Available to hire
I am a marketing and media professional based in Dubai, with strong experience in social media management, content strategy, editorial leadership, branding, and event execution. I excel at building digital campaigns, collaborating with consumer brands, and nurturing early-stage ventures, with a keen understanding of Gen Z marketing and influencer collaborations.
I am currently pursuing an MSc in Marketing at the University of Birmingham. I am passionate about consumer psychology, storytelling, and creating engaging experiences across platforms that resonate with young audiences and drive measurable impact.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Hindi
Fluent
Gujarati
Fluent
Bengali
Advanced
Work Experience
Marketing Executive – Social Media at Sevgilim (Couture Fashion Brand)
October 1, 2025 - January 1, 2026Managed Instagram-focused social media strategy, content calendars, captions, hashtags, and engagement strategies; coordinated with creative teams for assets and campaign execution; tracked performance metrics to optimize reach and audience engagement.
Social Media Manager at Bhavesh Publication Pvt. Ltd.
September 1, 2024 - PresentManaged Facebook campaigns to improve engagement and brand visibility; developed creative content strategies for publishing and media audiences; analyzed audience interaction to optimize campaign performance.
Co-Founder at Leaur
January 1, 2023 - PresentLaunched a Gen Z-focused sustainable fashion thrift brand; managed branding, sourcing, pricing, and customer engagement; built digital presence and handled social media promotions.
Co-Founder at K-Town Scenes
January 1, 2023 - PresentFounded an event management venture focused on nightlife experiences; curated and executed large-scale events; handled branding, promotions, and vendor coordination.
Assistant Supervisor at Forever Living Products
July 1, 2022 - September 1, 2022Exceeded sales targets through direct client engagement; assisted in lead generation and customer acquisition; trained a small team to improve sales efficiency.
Features Editor at Halchal Magazine
May 1, 2022 - August 1, 2025Authored feature stories, interviews, and news articles; planned editorial calendars and increased reader engagement; coordinated with writers, designers, and editors across locations.
Social Media Marketing Intern at Alfaaz Magazine
June 1, 2021 - July 1, 2021Designed Instagram campaigns to increase engagement; supported digital storytelling and early-stage brand positioning.
Campus Ambassador at FamPay
August 1, 2020 - September 1, 2020Promoted India’s first numberless teen card through campus outreach campaigns; supported awareness and onboarding initiatives.
Education
MSc Marketing at University of Birmingham (UOBD)
September 1, 2025 - January 25, 2026Bachelor of Arts in Psychology at Mithibai College, Mumbai
January 11, 2030 - January 1, 2024High School at Modern High School for Girls, Kolkata
January 11, 2030 - January 1, 2021MSc Marketing at University of Birmingham (UOBD)
September 1, 2025 - March 19, 2026Bachelor of Arts in Psychology at Mithibai College, Mumbai
January 11, 2030 - January 1, 2024High School at Modern High School for Girls, Kolkata
January 11, 2030 - January 1, 2021Qualifications
Google – Gen AI Fundamentals
January 11, 2030 - January 25, 2026Understanding Fashion Psychology
January 11, 2030 - January 25, 2026Neuroscience of Motivation
January 11, 2030 - January 25, 2026Certificate of Excellence in Graphic Design
January 11, 2030 - January 25, 2026Head of Celebrity Management – Reclamo Festival
January 1, 2023 - December 31, 2023Gold Champion – Science Quiz, National University of Singapore
January 11, 2030 - January 25, 2026State-level Basketball Player
January 11, 2030 - January 25, 2026Trained Hindustani Classical Vocalist
January 11, 2030 - January 25, 2026Head of Celebrity Management – Reclamo Festival (2023)
January 11, 2030 - March 19, 2026Gold Champion – Science Quiz, National University of Singapore (Top 1%)
January 11, 2030 - March 19, 2026State-level Basketball Player
January 11, 2030 - March 19, 2026Trained Hindustani Classical Vocalist
January 11, 2030 - March 19, 2026Certificate of Excellence in Graphic Design – Shaw Academy
January 11, 2030 - March 19, 2026Industry Experience
Media & Entertainment, Retail, Education, Professional Services, Consumer Goods
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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