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I'm a bilingual, results-driven Senior Graphic Designer, Industrial Designer, and Packaging Designer with over 15 years of experience shaping brands and packaging for domestic and international markets. I lead creative initiatives that blend design excellence with market strategy to drive product launches, rebranding, and packaging revamps. I enjoy leading teams, developing brand strategy, and turning insights into visually compelling campaigns across social media, print, and packaging while maintaining brand integrity and product quality.…I'm a bilingual, results-driven Senior Graphic Designer, Industrial Designer, and Packaging Designer with over 15 years of experience shaping brands and packaging for domestic and international markets. I lead creative initiatives that blend design excellence with market strategy to drive product launches, rebranding, and packaging revamps. I enjoy leading teams, developing brand strategy, and turning insights into visually compelling campaigns across social media, print, and packaging while maintaining brand integrity and product quality.

Susan V. Arevalo O’Byrne

Graphic Designer, Packaging Designer, Marketing Consultant, +1

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I'm a bilingual, results-driven Senior Graphic Designer, Industrial Designer, and Packaging Designer with over 15 years of experience shaping brands and packaging for domestic and international markets. I lead creative initiatives that blend design excellence with market strategy to drive product launches, rebranding, and packaging revamps. I enjoy leading teams, developing brand strategy, and turning insights into visually compelling campaigns across social media, print, and packaging while maintaining brand integrity and product quality.…I'm a bilingual, results-driven Senior Graphic Designer, Industrial Designer, and Packaging Designer with over 15 years of experience shaping brands and packaging for domestic and international markets. I lead creative initiatives that blend design excellence with market strategy to drive product launches, rebranding, and packaging revamps. I enjoy leading teams, developing brand strategy, and turning insights into visually compelling campaigns across social media, print, and packaging while maintaining brand integrity and product quality.

Available to hire

I’m a bilingual, results-driven Senior Graphic Designer, Industrial Designer, and Packaging Designer with over 15 years of experience shaping brands and packaging for domestic and international markets. I lead creative initiatives that blend design excellence with market strategy to drive product launches, rebranding, and packaging revamps.

I enjoy leading teams, developing brand strategy, and turning insights into visually compelling campaigns across social media, print, and packaging while maintaining brand integrity and product quality.

Skills

Copywriting

Presentation Design

Product Design

Experience Level

Copywriting

Expert

Presentation Design

Intermediate

Product Design

Intermediate

Work Experience

Freelance CONTENT CREATOR, INFLUENCER & COMMUNITY MANAGER at Self-Employed / Freelance

January 1, 2023 - Present

Collaborate with marketing teams to create social media campaigns; develop content featuring brand products; build brand awareness and credibility; manage community engagement and campaign execution; write articles and copy; design graphics and shoot videos; craft brand storytelling; monitor analytics and campaign performance; develop branding strategy; manage content calendar across Instagram, TikTok, YouTube, Snapchat, and Twitter; collaborate with cross-functional teams to drive omnichannel social strategy; stay current with trends; build relationships with community members and officials; plan and execute community programs; promote brand and products.

SENIOR GRAPHIC DESIGNER, MARKETING CONSULTANT & COMMUNITY MANAGER at America Led Displays Solutions Corp.

January 1, 2023 - October 21, 2025

Manage and coordinate design projects from concept through completion; create design themes and graphics for marketing and sales presentations, training videos, and corporate websites; produce promotional materials for domestic and international clients; develop overall concept and style for displays, packaging, logos, business cards, posters, social media and brochures; illustrate concepts by rough layouts; adapt files for mass printing and overseas production; photograph and edit items for catalogs, websites, and sales team files; create layouts for sales presentations, newsletters, and email advertising; plan and develop social media campaigns; craft compelling content; post across social media platforms; engage with customers; analyze campaign performance; stay on top of trends; maintain brand integrity and product quality; lead cross-functional teams.

SENIOR PACKAGING DESIGNER at BB Trading Worldwide Inc.

January 1, 2014 - October 21, 2025

Develop new packaging and/or improve existing packaging for general perfumes and fragrances; manage design projects from concept through completion; build and direct design and production teams; create design themes and graphics for marketing materials; produce promotional materials for international clients; illustrate concept by rough layouts; design tradeshow displays; adapt files for mass printing and overseas production; photograph and edit items for catalogs, websites, and sales team files; collaborate with printers and developers; create layouts for newsletters and email advertising.

SENIOR GRAPHIC DESIGNER at Hercules Products, Inc.

January 1, 2012 - October 21, 2025

Produce promotional materials such as displays, packaging, logos, and marketing brochures; illustrate concepts by designing rough layouts; plan budgets and schedules for graphic design team; design tradeshow displays and exhibit booths; adapt files for mass printing and overseas production; photograph and edit items for catalogs and presentations; supervise design staff and collaborate with printers and developers; create layouts for newsletters and email advertising.

GRAPHIC DESIGNER at Red Hot Corp.

January 1, 2012 - October 21, 2025

Design business cards, fold-over brochures, postcards, and posters; develop GIFs and Flash banners; logos and photo retouching; website updates; advertising and marketing collateral.

GRAPHIC DESIGNER at Multicolor Graphic and Impressions Inc.

January 1, 2009 - October 21, 2025

Business cards, fold-over brochures, postcards, posters; design and develop GIFs and Flash banners; photo retouching and website updates; advertising and marketing collateral.

ASSOCIATE INTERIOR DESIGNER at MC Designers, Inc.

January 1, 2008 - October 21, 2025

Translate design and systems of architects into graphic and written form; architectural drafting; cost estimating and material selection; prepare presentations and models; work with contractors as part of administrative team; CAD drawings and design presentations; general office and client communication.

INDUSTRIAL DESIGNER at Mobiltecnica Ltda

January 1, 2006 - October 21, 2025

Industrial designer creating furniture, lights, and railings; graphic CAD; design catalogs, brochures, postcards, posters; provide excellent customer service.