Suhail Panali

Generated 350+ SQLs through LinkedIn and Meta lead generation campaigns across Edtech, Healthcare, and Sports. Managed product marketing and GTM execution, including integrated campaign management and AI-led content development (blogs, videos, ads). Administered HubSpot CRM with automation, email workflows, and lead management to support pipeline conversion.

Executed 22+ integrated demand generation campaigns (paid + organic) including product launches, generating 142 MQLs and 36 SQLs and contributing CAD $650k in pipeline; optimized CPL by 78%. Led full-funnel event and webinar programs for thought leadership, lead nurturing, and account expansion, including a 1800% increase in webinar attendees and a 700% increase in MQLs. Developed multi-format content campaigns (social, web, blogs, case studies, informationals, graphics, video) supporting 80% of new web traffic and a 140% increase in social engagement. Drove AI adoption for generative content, video, and repurposing workflows.

Executed integrated product launch campaigns (paid + organic) for Bitcoin & Ether ETF funds on NASDAQ Toronto & Dubai, resulting in $M+ fund inflows. Hosted monthly webinars attracting 6,000+ attendees and generating 120+ SQLs. Created newsletters, social campaigns, web content, blogs, and led SEO optimization and event marketing assets. Led rebranding initiatives including a digital learning zone for the metaverse to improve credibility and differentiation.