TECHNICAL MARKETING MANAGER eCommerce – Product Manager – Marketing Science – Growth Hacker – AI ▪ Technical:- Bachelor in Computer Science with software development expertise building scalable AI-driven marketing systems, APIs, automation workflows, analytics platforms, revenue-generating digital applications ▪ Creative:- Ad agency experience on Ideation, Branding, Market Research with brands like Verizon, Pepsi, Bank of America, MTV, and US Army to design multi-channel ad campaigns ▪ Growth Hacker:- Technical media planning experience capable of modeling scalable insightful global media campaigns while optimizing for monetization metrics like reach, cost to acquire, lifetime value, attrition, churn ▪ Marketing Science:- Experience developing CRM, attribution, lead generation, email, API, analytics, multi-channel automation systems across enterprise and consumer platforms ▪ AI:- Build autonomous AI marketing workflows using Claude, Codex, LLM APIs, multi-agent systems

Asher Swing

TECHNICAL MARKETING MANAGER eCommerce – Product Manager – Marketing Science – Growth Hacker – AI ▪ Technical:- Bachelor in Computer Science with software development expertise building scalable AI-driven marketing systems, APIs, automation workflows, analytics platforms, revenue-generating digital applications ▪ Creative:- Ad agency experience on Ideation, Branding, Market Research with brands like Verizon, Pepsi, Bank of America, MTV, and US Army to design multi-channel ad campaigns ▪ Growth Hacker:- Technical media planning experience capable of modeling scalable insightful global media campaigns while optimizing for monetization metrics like reach, cost to acquire, lifetime value, attrition, churn ▪ Marketing Science:- Experience developing CRM, attribution, lead generation, email, API, analytics, multi-channel automation systems across enterprise and consumer platforms ▪ AI:- Build autonomous AI marketing workflows using Claude, Codex, LLM APIs, multi-agent systems

Available to hire

TECHNICAL MARKETING MANAGER
eCommerce – Product Manager – Marketing Science – Growth Hacker – AI
▪ Technical:- Bachelor in Computer Science with software development expertise building scalable AI-driven marketing systems, APIs, automation workflows, analytics platforms, revenue-generating digital applications
▪ Creative:- Ad agency experience on Ideation, Branding, Market Research with brands like Verizon, Pepsi, Bank of America, MTV, and US Army to design multi-channel ad campaigns
▪ Growth Hacker:- Technical media planning experience capable of modeling scalable insightful global media campaigns while optimizing for monetization metrics like reach, cost to acquire, lifetime value, attrition, churn
▪ Marketing Science:- Experience developing CRM, attribution, lead generation, email, API, analytics, multi-channel automation systems across enterprise and consumer platforms
▪ AI:- Build autonomous AI marketing workflows using Claude, Codex, LLM APIs, multi-agent systems

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent
Japanese
Intermediate
Chinese
Intermediate
French
Intermediate
German
Intermediate

Work Experience

Marketing Manager at OneWerx
July 1, 2017 - Present
Develop scalable creative technical digital solutions for digital agency clients, optimizing product feeds on multiple eCommerce platforms, building ad campaigns, dashboards, and custom project management tools. Responsible for SEO, email marketing, video channel launches, and integrating workflows with HubSpot and Salesforce API.
Marketing Manager at Paltalk
July 1, 2017 - July 11, 2025
Led digital marketing for chat and dating apps with 7 million monthly active users. Managed media spend across search, social, and affiliate networks. Increased social advertising budget and optimized subscription revenue through churn analysis and video campaigns. Also improved organic search rankings for key keywords.
Global Insight Manager at Google
January 1, 2017 - July 11, 2025
Developed scalable global digital marketing solutions for large key clients like Pepsi and Mars Foods. Created integrated online marketing mix models, statistical brand analysis using R, media experiments, and mined keyword data to improve marketing campaigns and media auction dynamics.
Technical Marketing Manager at Verizon
June 1, 2015 - July 11, 2025
Launched a Big Data project compiling $2b+ performance and marketing campaign data from multiple vendors. Built Oracle data warehouse, conducted statistical analysis with R, mapped online customer journeys and attribution, and published dashboards to track key customer metrics and revenue models.
Technical Project Manager at Bank of America
September 1, 2013 - July 11, 2025
Managed campaign tracking and reporting systems for digital marketing programs including subsidiaries. Automated data collection, built dashboards to monitor KPIs and marketing campaigns, optimized keywords, and enabled social retargeting campaigns.
Marketing Manager at FXCM
April 1, 2012 - July 11, 2025
Led online Forex news website strategy, doubling client acquisition through content management, SEO, video growth, social trading integrations, and multilingual content expansions.
Product Manager at Atrinsic
April 1, 2007 - July 11, 2025
Led strategic mobile initiatives for a $72M digital advertising agency, managing a cross-functional team of 50+ to deliver websites, campaigns, and subscriptions. Managed mobile revenue streams including a 300 million user music app.
Java Developer at McFadyen
April 1, 2001 - July 11, 2025
Led Oracle ATG e-Commerce integration projects, customizing modules for major clients in diverse sectors.
C Developer at Micro Focus
October 1, 1996 - July 11, 2025
Developed database solutions and authored Java database connection drivers for IBM platforms.
Marketing Manager at OneWerx
July 1, 2017 - Present
Develop scalable creative technical digital solutions for digital agency clients including ecommerce optimization on multiple platforms, building ad campaigns, creating dashboards, taxonomy creation, system integrations, project management tools, SEO, email and video campaigns, and marketing automation for a diverse set of clients across industries such as retail, solar, automotive, government, and media.
Marketing Manager at Paltalk
July 1, 2017 - July 11, 2025
Led digital marketing initiatives for chat and dating apps with 7 million monthly active users. Supervised marketing teams and agency partners, managed $300k/month media spend, optimized user acquisition, grew social spend, tested programmatic ad placements, tracked subscription revenue lifecycle, and pushed organic SEO rankings.
Global Insight Manager at Google
January 1, 2017 - July 11, 2025
Developed scalable global digital solutions and marketing plans for $100m+ clients like Pepsi and Mars Foods. Leveraged Google data and statistical models in R to extract insights, plan media experiments, and build integrated marketing mix models to optimize advertising expenditure and campaign effectiveness.
Technical Marketing Manager at Verizon
June 1, 2015 - July 11, 2025
Led Big Data project for $2b+ VerizonWireless.com site performance and marketing campaign data. Built Oracle data warehouse, integrated multi-channel media data, performed statistical analysis with R, created dashboards and automated reporting, monitored customer journeys, tracked key performance indicators, and developed revenue prediction models using machine learning.
Technical Project Manager at Bank of America
September 1, 2013 - July 11, 2025
Managed campaign tracking and reporting for BankofAmerica.com digital marketing programs including subsidiaries. Built SharePoint dashboards for project monitoring, automated data collection, added analytics models, optimized online campaigns, and enabled retargeting strategies on social media.
Marketing Manager at FXCM
April 1, 2012 - July 11, 2025
Led Forex news website DailyFX.com to become the largest lead source for FXCM retail forex broker. Built custom CMS for news content, optimized SEO campaigns to achieve 4M+ monthly unique visits, grew video channel subscribers and views, integrated social trading charts, and expanded multilingual content offerings.
Product Manager at Atrinsic
April 1, 2007 - July 11, 2025
Led strategic mobile initiatives for NASDAQ-listed $72M+ digital advertising agency, managing a cross-functional team of 50+ in developing websites and advertising campaigns that reached 25M+ unique visitors monthly, with $3M+ recurring subscription revenue. Managed revenue for Kazaa's 300m user music download app with various top-tier clients.
Java Developer at McFadyen
April 1, 2001 - July 11, 2025
Led engagements for Oracle ATG e-Commerce integration, customizing personalization and e-commerce modules for clients including Rhodia, AppliedMaterials, GE Power, and Total.
C Developer at Micro Focus
October 1, 1996 - July 11, 2025
Database developer for IBM DB/2 compatible XDB subsidiary. Authored JetConnect, a Java-based pre-JDBC database connection driver for multiple UNIX platforms.
Marketing Manager at OneWerx
July 1, 2017 - Present
Develop scalable creative technical digital solutions for digital agency clients including optimizing product feeds, building ad campaigns, dashboards, taxonomy, software build pipelines, SEO, and marketing automation for various clients such as StadiumGoods.com, SuntuitySolar.com, AAAA.org, Marvell.com, P23Labs.com, Convene.com, and more.
Marketing Manager at Paltalk
July 1, 2017 - July 11, 2025
Led digital marketing initiatives for portfolio of 7 million monthly active users on chat and dating apps. Managed marketing team and agency partners, allocated media budgets, optimized user acquisition, social media spends, programmatic ad monetization, subscription lifecycle revenues, and pushed organic SEO efforts to achieve Google Page 1 rankings.
Global Insight Manager at Google
January 1, 2017 - July 11, 2025
Developed scalable global digital solutions to optimize advertising expenditure for $100m+ clients. Conducted data mining with R, statistical analysis, competitor and market insight extraction, media experiment planning, marketing mix modeling, and built custom integrated marketing plans.
Technical Marketing Manager at Verizon
June 1, 2015 - July 11, 2025
Launched Big Data project to analyze $2b+ in performance and marketing campaign data across multiple media. Built Oracle data warehouse, integrated media data, ran statistical analysis with R, published dashboard reports, mapped online customer journeys, and created machine learning revenue prediction models.
Technical Project Manager at Bank of America
September 1, 2013 - July 11, 2025
Managed campaign tracking and reporting for BankofAmerica.com digital marketing programs. Built SharePoint dashboards, automated data collection, monitored search, social, email campaigns, integrated MMM/MTA models, keyword optimization, and retargeting on Facebook.
Marketing Manager at FXCM
April 1, 2012 - July 11, 2025
Led online Forex news website DailyFX.com to become the largest lead source for retail Forex broker FXCM, doubling new live trading clients. Built CMS, optimized SEO for millions of visits, grew YouTube video channel subscribers and views, integrated social trading charts, and expanded content internationally.
Product Manager at Atrinsic
April 1, 2007 - July 11, 2025
Led strategic mobile initiatives for NASDAQ listed digital advertising agency, managing cross functional teams in strategy, media, and technology. Produced, maintained and optimized websites and online ad campaigns with significant recurring revenue and client portfolios.
Java Developer at McFadyen
April 1, 2001 - July 11, 2025
Led engagements for Oracle ATG e-Commerce integrator customizing Dynamo Application/Personalization/E-Commerce modules for clients such as Rhodia.com and AppliedMaterials.com.
C Developer at Micro Focus
October 1, 1996 - July 11, 2025
Database developer for IBM DB/2 compatible XDB. Authored JetConnect, a pre-JDBC database connection driver in Java for multiple Unix platforms.
Global Insight Manager at Google
June 1, 2015 - January 1, 2017
Brainstormed and developed data-driven global marketing opportunities and plans; built MMM and MTA models; mined keyword data with R to derive insights for brands.
Technical Marketing Manager at Verizon
September 1, 2013 - June 1, 2015
Launched a Big Data project to assemble and publish $2b+ performance data; built an Oracle data warehouse; analyzed media data; mapped online customer journeys; created revenue predictions with ML in R.
Technical Project Manager at Bank of America
May 1, 2012 - September 1, 2013
Managed campaign tracking and reporting for digital marketing programs; built dashboards; automated data collection; added MMM/MTA models; optimized keywords and retargeting.
Marketing Manager at FXCM
April 1, 2007 - April 1, 2012
Led DailyFX and online forex marketing; built CMS for news content; grew YouTube channel; expanded content internationally; integrated social trading charts.
Product Manager at Atrinsic
April 1, 2001 - April 1, 2007
Led strategic mobile initiatives for a NASDAQ-listed digital advertising agency; managed cross-functional teams; oversaw large-scale campaigns and subscription revenue.
Java Developer at McFadyen
October 1, 1996 - April 1, 2001
Led engagements for Oracle ATG e-Commerce integration; customized Dynamo modules for various clients.
C Developer at Micro Focus
June 1, 1994 - October 1, 1996
Database developer for IBM DB/2 compatible XDB (subsidiary).
Marketing Manager at OneWerx
January 1, 2019 - Present
Develop scalable creative technical digital solutions for OneWerx clients. Built a custom AI marketing engine to manage ad campaigns; integrated internal data sources into Segment for a 1M coin laundry machine provider; authored personalized B2B emails; built Tableau dashboards to track marketing effectiveness; developed analytics for AAAA.org; configured CI/CD pipelines with Jira/GitHub/Jenkins; optimized internet offers and implemented GTM scripts for optimization across campaigns.
Technical Project Manager at Verizon
January 1, 2013 - January 1, 2015
Launched a Big Data project to assemble, analyze, and publish $2B+ Verizon.com performance and marketing data across media, hosting, and analytics vendors. Built media models for TV, Search, Display, Print, and Radio; conducted statistical analysis with R.
Product Manager at FXCM
January 1, 2007 - January 1, 2012
Led DailyFX.com to become the largest lead source for FXCM, doubling the account volume to 550+ new live trading clients per month. SEO optimization drove 4M+ unique monthly visits; grew YouTube channel to 21K subscribers and 1.5M views; expanded content to Japanese, Chinese, French, and German.

Education

Bachelor of Science at University of Maryland at College Park
January 1, 1990 - December 31, 1994
Bachelor of Science at University of Maryland at College Park
January 1, 1992 - December 31, 1996
Bachelor of Science at University of Maryland at College Park
January 1, 1990 - December 31, 1994
Bachelor of Science in Computer Science at University of Maryland at College Park
January 11, 2030 - December 1, 2025
Bachelor of Science in Computer Science at University of Maryland at College Park
January 11, 2030 - January 23, 2026
Bachelor of Science in Computer Science at University of Maryland at College Park
January 11, 2030 - May 29, 2026

Qualifications

Certified Scrum Master (CSM)
January 1, 2015 - December 31, 2015
Certified Scrum Master (CSM)
January 1, 2015 - December 31, 2015
Certified Scrum Master (CSM)
January 11, 2030 - July 11, 2025
Certified Scrum Master (CSM)
January 11, 2030 - December 1, 2025
Certified Scrum Master (CSM)
January 11, 2030 - January 23, 2026
Certified Scrum Master (CSM)
January 11, 2030 - May 29, 2026

Industry Experience

Software & Internet, Media & Entertainment, Financial Services, Retail, Telecommunications, Government, Non-Profit Organization, Manufacturing, Healthcare, Professional Services

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more