog (since 2013) and continue to write for Globus (60% role since 2019), among other projects, including editor roles and voiceover work.…Hi, I’m Steffi Hidber, a bilingual copywriter and content creator with a passion for storytelling in beauty, wellness and lifestyle. I partner with brands and publishers to craft well-written, engaging content that resonates with readers and drives results. Since 2006 I’ve been freelancing as a copywriter and strategic planner, building clients across media, fashion and retail. I’m the founder of Hey Pretty Beauty Blog (since 2013) and continue to write for Globus (60% role since 2019), among other projects, including editor roles and voiceover work.

Steffi Hidber

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Hi, I’m Steffi Hidber, a bilingual copywriter and content creator with a passion for storytelling in beauty, wellness and lifestyle. I partner with brands and publishers to craft well-written, engaging content that resonates with readers and drives results. Since 2006 I’ve been freelancing as a copywriter and strategic planner, building clients across media, fashion and retail. I’m the founder of Hey Pretty Beauty Blog (since 2013) and continue to write for Globus (60% role since 2019), among other projects, including editor roles and voiceover work.…Hi, I’m Steffi Hidber, a bilingual copywriter and content creator with a passion for storytelling in beauty, wellness and lifestyle. I partner with brands and publishers to craft well-written, engaging content that resonates with readers and drives results. Since 2006 I’ve been freelancing as a copywriter and strategic planner, building clients across media, fashion and retail. I’m the founder of Hey Pretty Beauty Blog (since 2013) and continue to write for Globus (60% role since 2019), among other projects, including editor roles and voiceover work.

Available to hire

Hi, I’m Steffi Hidber, a bilingual copywriter and content creator with a passion for storytelling in beauty, wellness and lifestyle. I partner with brands and publishers to craft well-written, engaging content that resonates with readers and drives results.

Since 2006 I’ve been freelancing as a copywriter and strategic planner, building clients across media, fashion and retail. I’m the founder of Hey Pretty Beauty Blog (since 2013) and continue to write for Globus (60% role since 2019), among other projects, including editor roles and voiceover work.

Skills

Copywriting

Magazine

Social Media Design

Experience Level

Copywriting

Expert

Magazine

Expert

Social Media Design

Intermediate

Language

German

Fluent

English

Fluent

Work Experience

Radio host and music editor at Radio 105 Network

January 1, 2006 - January 1, 2006

Hosted and edited content; freelance copywriter and journalist; involved in copywriting and storytelling, translations; social media consulting; voice overs, video creation and hosting.

Freelancer Copywriter and Strategic Planner at Self-employed

January 1, 2006 - November 27, 2025

Freelance copywriter and strategic planner; client work across media and campaigns.

Owner at Hey Pretty Beauty Blog

January 1, 2013 - November 27, 2025

Founder and operator of Hey Pretty Beauty Blog; bilingual beauty, wellness and lifestyle content; editor of Switzerland’s biggest beauty blog with ~20,000 unique monthly visitors.

Copywriter at Globus

January 1, 2019 - January 31, 2026

In-house copywriter (newsletters, customer communication, magazine and online copy) for Swiss luxury department store GLOBUS.