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I’m Stina Wallermo, a strategic and results-oriented digital marketer with over 5 years of experience in developing and executing successful social media and influencer marketing campaigns. I have a proven track record in strategic planning, data-driven analysis, and brand reinforcement across multiple industries, with a strong focus on influencer marketing and digital advertising. Based in Stockholm, I drive campaigns from concept to measurement, collaborating across sales and product teams to deliver high-quality outcomes. I’m seeking a role where I can apply my expertise to create value and drive business results through innovative marketing strategies, while growing a healthy, sustainable team and fostering strong partnerships with clients and influencers.…I’m Stina Wallermo, a strategic and results-oriented digital marketer with over 5 years of experience in developing and executing successful social media and influencer marketing campaigns. I have a proven track record in strategic planning, data-driven analysis, and brand reinforcement across multiple industries, with a strong focus on influencer marketing and digital advertising. Based in Stockholm, I drive campaigns from concept to measurement, collaborating across sales and product teams to deliver high-quality outcomes. I’m seeking a role where I can apply my expertise to create value and drive business results through innovative marketing strategies, while growing a healthy, sustainable team and fostering strong partnerships with clients and influencers.

Stina Wallermo

Social Media Manager, Influencer Marketing Manager, Marketing Strategist, +1

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I’m Stina Wallermo, a strategic and results-oriented digital marketer with over 5 years of experience in developing and executing successful social media and influencer marketing campaigns. I have a proven track record in strategic planning, data-driven analysis, and brand reinforcement across multiple industries, with a strong focus on influencer marketing and digital advertising. Based in Stockholm, I drive campaigns from concept to measurement, collaborating across sales and product teams to deliver high-quality outcomes. I’m seeking a role where I can apply my expertise to create value and drive business results through innovative marketing strategies, while growing a healthy, sustainable team and fostering strong partnerships with clients and influencers.…I’m Stina Wallermo, a strategic and results-oriented digital marketer with over 5 years of experience in developing and executing successful social media and influencer marketing campaigns. I have a proven track record in strategic planning, data-driven analysis, and brand reinforcement across multiple industries, with a strong focus on influencer marketing and digital advertising. Based in Stockholm, I drive campaigns from concept to measurement, collaborating across sales and product teams to deliver high-quality outcomes. I’m seeking a role where I can apply my expertise to create value and drive business results through innovative marketing strategies, while growing a healthy, sustainable team and fostering strong partnerships with clients and influencers.

Available to hire

I’m Stina Wallermo, a strategic and results-oriented digital marketer with over 5 years of experience in developing and executing successful social media and influencer marketing campaigns. I have a proven track record in strategic planning, data-driven analysis, and brand reinforcement across multiple industries, with a strong focus on influencer marketing and digital advertising. Based in Stockholm, I drive campaigns from concept to measurement, collaborating across sales and product teams to deliver high-quality outcomes.

I’m seeking a role where I can apply my expertise to create value and drive business results through innovative marketing strategies, while growing a healthy, sustainable team and fostering strong partnerships with clients and influencers.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

Swedish

Fluent

English

Fluent

Work Experience

Account Manager and Media Strategist at Beatly

September 1, 2024 - Present

Developed full year strategies and campaign plans for clients across various industries, with a focus on influencer marketing and digital advertising. Implemented cross-functional collaboration with the sales and campaign teams, improving customer experience and ensuring high quality of services delivered. Analyzed clients' campaign data to improve strategies and optimize campaigns.

Head of Campaigns at Beatly

May 1, 2023 - September 1, 2024

Ultimately responsible for the team and their performance to ensure profitability for the company while maintaining a healthy and sustainable team. Developed processes and tools to streamline ways of working to increase efficiency. Contributed to the development of a new influencer platform, increasing customer satisfaction and improving collaboration between customers and influencers. Onboarded new team members as the team tripled in size and reduced onboarding time through a comprehensive training program. Aligned between campaigns and sales goals to ensure campaign performance and retain customers.

Campaign Manager at Beatly

October 1, 2021 - May 1, 2023

Led influencer campaigns for clients in various industries and markets from start to finish. Set up strategies and developed creative concepts for social media campaigns across platforms to ensure qualitative campaigns. Analyzed data and campaign performance based on KPIs to optimize future campaigns. Contributed to go-to-market influencer strategy for a new e-commerce with focus on sales. Conducted successful test campaigns for new markets and platforms, gathering insights to establish new, efficient processes. Performed marketing activities such as writing press releases to increase brand awareness and drafting newsletters and copy for the website.

Marketing Coordinator at Bosch

November 1, 2020 - December 1, 2021

Planned and executed influencer collaborations that increased Swedish followers on the global Instagram account by 30%. Coordinated product launches and marketing activities to support sales targets. Collaborated with agencies to monitor and optimize marketing activities according to global guidelines.

Office Administrator at AMPC

August 1, 2018 - January 1, 2019

Office administrator at a meat research and development company in Australia. Duties included overall office responsibilities and acting as personal assistant to the CEO.

Receptionist at Baker Tilly

November 1, 2016 - November 1, 2020

Receptionist at an accounting firm.

Administrator at Svenska Kraftnät

August 1, 2014 - August 1, 2015

Administrator at the electricity transmission system authority in Sweden. Participated in the project team that implemented a new course administration system for staff and administered it.

Service Staff at Various restaurants and shops

June 1, 2012 - November 1, 2020

Service staff roles with responsibilities including customer service and team coordination.