Studio Heyyo is a design practice led by a graphic designer focused on brand identity systems, editorial layout, and production-ready print and digital deliverables. She translates a client’s core narrative into clear, minimalist, high-impact visual communication with strong typographic rigor and consistent execution across touchpoints. With experience as a sole in-house designer, she manages end-to-end projects—from webshop renewal and e-commerce digital assets to prepress workflows and publication production. She balances conceptual vision with hands-on ownership, ensuring brand consistency under strict deadlines while collaborating effectively with marketing teams and external partners.

Hyeonjeong (Hyeonjeong Portfolio — Studi

Studio Heyyo is a design practice led by a graphic designer focused on brand identity systems, editorial layout, and production-ready print and digital deliverables. She translates a client’s core narrative into clear, minimalist, high-impact visual communication with strong typographic rigor and consistent execution across touchpoints. With experience as a sole in-house designer, she manages end-to-end projects—from webshop renewal and e-commerce digital assets to prepress workflows and publication production. She balances conceptual vision with hands-on ownership, ensuring brand consistency under strict deadlines while collaborating effectively with marketing teams and external partners.

Available to hire

Studio Heyyo is a design practice led by a graphic designer focused on brand identity systems, editorial layout, and production-ready print and digital deliverables. She translates a client’s core narrative into clear, minimalist, high-impact visual communication with strong typographic rigor and consistent execution across touchpoints.

With experience as a sole in-house designer, she manages end-to-end projects—from webshop renewal and e-commerce digital assets to prepress workflows and publication production. She balances conceptual vision with hands-on ownership, ensuring brand consistency under strict deadlines while collaborating effectively with marketing teams and external partners.

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Language

English
Advanced

Work Experience

E-commerce & Graphic Designer at Shilla Market
January 1, 2024 - January 1, 2026
Led webshop renewal for shillamarket.com by establishing a cohesive digital framework and creating B2C seasonal marketing banners and digital assets. Custom-coded the frontend by mastering Shopify Liquid template language. Produced B2B promotional posters and B2C in-store event banners. Overhauled an inconsistent corporate catalog by correcting grid layout, alignment, and asset scaling to production-ready standards, and managed full prepress workflow. Developed and executed the company’s first brand identity guidelines for consistent online/offline touchpoints, functioning as the sole in-house designer under strict deadlines.
Founder & Lead Graphic Designer at Studio Heyyo
January 1, 2022 - Present
Developed visual identity (VI) packages, custom logos, and symbol marks for private startups, hospitality clients, and fitness teams. Designed store signage and functional in-store menu layouts. Directed end-to-end publishing production for an academic Master’s thesis, including custom hierarchical grid systems, precise typography, and prepress management.
Graphic Design Intern at Studio Renate Boere
January 1, 2021 - December 31, 2021
Assisted development of high-quality publication layouts, typography, and complex corporate identity systems for commercial clients.
Junior Graphic Designer at KFN & CH121
January 1, 2018 - January 1, 2018
Delivered multichannel marketing collateral (magazines, posters, digital banners) and developed structured grid systems for commercial clients.

Education

BA Graphic Design at Royal Academy of Art, The Hague
January 1, 2018 - January 1, 2022
BA, English Language & Literature / Bachelor of Business Administration at Sungkyul University, Seoul
January 1, 2004 - January 1, 2007
Animation Major at Seoul Art High School
January 11, 2030 - July 28, 2026
BA Graphic Design at Royal Academy of Art, The Hague
January 1, 2018 - January 1, 2022
BA at Sungkyul University, Seoul
January 1, 2004 - January 1, 2007
BA Graphic Design at Royal Academy of Art, The Hague
January 1, 2018 - January 1, 2022
BA, English Language & Literature / Bachelor of Business Administration at Sungkyul University, Seoul
January 1, 2008 - January 1, 2013
Animation Major at Seoul Art High School
January 1, 2004 - January 1, 2007

Qualifications

Adobe Creative Cloud (InDesign, Illustrator, Photoshop, After Effects, Premiere)
January 11, 2030 - July 28, 2026
Figma
January 11, 2030 - July 28, 2026
Shopify / e-commerce operations
January 11, 2030 - July 28, 2026
Adobe Creative Cloud (InDesign, Illustrator, Photoshop, After Effects, Premiere) / Figma / Shopify & E-commerce operations (education)
January 11, 2030 - July 28, 2026
Print Production & Prepress File Preparation (education)
January 11, 2030 - July 28, 2026

Industry Experience

Education, Retail, Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality