SB

Stuart Bradshaw

Available to hire

I help complex, matrixed organisations build GTM systems into predictable revenue engines, with a focus on B2B and technology scale-ups.

About

I help complex, matrixed organisations build GTM systems into predictable revenue engines, with a focus on B2B and technology scale-ups. I step in when growth has stalled or pipeline is underdeveloped, and I align marketing, sales, and service lines into a single measurable commercial system that leadership can trust.

  • 15 years' experience
  • Joined September 2026

Industry experience

  • Software & Internet
  • Energy & Utilities
  • Manufacturing
  • Telecommunications
  • Education
  • Wholesale & Distribution

Work experience· 8 roles

Fractional CMO | GTM & Revenue Growth for B2B and Tech Scale-UpsJan 2026 – Present · 11 mos

Design and fix GTM strategy for scale-ups under growth or investor pressure; align marketing, sales, and product through RevOps and commercial reporting; develop demand generation and pipeline engines that sales and partners can trust. Champion practical adoption of AI-native GTM tools to improve planning, reporting, and team productivity. Operate as a plug-and-play GTM leader for boards needing strategic clarity and executional discipline to maintain or accelerate growth.

Global Marketing Director (Maternity/Transition Leadership) · PPT Group, Halifax, UKJul 2025 – Dec 2025 · 6 mos

Repaired a fragmented digital GTM setup where paid, organic, and sales reporting were misaligned. Rebuilt the digital demand engine, improved PPC efficiency, reversed organic decline, and introduced RevOps reporting to show how marketing activity translated into pipeline and deal conversion. Delivered the two strongest months of deal opportunities in 2025 with over £900k of attributed revenue, creating a stronger commercial foundation ahead of further growth and acquisition activity.

Head of Sales Operations · Channel Assist, Tring, UKMay 2024 – May 2025 · 1 yr 1 mo

Designed and led integrated partner GTM programmes combining field sales enablement, retail marketing, and joint campaign execution for technology brands scaling in physical retail. Delivered 15–20%+ YoY revenue growth across multiple brands through structured marketing and sales activation programmes. Improved speed and accuracy from quote to cash by integrating CRM and finance for shared pipeline visibility.

Group Marketing Director · HD Sharman, Chapel-le-Frith, UKNov 2022 – Nov 2023 · 1 yr 1 mo
Digital Experience Director, EMEA · ADI Global Distribution, Manchester, UKSep 2019 – Sep 2022 · 3 yrs 1 mo
Head of Marketing Operations, EMEA · ADI Global Distribution, Manchester, UKMay 2017 – Sep 2019 · 2 yrs 5 mos
Interim Senior Marketing Manager · GBG PLC, Chester, UKJun 2016 – Apr 2017 · 11 mos
Head of B2B2C Marketing, EMEA · Plantronics, Swindon, UKApr 2010 – Feb 2016 · 5 yrs 11 mos

Education

AI in Marketing (University of Virginia Certified) · University of Virginia2030 – 2026
MBA (Business Administration & Management) · The Open University Business School2030 – 2026
BA (Hons) Communication Studies & Politics · University of Leeds2030 – 2026

Certifications and awards

AI in Marketing (University of Virginia Certified)2030 – 2026
AI Stack: Claude/GPT-4 Agentic AI2030 – 2026

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