I am a marketing-focused professional with hands-on experience across luxury brand events, campus-level campaigns, and retail marketing. I thrive in cross-functional teams and love turning insights into creative, results-driven strategies that engage audiences and drive growth. My goal is to build a long-term career in marketing, where I can combine data-driven decision making with compelling storytelling, strong brand execution, and collaborative leadership to elevate brands and customer experiences.

Sunday Lee

I am a marketing-focused professional with hands-on experience across luxury brand events, campus-level campaigns, and retail marketing. I thrive in cross-functional teams and love turning insights into creative, results-driven strategies that engage audiences and drive growth. My goal is to build a long-term career in marketing, where I can combine data-driven decision making with compelling storytelling, strong brand execution, and collaborative leadership to elevate brands and customer experiences.

Available to hire

I am a marketing-focused professional with hands-on experience across luxury brand events, campus-level campaigns, and retail marketing. I thrive in cross-functional teams and love turning insights into creative, results-driven strategies that engage audiences and drive growth.

My goal is to build a long-term career in marketing, where I can combine data-driven decision making with compelling storytelling, strong brand execution, and collaborative leadership to elevate brands and customer experiences.

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Language

English
Advanced
Malay
Advanced

Work Experience

Sales & Marketing Intern at Jaeger-LeCoultre, Richemont Luxury Malaysia Sdn Bhd
August 1, 2022 - September 1, 2025
Coordinated luxury brand events with 96% VIP attendee rate, boosting brand prestige and client loyalty. Collaborated with regional and HQ teams to align brand messaging, ensuring 100% compliance with guidelines. Utilized CRM to track media circulation and PR coverage, improving campaign reporting efficiency by 15%.
Retail Assistant at Berly’s Chocolate, Mitsui Outlet Park KLIA, Sepang
January 1, 2016 - January 1, 2022
Provided in-store customer engagement, supported product displays, maintained stock and merchandising standards; contributed to upsell opportunities and purchase decisions.
Concert Crew (Ushers) at Stadium Bukit Jalil, Selangor
June 1, 2023 - August 1, 2024
Strengthened cross-cultural teamwork by collaborating with colleagues from 10+ nationalities, ensured smooth event coordination; assisted in managing 100+ VIP movements, delivered seamless hospitality; adapted to last-minute changes and boosted audience engagement and merchandise visibility with 10,000 attendees.
Public Relations & Marketing (Ultimate Team) at Sunway University Choir
November 1, 2023 - November 1, 2024
Managed and curated content for Instagram and Facebook, growing a 600+ follower base; developed and executed the 2024 annual marketing action plan; produced photo/video content for concerts and ceremonies, increasing post-event engagement by 30%; designed event posters and collaborated with university clubs to expand cross-club visibility.
Business Proposal Writing Competition - First Place at Sunway University
May 1, 2024 - June 1, 2024
Conducted in-depth market research and strategic planning to address client needs; applied innovative problem-solving and critical thinking to design a results-driven business proposal; partnered with colleagues to design and present an impactful proposal acknowledged for its strategic value.

Education

Bachelor of Science (Honours) in Marketing (BMKT) at Sunway University
January 11, 2030 - December 20, 2025

Qualifications

Unified Examinations Certificate (UEC)
January 11, 2030 - December 20, 2025
Sijil Pelajaran Malaysia (SPM)
January 11, 2030 - December 20, 2025
Dean's List Award Recipient
January 11, 2030 - December 20, 2025

Industry Experience

Media & Entertainment, Education, Retail, Professional Services, Other