Results-driven Marketing Consultant with 6+ years of experience delivering data-driven marketing strategies for DTC brands, SaaS, and e-commerce businesses across the USA, UK, Canada, and Nigeria. I analyze complex marketing datasets, build performance evaluation frameworks, and translate insights into practical growth recommendations. I’ve contributed to $2.5M+ in client revenue through full-funnel campaign optimization, AI-assisted marketing tools, and conversion-focused digital strategy. I work closely with cross-functional teams to improve ROAS, organic growth, and customer lifetime value using rigorous testing, reporting, and stakeholder-friendly communication.

OYEBADE SUNDAY O.

5.0 (1 review)

Results-driven Marketing Consultant with 6+ years of experience delivering data-driven marketing strategies for DTC brands, SaaS, and e-commerce businesses across the USA, UK, Canada, and Nigeria. I analyze complex marketing datasets, build performance evaluation frameworks, and translate insights into practical growth recommendations. I’ve contributed to $2.5M+ in client revenue through full-funnel campaign optimization, AI-assisted marketing tools, and conversion-focused digital strategy. I work closely with cross-functional teams to improve ROAS, organic growth, and customer lifetime value using rigorous testing, reporting, and stakeholder-friendly communication.

Available to hire

Results-driven Marketing Consultant with 6+ years of experience delivering data-driven marketing strategies for DTC brands, SaaS, and e-commerce businesses across the USA, UK, Canada, and Nigeria. I analyze complex marketing datasets, build performance evaluation frameworks, and translate insights into practical growth recommendations.

I’ve contributed to $2.5M+ in client revenue through full-funnel campaign optimization, AI-assisted marketing tools, and conversion-focused digital strategy. I work closely with cross-functional teams to improve ROAS, organic growth, and customer lifetime value using rigorous testing, reporting, and stakeholder-friendly communication.

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Work Experience

SEO & Marketing Analytics Specialist at Furstyle
February 1, 2026 - Present
Conducted a technical SEO and marketing data audit identifying 40+ critical performance issues and implemented a remediation framework to improve crawlability, indexation, and site health within 30 days. Executed keyword and backlink strategy based on competitive data analysis to place key pages in the top 3 Google results for high-value fashion terms. Delivered monthly performance reports tracking rankings, organic traffic trends, and conversion attribution with actionable recommendations for the client team.
Virtual Assistant & Digital Marketing Support at OutoftheBox
December 1, 2025 - Present
Provided executive-level digital marketing support, streamlining operations and reducing response time by 30% through systematic CRM data management and lead tracking workflows. Coordinated social media scheduling, content publishing, and performance monitoring to support data-driven marketing decisions across key platforms.
WordPress Web Developer & Digital Marketing Strategist at Healthwellness
June 1, 2022 - Present
Developed and launched a high-performance WordPress website with integrated SEO strategy, achieving competitive keyword rankings within 60 days of launch and reducing bounce rate by 25%. Consulted on content marketing strategy and delivered on-page SEO frameworks to position the brand in health and wellness search markets.
Social Media Marketing Consultant at Familyclothingline
April 1, 2021 - Present
Led social media consulting across Instagram and Facebook, developing content frameworks that grew brand following by 120% and increased engagement rate 3x within 6 months. Created and managed paid social advertising campaigns guided by rigorous performance evaluation, generating consistent ROAS above 4x and boosting monthly revenue. Produced structured content strategy documentation and performance assessment rubrics to help the team maintain brand standards and independently evaluate campaign effectiveness.
E-Commerce Marketing Consultant at Yourcitygirlhair
November 1, 2020 - Present
Consulted on full e-commerce strategy overhaul including restructuring product listings, optimizing checkout flow, and implementing data-backed upsell strategies that increased average order value by 35%. Designed and evaluated targeted social media campaign frameworks and influencer partnership rubrics that grew brand awareness and drove measurable online sales growth within the first 90 days. Analyzed store performance metrics and recommended inventory and payment gateway integrations to support scalable and optimized operations.
Marketing Consultant & Digital Strategist at Freelance — Upwork & Fiverr
January 1, 2019 - Present
Delivered data-driven marketing consulting for 15+ DTC and SaaS clients, analyzing campaign datasets to generate actionable insights that contributed to over $2.5M in combined client revenue. Built evaluation frameworks and performance rubrics across SEO, paid social, email, and content to enable continuous benchmarking. Designed AI-assisted marketing workflows including automated email sequences and CRM pipelines, improving customer lifetime value by up to 60%. Managed and optimized Meta Ads with consistent 3x–5x ROAS via audience segmentation, retargeting, and creative A/B testing. Led SEO consulting that improved websites from page 3+ to top-5 Google rankings, driving 40–75% organic traffic increases within 3–6 months through technical audits and keyword strategy. Produced performance reports and strategic recommendations for non-technical stakeholders.

Education

Bachelor of Science — Demography & Social Statistics at Federal University, Oye-Ekiti
January 1, 2024 - January 1, 2024

Qualifications

The Complete Digital Marketing Course — SEO, Social Media, Email Marketing, Google Ads (Udemy)
January 11, 2030 - August 19, 2026
SEO Training: Search Engine Optimisation for Beginners to Advanced (Udemy)
January 11, 2030 - August 19, 2026
WordPress for Beginners: Build a Professional Website Step-by-Step (Udemy)
January 11, 2030 - August 19, 2026
Email Marketing Certification (HubSpot Academy)
January 11, 2030 - August 19, 2026
HubSpot CRM & Sales Software Certification (HubSpot Academy)
January 11, 2030 - August 19, 2026

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Education, Consumer Goods