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Hi, I’m Susan K. Truskey—a dynamic marketing leader who builds standout brands, high-performing teams, and scalable marketing engines. I specialize in turning data into action, leveraging AI and automation to drive customer insights, personalize content, and accelerate growth for B2B SaaS and healthcare tech. I’ve led marketing in startups and scale-ups, delivering multi-million-dollar pipelines, rapid expansion, and sustained revenue impact. I’m passionate about shaping brands, mentoring teams, and aligning cross-functional partners to win in competitive markets. I love turning ambitious goals into practical roadmaps, continuously optimizing through data, and building enduring marketing operations that power long-term organizational success.…Hi, I’m Susan K. Truskey—a dynamic marketing leader who builds standout brands, high-performing teams, and scalable marketing engines. I specialize in turning data into action, leveraging AI and automation to drive customer insights, personalize content, and accelerate growth for B2B SaaS and healthcare tech. I’ve led marketing in startups and scale-ups, delivering multi-million-dollar pipelines, rapid expansion, and sustained revenue impact. I’m passionate about shaping brands, mentoring teams, and aligning cross-functional partners to win in competitive markets. I love turning ambitious goals into practical roadmaps, continuously optimizing through data, and building enduring marketing operations that power long-term organizational success.

Susan Truskey

Marketing Strategist, Growth Marketer, Brand Strategist, +7

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Hi, I’m Susan K. Truskey—a dynamic marketing leader who builds standout brands, high-performing teams, and scalable marketing engines. I specialize in turning data into action, leveraging AI and automation to drive customer insights, personalize content, and accelerate growth for B2B SaaS and healthcare tech. I’ve led marketing in startups and scale-ups, delivering multi-million-dollar pipelines, rapid expansion, and sustained revenue impact. I’m passionate about shaping brands, mentoring teams, and aligning cross-functional partners to win in competitive markets. I love turning ambitious goals into practical roadmaps, continuously optimizing through data, and building enduring marketing operations that power long-term organizational success.…Hi, I’m Susan K. Truskey—a dynamic marketing leader who builds standout brands, high-performing teams, and scalable marketing engines. I specialize in turning data into action, leveraging AI and automation to drive customer insights, personalize content, and accelerate growth for B2B SaaS and healthcare tech. I’ve led marketing in startups and scale-ups, delivering multi-million-dollar pipelines, rapid expansion, and sustained revenue impact. I’m passionate about shaping brands, mentoring teams, and aligning cross-functional partners to win in competitive markets. I love turning ambitious goals into practical roadmaps, continuously optimizing through data, and building enduring marketing operations that power long-term organizational success.

Available to hire

Hi, I’m Susan K. Truskey—a dynamic marketing leader who builds standout brands, high-performing teams, and scalable marketing engines. I specialize in turning data into action, leveraging AI and automation to drive customer insights, personalize content, and accelerate growth for B2B SaaS and healthcare tech. I’ve led marketing in startups and scale-ups, delivering multi-million-dollar pipelines, rapid expansion, and sustained revenue impact.

I’m passionate about shaping brands, mentoring teams, and aligning cross-functional partners to win in competitive markets. I love turning ambitious goals into practical roadmaps, continuously optimizing through data, and building enduring marketing operations that power long-term organizational success.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Director, Marketing at Humata Health

January 1, 2024 - January 1, 2025

Built the complete marketing function from zero for an early-stage health care tech startup, establishing brand strategy, go-to-market infrastructure, and marketing campaign execution.

Go-To-Market Consultant at Fractional CMO Services

January 1, 2023 - Present

Currently consulting while pursuing full-time marketing opportunities. Helping early-stage B2B SaaS companies build foundational marketing functions and leverage AI-powered tools to enhance brand storytelling, automate workflows, and optimize performance.

Head of Growth Marketing at Builder.ai

January 1, 2022 - January 1, 2023

Directed the company's entry into the US market and redefined its global demand generation approach. Built a scalable growth engine that unified campaign strategy, lead scoring, and pipeline acceleration to support aggressive expansion.

Head of Demand Generation at Annex Cloud

January 1, 2020 - January 1, 2022

Orchestrated the creation of a global demand generation function, establishing scalable programs across ABM, digital channels, SEO, content marketing, paid media, and business development.

Vice President, Marketing at HRSOFT

January 1, 2019 - January 1, 2020

Repositioned the marketing function to align directly with corporate growth priorities, overseeing brand, communications, demand generation, ABM, digital, and paid media. Instituted performance-driven frameworks for SEO, PPC, and lead scoring.

Principal & Founder at FUEL

January 1, 2015 - January 1, 2019

Launched a marketing consultancy serving startups and SMB B2B SaaS firms, guiding clients in building scalable brands, demand generation, and go-to-market strategies.