I am a Performance Marketer & Automation Specialist with 7 years of experience driving digital performance across Meta, Google, and automation platforms. I lead a team of five, design and optimize landing pages, and build WhatsApp and email marketing automations that nurture leads and align with paid ad funnels. My career spans roles at Concentrix as a Social Media Specialist for Facebook and at Teleperformance for Google AdWords, plus freelance work managing social media for public figures. I blend corporate and freelance experience to scale digital strategies, improve ROI, and deliver measurable results.

I am a Performance Marketer & Automation Specialist with 7 years of experience driving digital performance across Meta, Google, and automation platforms. I lead a team of five, design and optimize landing pages, and build WhatsApp and email marketing automations that nurture leads and align with paid ad funnels. My career spans roles at Concentrix as a Social Media Specialist for Facebook and at Teleperformance for Google AdWords, plus freelance work managing social media for public figures. I blend corporate and freelance experience to scale digital strategies, improve ROI, and deliver measurable results.

Available to hire

I am a Performance Marketer & Automation Specialist with 7 years of experience driving digital performance across Meta, Google, and automation platforms. I lead a team of five, design and optimize landing pages, and build WhatsApp and email marketing automations that nurture leads and align with paid ad funnels.

My career spans roles at Concentrix as a Social Media Specialist for Facebook and at Teleperformance for Google AdWords, plus freelance work managing social media for public figures. I blend corporate and freelance experience to scale digital strategies, improve ROI, and deliver measurable results.

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Language

English
Fluent
Hindi
Fluent
Urdu
Advanced

Work Experience

Senior Automation Executive at Growify Media
January 1, 2025 - July 1, 2025
Led automation for WhatsApp, email, and CRM to support Meta & Google ad funnels. Built and optimised landing pages to boost conversions and reduce CPL. Planned and executed marketing funnels aligned with paid ad strategies. Managed a 5-member team ensuring timely and efficient campaign delivery. Analyzed performance data to improve lead quality and campaign ROI.
Senior Consultant at Concentrix
November 1, 2023 - September 30, 2024
Client: Meta — Assisted advertisers to create, publish, and run ads on the Meta Platform. Helped Meta clients with campaign planning and scheduling strategies. Provided insights about account performance and ad effectiveness. Strategised and improved client-created ad campaigns for better ROI. Reporting and analysis of ad data across accounts.
Account Management at Teleperformance
December 1, 2017 - February 28, 2021
Client: Google AdWords — Provided technical assistance to Google AdWords clients. Advised on content trends and campaign design strategies. Managed and processed client data through CRM systems. Maintained 90% customer satisfaction and 75% retention rate.
Freelance Social Media Manager at Shambhu Shikhar
January 1, 2021 - December 31, 2023
Grew organic fanbase via trend analysis & scheduling. Increased event leads by 30-40% through Meta Ads. Secured Meta verified badge. Managed YouTube Creator Studio.
Social Media / Campaign Manager at Akash Saxena (MLA, Uttar Pradesh)
February 1, 2023 - June 1, 2023
Grew organic reach on political Facebook & Instagram. Created Meta Ads for campaign awareness. Daily performance reporting and content creation. Provided current affairs insights to audiences.
Growth & Digital Marketing Lead at Sukhandaan Pvt. Ltd.
January 1, 2023 - December 31, 2025
Grew organic fanbase via trend analysis. Increased event leads by 30-40% via Meta Ads. Managed YouTube analytics & website traffic. Data-driven campaign planning & execution.
Senior Automation Executive at Growthify Media
January 1, 2025 - July 1, 2025
Led automation for WhatsApp, email, and CRM to support Meta & Google ad funnels. Built and optimised landing pages to boost conversions and reduce CPL. Planned and executed marketing funnels aligned with paid ad strategies. Managed a 5-member team ensuring timely and efficient campaign delivery. Analyzed performance data to improve lead quality and campaign ROI.
Freelance Social Media Manager at Shambhu Shikhar (Comic/Public Figure)
January 1, 2021 - January 1, 2023
Freelance Social Media Manager for Shambhu Shikhar. Grew organic fanbase via trend analysis & scheduling. Increased event leads by 30-40% through Meta Ads. Secured Meta verified badge. Managed YouTube Creator Studio.
Freelance Social Media Manager at Akash Saxena MLA, Uttar Pradesh
February 1, 2023 - June 1, 2023
Freelance Social Media Manager for MLA, Uttar Pradesh. Grew organic reach on political FB & Instagram. Created Meta Ads for political campaign awareness. Daily performance reporting and content creation. Provided current affairs insights to audiences.
Freelance Marketing & Social Media Consultant at Sukhandaan Pvt. Ltd.
January 1, 2023 - January 1, 2025
Freelance Marketing & Social Media Consultant for Sukhandaan Pvt. Ltd. Grew organic fanbase via trend analysis. Increased event leads by 30-40% via Meta Ads. Managed YouTube analytics & website traffic. Data-driven campaign planning & execution.

Education

Bachelor of Business Administration at Integral University
January 1, 2014 - January 1, 2017
Commerce at Kendriye Vidhyalaya
January 1, 2012 - January 1, 2014
12th Commerce at Kendriye Vidhyalaya Commerce
January 1, 2012 - January 1, 2014
Bachelor of Business Administration at Integral University
January 1, 2014 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education, Other