I’m Stefano Caironi, a Marketing and Communications professional based in Legnano, Italy, with a hands-on, cross-channel approach to branding, digital marketing and campaigns that drive growth. Over the years I’ve led brand development, go-to-market strategies and creative copy for startups, foundations and creative brands across Italy and Europe, delivering measurable results and building lasting client relationships.

Stefano Caironi

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I’m Stefano Caironi, a Marketing and Communications professional based in Legnano, Italy, with a hands-on, cross-channel approach to branding, digital marketing and campaigns that drive growth. Over the years I’ve led brand development, go-to-market strategies and creative copy for startups, foundations and creative brands across Italy and Europe, delivering measurable results and building lasting client relationships.

Available to hire

I’m Stefano Caironi, a Marketing and Communications professional based in Legnano, Italy, with a hands-on, cross-channel approach to branding, digital marketing and campaigns that drive growth.
Over the years I’ve led brand development, go-to-market strategies and creative copy for startups, foundations and creative brands across Italy and Europe, delivering measurable results and building lasting client relationships.

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Language

English
Advanced
Spanish; Castilian
Intermediate
French
Intermediate

Work Experience

Marketing Communication Advisor at MondoRinnovo / Fondazione Gatta Trinchieri / Music Works / Cepar (and others)
March 1, 2014 - Present
Provided marketing and communications consulting across multiple clients; led 2023 rebranding and positioning for MondoRinnovo; managed digital communications for Fondazione Gatta Trinchieri (2021); partnered with Music Works since 2014 on 360° marketing, branding, and sales support.
Marketing & Communications Manager at Tema Promotional Gifts
April 1, 2014 - April 1, 2015
Brand pre-launch competitive analysis, creation, launch and management of the Sbabam kids’ parental brand; developed 360° communication plans, copywriting, digital and offline campaigns, and media planning.
Digital & Social Communication Consultant at Legnanonews.com
September 1, 2013 - February 1, 2014
Platform analysis, digital strategy, content & digital solutions; advisory on digital & social communication for the organization.
Copywriter freelance at Freelance - Various Clients
October 1, 2012 - October 1, 2013
Created headlines and body copy for POS promotional material and sales canvases for top beauty brands (e.g., Rimmel, La Roche-Posay); produced product claims and ad copy.
Project Manager & Communication at Eudaimon S.p.A.
June 1, 2011 - September 1, 2013
Managed people-care welfare programs for corporate clients; internal communications copywriting; digital graphics; project site updates; reporting and client relations; cross-functional team collaboration.
Jr. Strategist & Press Office at Zodiak Active - Zodiak Media Group
October 1, 2009 - March 1, 2011
Press office activities; strategic planning; digital trend scouting; preparation of knowledge-sharing reports to support sales and client management.
Senior Producer Assistant & Team Manager Assistant at Event Promoters & Producers (Several)
March 1, 2008 - November 1, 2009
On-the-road event communication and logistics; coordination of suppliers, crew, budgets, and reporting for promotional tours and events.
Marketing & Communications Advisor at MondoRinnovo, Fondazione Gatta Trinchieri, Music Works, Cepar
March 1, 2014 - Present
Marketing & Communications advisor across multiple organizations; led branding, positioning, and marketing strategy; 360° marketing, including strategy, copywriting, digital PR and cross-channel campaigns (ongoing since 2014). In 2023, led rebranding and positioning for MondoRinnovo; in 2021, managed digital-focused communications for Fondazione Gatta Trinchieri; partnered with Music Works since its startup phase; consulted on branding, SMM, SEO/SEM, and offline channels.
Responsabile Marketing at MondoRinnovo
January 1, 2023 - Present
Rebranding, positioning, business strategy, strategy & copywriting, marketing & communication 360° for the organization.
Responsabile Comunicazione (Digital Focus) at Fondazione Gatta Trinchieri
January 1, 2021 - Present
Digital-focused communications leadership; management of online presence, digital content and related campaigns.
Marketing & Communication Advisor at Music Works
January 1, 2014 - Present
Long-term partnership with a music retail brand since its startup phase; involved in core decisions, sales strategy and multi-channel marketing; responsible for brand development, digital campaigns and growth metrics (30K+ Facebook followers, strong engagement).
Strategical-Creative Consultant / Editor at Cepar
January 1, 2014 - Present
Provided strategic-creatives consulting; editorial work for corporate blog; delivered analysis, strategy, creativity, and SEO/SEM copywriting; supported branding, SMM, web marketing, ATL/BTL, PR and e-sales.
Marketing & Communication Manager at Tema Promotional Gifts
April 1, 2014 - April 1, 2015
Brand pre-launch competitive analysis; creation, launch and management of a kids toys parental brand (Sbabam); development of 360° brand identities and communication plans; copywriting; media planning; team leadership.
Copywriter (Freelance) at Various Clients
October 1, 2012 - October 1, 2013
Headlines & body copy for POS promotional material and sales canvases for top beauty brands (e.g., Rimmel, La Roche-Posay); product claims and ad copy.

Education

Master 1 Level in Brand Communication - MBC at Politecnico di Milano
January 1, 2009 - January 1, 2010
Bachelor Degree in Public Relations & Advertising at Università IULM
January 1, 2004 - January 1, 2007
Perito Tecnico Commerciale at E. Fermi High School, Castellanza (Varese)
January 1, 1998 - January 1, 2003
Master di Brand Communication - MBC at Politecnico di Milano
January 1, 2009 - January 1, 2010
Laurea in Relazioni Pubbliche e Pubblicità at Università IULM
January 1, 2004 - January 1, 2007

Qualifications

GOOGLE PARTNER CERTIFICATION
January 11, 2030 - December 25, 2025
Google Partner Certification
January 11, 2030 - December 25, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Education